Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have been in the e-mail advertising and marketing video game considering that 1995. Throughout that time, they’ve taken care of to turn into one of one of the most used e-mail devices worldwide, after Mailchimp.

Something I discovered is that Constant Contact is extremely typically the leading selection for lots of other testimonial sites. Naturally, I am curious to see if our in-depth analysis generates the very same end result.

You might have looked into the Constant Contact testimonials provided by individuals online, too, as well as whilst they are rather positive, they may not provide you the whole picture. Our evaluation of Constant Contact is based upon a systematic strategy and also utilizes our practical experience and also understanding of lots of other easy and also sophisticated advertising automation tools.

What makes them special is that they’ve included numerous features throughout the years that few of their competitors sport, such as digital item downloads, event management, appointment scheduling and social projects. These all include in the varied list of e-mail alternatives offered, along with automations and repeating newsletters.

Constant Contact brag a industry with around 400 apps and assimilations that cater to also one of the most particular niche of items. Yet despite these showy numbers and also features, passion in Constant Contact appears to be on the decline, at least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a better look at Constant Contact’s outs & ins as well as inspect.
Find out listed below!

Constant Contact Summary

Constant Contact is routed towards small companies, yet their costs aren’t one of the most inexpensive, specifically when you consider that their attributes simply aren’t that advanced. Strategies begin with $9.99/ month, however this only enables 500 clients, and prices increase quite greatly after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our full prices guide

Pros and Cons


Is Constant Contact the ideal newsletter service for you?

Recommended if:

You run events:

Constant Contact is rather special in this regard, being among minority email advertising tools to permit you to manage occasion tickets, registrations, as well as invitations . Remember that this attribute includes its own fees: 5.4% + $0.80 for each and every ticket marketed or transaction carried out.

Not suggested if:

You need innovative automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t supply the most sophisticated automations. While they do provide caused projects, autoresponders and also abandoned cart projects (for Shopify only), you’ll find that much cheaper tools supply comparable degrees of automation– MailerLite as well as Sendinblue, for instance.

Rating information


Ease of Use

Normally it’s easy to browse, though a little bit dull-looking. You can get to the majority of areas within a number of clicks, though as they’ve added more functionality, some things have become a little covert, for instance, automations.

Newsletter Creation


The editor is quick, however light on functions, particularly in the designing division. In addition to that it’s very easy to deal with.


of course

This is very standard, just enabling you to place straightforward introductions or contact information. There is no if/then/else logic available.

Email kinds

Traditional, autoresponders, fundamental automations, repeating newsletters, A/B screening, event registrations, polls, surveys and discount coupons .

Choice and also Flexibility of Template Designs

Tolerable. There are around 200 (!) design templates to choose from, with differing degrees of top quality (some are good, while others look a little basic and also outdated). You can also go back to square one, and also use a handy feature called ‘Brand your email’ to auto-generate a layout based on your web site’s shades as well as logo.

Email Marketing Automation

They supply autoresponders and also deserted cart campaigns for Shopify and also WooCommerce. It likewise generates pre-defined call sectors based on your clients’ communications with your online shop (e.g. repeat, expired as well as prospective customers). Automations based on contact triggers (e.g. email opens, clicks) are also readily available. It’s worth keeping in mind that the automations aren’t the most flexible, as you can not really incorporate problems as well as actions as you can in lots of various other devices.

Listing Management

You can produce sections from get in touch with task, list subscription, call details, tags, or ecommerce task. You can also create a segment from your contact insights and also tag contacts based on contact area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the type, as well as it simply uses a description box, standard field alternatives (which you can’t contribute to) and then a checklist, or listings, that people can inspect to be contributed to.


As you can see in our deliverability tests, Constant Contact does not carry out too terribly, getting to the most popular e-mail carriers (AOL, Gmail, Yahoo, and Outlook) most of the time.

Reports as well as Analysis

In enhancement to standard open and click reports, spam, bounce and also unsubscribe rates are additionally available. You also get click warmth maps, and some valuable overview records such as open and also click trends, opens up by gadget, % of get in touches with engaged, and many successful subject line.


The device and the site are just available in English. You can pick to alter some of the non-editable email areas (e.g. footer as well as personal privacy plan message) to one of 10 languages available, mostly European.

