Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Zero To Diamond

Constant Contact have actually remained in the email advertising video game given that 1995. Throughout that time, they’ve handled to become one of one of the most used email tools in the world, after Mailchimp.

One thing I observed is that Constant Contact is really usually the top choice for numerous various other review web sites. Naturally, I am curious to see if our in-depth evaluation generates the exact same outcome.

You may have checked out the Constant Contact evaluations supplied by customers online, as well, and whilst they are rather favorable, they might not provide you the whole picture. Our testimonial of Constant Contact is based on a systematic approach and also uses our practical experience as well as understanding of lots of various other straightforward as well as innovative advertising automation tools.

What makes them special is that they’ve included a number of attributes throughout the years that few of their competitors sporting activity, such as electronic item downloads, event administration, consultation organizing and social campaigns. These all contribute to the varied listing of e-mail options offered, in addition to automations and also reoccuring e-newsletters.

Constant Contact boast a market with around 400 applications and assimilations that cater to also the most niche of items. Yet despite these showy numbers and also attributes, passion in Constant Contact seems to be on the decline, a minimum of according to Google Trends. If it’s still appropriate in the 21st century, Enough reason for us to take a better look at Constant Contact’s outs & ins and also inspect.
Find out below!

Constant Contact Summary

Constant Contact is routed towards local business, yet their rates aren’t the most affordable, specifically when you think about that their attributes simply aren’t that progressed. Plans start from $9.99/ month, however this just permits 500 subscribers, and costs climb quite dramatically after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our complete prices overview

Pros and Cons


Is Constant Contact the best e-newsletter service for you?

Advised if:

You run events:

Constant Contact is quite special hereof, being among minority email marketing devices to permit you to handle event invites, tickets, as well as enrollments . Keep in mind that this feature comes with its own charges: 5.4% + $0.80 for each and every ticket marketed or transaction carried out.

Not suggested if:

You need sophisticated automation:

Surprisingly, for the premium it charges, Constant Contact doesn’t provide the most innovative automations. While they do provide caused projects, autoresponders and deserted cart projects (for Shopify only), you’ll find that various other much less costly devices offer similar levels of automation– MailerLite and also Sendinblue.

Ranking information


Relieve of Use

Usually it’s easy to navigate, though a bit dull-looking. You can get to most places within a number of clicks, though as they’ve included more performance, some points have come to be a little covert, for example, automations.

E-newsletter Creation


The editor is quickly, yet light on features, specifically in the designing department. Besides that it’s easy to collaborate with.



This is extremely fundamental, only allowing you to place basic greetings or call details. There is no if/then/else reasoning readily available.

Email types

Traditional, autoresponders, fundamental automations, persisting newsletters, A/B testing, occasion registrations, surveys, promo codes and surveys .

Option and also Flexibility of Template Designs

Tolerable. There are around 200 (!) layouts to pick from, with varying degrees of top quality (some are respectable, while others look a little standard and dated). You can additionally start from scratch, and make use of a handy function called ‘Brand your e-mail’ to auto-generate a layout based upon your web site’s shades as well as logo.

Email Marketing Automation

It likewise creates pre-defined call segments based on your consumers’ communications with your online shop (e.g. repeat, lapsed and also prospective clients). Automations based on call triggers (e.g. e-mail opens up, clicks) are also offered.

Checklist Management

You can develop sections from get in touch with task, listing subscription, contact details, tags, or ecommerce task. You can additionally create a sector from your contact insights as well as tag calls based upon call area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no modification with the type, and also it simply offers a summary box, standard area choices (which you can not add to) and after that a list, or checklists, that people can check to be included in.


As you can see in our deliverability tests, Constant Contact does not perform as well badly, getting to one of the most prominent e-mail companies (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Records and Analysis

Along with basic open and also click records, spam, bounce and unsubscribe rates are additionally offered. You also obtain click warmth maps, and some valuable review records such as open and click trends, opens by device, % of get in touches with engaged, and the majority of effective subject line. You can likewise compare projects. Advanced tracking such as social tracking isn’t available.