Additional Features

Spam- and Design-Testing

Spam screening isn’t available, nonetheless, there is a feature to check the e-mail for mistakes (missing links, placeholder text that hasn’t been upgraded, and so on). There’s additionally a device that enables you to sneak peek just how emails will certainly look for details receivers, although this didn’t seem to work when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 examinations, it’s a little steep.

Jump Management

of course

Soft bounces are put on momentary hold for 15 days, and after that feel bitter. If it happens once more, they are moved right into a suspended bounce group. They have actually a ‘recommended for elimination’ filter available to watch these, however don’t remove them automatically.



Import/export available although it’s not as simple as maybe– you need to initially enable sophisticated e-mail approvals under Account Settings.

Storage space offered for photos and also data


All strategies come with unrestricted storage.

Pro Features



SPF as well as DKIM are supported.

Very own Domain


Different degrees of account access


The Account Owner can also appoint functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact use a massive amount of applications as well as assimilations , virtually 400.

Touchdown Page Builder

of course

This is just offered through their kind contractor, and also it’s extremely basic. Instead, we would certainly suggest these complimentary touchdown web page home builders.

Consumer Support

3.5/ 5.

There are several channels of support, consisting of online conversation, phone assistance, a knowledge base and community-based support. However, I found that the conversation and phone assistance weren’t constantly offered, which was a little frustrating. When I had the ability to get hold of conversation support, nonetheless, I did discover them to be helpful and also responsive . Keep in mind that you’ll require to call order to terminate your subscription, which is quite aggravating.

Overall rating.

3.6/ 5.

For a standard email tool, Constant Contact ticks the majority of packages. The main problem right here, though, is that they’re asking a costs rate for a sub-premium item.

Final thought.

As Constant Contact themselves reiterate through their website, they are a tool for small businesses. And, therefore, it’s worth evaluating them on these terms. As discussed above, they definitely have sufficient of the fundamentals covered to please most small companies, and if it were as simple as that after that we would certainly recommend them much more extremely.

The issue, these days, is that there are a lot of various other e-mail devices providing much more than Constant Contact, and also for a whole lot much less money. This includes not only includes, yet likewise user experience. As a matter of fact, for the amount you pay with Constant Contact, you might find yourself using a lot more powerful tools such as ActiveCampaign and also GetResponse.

And with recent enhancements to automations as well as reporting, and the addition of brand-new attributes like a web site builder, it does look like they’re making an effort to enhance the item. Their absence of sophisticated features makes it challenging to recommend them over others at this rate point.

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would boldly assert that there could be various other interests at play there.

Attempt Constant Contact now free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever before tried, and it can not be contrasted to Constant Contact’s simplistic method (it only features autoresponders). They also provide durable records and also analysis devices. In addition to that, they are also more affordable than Constant Contact.
  • Sendinblue is one of the most affordable all-in-one email advertising tools on the marketplace. It’s available in 6 languages and also features advanced automation options and also a built-in CRM.
  • GetResponse is a solid alternative. It comes with numerous innovative functions (e.g. a webinar device), supplies as well as has superb automations among the most effective spam and layout testing devices we’ve ever used. That’s why Constant Contact fails when contrasted to GetResponse.

We have a detailed guide with the best options to Constant Contact, check it out here. You can additionally check out our Smart Finder to see which newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact by far. Take a look at our Mailchimp vs Constant Contact comparison if you would certainly such as to obtain into the information.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM system. At $399/month, you ‘d be a lot better off taking a appearance at any of these CRMs for tiny businesses, which will certainly be far extra economical. There are even lots of outstanding totally free CRMs to choose from.

How can I cancel my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within service hrs Eastern time in order to terminate your account. Right here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software for small companies. It safely stores your client information as well as provides a protected method to manage your clients.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability rates are constantly excellent in our bi-annual deliverability tests.

In spite of these fancy numbers as well as functions, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate with their website, they are a device for tiny companies. The problem, these days, is that there are lots of other email devices providing also a lot more than Constant Contact, and for a great deal much less cash. For the amount you pay with Constant Contact, you could discover yourself utilizing a lot more powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, and also it can’t be compared to Constant Contact’s simple technique (it just includes autoresponders).

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