Below’s where it gets a little bit hirsute. The tool as well as the site are just offered in English. You can choose to alter several of the non-editable e-mail sections (e.g. footer as well as privacy plan text) to one of 10 languages available, mainly European. Support as well as the knowledge base is offered in 4 languages. Slightly complicated, but a minimum of there’s some initiative to sustain multilingual users and also audiences.

Additional Features

Spam- as well as Design-Testing

Spam testing isn’t available, nonetheless, there is a function to check the e-mail for mistakes ( missing out on links, placeholder text that hasn’t been upgraded, and so on). There’s also a device that allows you to sneak peek how emails will certainly search for particular recipients, although this really did not appear to function when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 tests, it’s a little high.

Jump Management


Soft bounces are placed on momentary hold for 15 days, and after that frown at. They are relocated right into a put on hold bounce category if it takes place once again. They have actually a ‘recommended for removal’ filter readily available to see these, but do not remove them instantly.



Import/export readily available although it’s not as simple as maybe– you require to first make it possible for advanced e-mail consents under Account Settings.

Storage space readily available for information and also photos


All strategies feature endless storage.

Pro Features



SPF and also DKIM are sustained.

Own Domain


Various levels of account accessibility

of course

The Account Owner can likewise assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a substantial quantity of combinations and applications , almost 400.

Landing Page Builder


This is just available by means of their type home builder, and it’s really fundamental. Rather, we ‘d advise these free touchdown page builders.

Consumer Support

3.5/ 5.

There are numerous networks of assistance, consisting of live conversation, phone support, a understanding base and also community-based assistance. I discovered that the chat and also phone assistance weren’t constantly available, which was a little discouraging.

Total score.

3.6/ 5.

For a standard e-mail tool, Constant Contact ticks the majority of packages. The main issue below, however, is that they’re asking a costs price for a sub-premium item.


As Constant Contact themselves repeat through their site, they are a device for small companies. And also, thus, it’s worth reviewing them on these terms. As discussed above, they definitely have sufficient of the essentials covered to please most small businesses, as well as if it were as basic as that then we would certainly recommend them extra very.

The problem, nowadays, is that there are lots of various other email tools offering a lot more than Constant Contact, and for a whole lot much less money. This includes not only features, however also user experience. For the amount you pay with Constant Contact, you could locate on your own making use of much extra effective devices such as ActiveCampaign and also GetResponse.

And also with recent enhancements to automations as well as coverage, and also the addition of brand-new functions like a web site builder, it does look like they’re making an effort to improve the item. Their lack of advanced features makes it tough to suggest them over others at this rate factor.

There you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the web, I would frankly declare that there could be other passions at play there.

Attempt Constant Contact currently free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, as well as it can not be contrasted to Constant Contact’s simplistic method (it only features autoresponders). They additionally use durable records and also analysis devices. In addition to that, they are even cheaper than Constant Contact.
  • Sendinblue is among the most affordable all-in-one e-mail advertising tools on the market. It’s offered in 6 languages and features sophisticated automation options as well as a built-in CRM.
  • GetResponse is a strong alternative. It comes with many sophisticated features (e.g. a webinar tool), has exceptional automations as well as offers one of the very best spam and layout screening tools we’ve ever before made use of. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a thorough overview with the best options to Constant Contact, check it out here. You can likewise experiment with our Smart Finder to see which e-newsletter solution is best fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you would certainly like to enter into the details, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM platform. At $399/month, you would certainly be a lot better off taking a look at any of these CRMs for little organizations, which will be far a lot more cost effective. There are also lots of superb complimentary CRMs to pick from.

Just how can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within service hrs Eastern time in order to cancel your account. Below is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising and marketing software for small companies. It safely shops your client data and provides a safe and secure method to handle your customers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are constantly excellent in our bi-annual deliverability tests.

Regardless of these showy numbers and functions, rate of interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves state via their site, they are a device for small companies. The problem, these days, is that there are plenty of other e-mail devices offering even a lot more than Constant Contact, as well as for a great deal less money. For the quantity you pay with Constant Contact, you can discover yourself utilizing much a lot more effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever tried, and also it can not be contrasted to Constant Contact’s simple method (it only features autoresponders).

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