Constant Contact - Create Email Marketing Campaigns Like a Pro

Custom Styles Constant Contact

Constant Contact have been in the e-mail advertising and marketing video game given that 1995. During that time, they’ve handled to turn into one of the most secondhand email tools worldwide, after Mailchimp.

One thing I noticed is that Constant Contact is very typically the top selection for several various other review sites. Normally, I am curious to see if our detailed analysis produces the very same end result.

You could have checked out the Constant Contact reviews offered by users online, as well, as well as whilst they are rather positive, they might not give you the whole picture. Our review of Constant Contact is based upon a methodical approach as well as uses our useful experience as well as understanding of lots of various other basic as well as innovative marketing automation tools.

What makes them unique is that they’ve added several attributes for many years that few of their rivals sporting activity, such as digital item downloads, event management, appointment scheduling and social projects. These all add to the diverse list of e-mail options readily available, along with automations and repeating newsletters.

Constant Contact brag a market with around 400 apps and also combinations that satisfy also the most niche of items. Yet in spite of these flashy numbers and also functions, passion in Constant Contact seems to be on the decline, a minimum of according to Google Trends. If it’s still pertinent in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s ins & outs and also examine.
Find out listed below!

Constant Contact Summary

Constant Contact is directed towards small companies, yet their costs aren’t one of the most inexpensive, specifically when you think about that their features just aren’t that progressed. Strategies start from $9.99/ month, but this just enables 500 customers, and also prices increase rather sharply afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our total rates overview

Pros as well as Cons


Is Constant Contact the right newsletter solution for you?

Suggested if:

You run events:

Constant Contact is quite one-of-a-kind hereof, being among minority e-mail advertising and marketing devices to enable you to manage occasion invites, tickets, and registrations . Remember that this attribute features its own fees: 5.4% + $0.80 for every ticket marketed or transaction performed.

Not recommended if:

You require innovative automation:

Remarkably, for the premium it charges, Constant Contact doesn’t use one of the most innovative automations. While they do use triggered projects, autoresponders and abandoned cart projects (for Shopify only), you’ll discover that various other much more affordable tools offer comparable degrees of automation– MailerLite and Sendinblue.

Score information


Reduce of Use

Normally it’s easy to browse, though a little bit dull-looking. You can get to many areas within a couple of clicks, though as they’ve included a lot more performance, some points have become a little concealed, as an example, automations.

Newsletter Creation


The editor is quick, but light on attributes, especially in the styling department. Besides that it’s simple to deal with.



This is extremely fundamental, just allowing you to put simple introductions or call details. There is no if/then/else logic readily available.

Email kinds

Traditional, autoresponders, fundamental automations, persisting newsletters, A/B testing, event enrollments, surveys, surveys and coupons .

Choice and Flexibility of Template Designs

Tolerable. There are about 200 (!) themes to select from, with differing levels of top quality (some are suitable, while others look a little basic and also dated). You can additionally start from scratch, as well as use a helpful feature called ‘Brand your email’ to auto-generate a theme based upon your web site’s shades and logo design.

Email Marketing Automation

They supply autoresponders and also deserted cart campaigns for Shopify and WooCommerce. It likewise generates pre-defined get in touch with segments based on your consumers’ interactions with your on the internet shop (e.g. repeat, expired and possible consumers). Automations based upon contact triggers (e.g. email opens up, clicks) are additionally readily available. It’s worth noting that the automations aren’t the most flexible, as you can not actually combine problems and actions as you can in numerous various other tools.

List Management

You can develop sections from get in touch with activity, checklist subscription, contact details, tags, or ecommerce task. You can likewise create a sector from your get in touch with insights and also tag calls based upon get in touch with field requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the type, and it simply provides a description box, basic field alternatives (which you can’t add to) and then a list, or checklists, that individuals can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not execute as well terribly, reaching the most popular email service providers (AOL, Gmail, Yahoo, and Outlook) most of the time.

Reports and Analysis

In addition to basic open as well as click reports, spam, bounce and also unsubscribe rates are also offered. You additionally obtain click warmth maps, as well as some beneficial overview reports such as open and click patterns, opens up by device, % of calls involved, and the majority of successful subject line.


Here’s where it obtains a bit hirsute. The site and also the device are just available in English. You can select to transform some of the non-editable email areas (e.g. footer and also privacy plan message) to among 10 languages readily available, primarily European. Assistance as well as the knowledge base is offered in 4 languages. Slightly complex, yet a minimum of there’s some initiative to sustain multilingual individuals and also audiences.

More Features

Spam- and also Design-Testing

Spam screening isn’t available, however, there is a attribute to check the email for errors ( missing out on links, placeholder text that hasn’t been upgraded, etc). There’s additionally a tool that enables you to sneak peek just how e-mails will certainly seek specific receivers, although this really did not seem to work when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 examinations, it’s a little high.

Bounce Management


Soft bounces are put on short-term hold for 15 days, and after that dislike. If it occurs again, they are relocated right into a put on hold bounce group. They have a ‘ advised for removal’ filter readily available to view these, however don’t eliminate them instantly.



Import/export available although it’s not as straightforward as it could be– you need to first allow sophisticated e-mail permissions under Account Settings.

Storage offered for images and also information


All strategies feature endless storage space.

Pro Features



SPF and also DKIM are sustained.

Very own Domain


Different degrees of account accessibility


The Account Owner can likewise assign duties to be either an Account Manager or a Campaign Creator.



Constant Contact offer a substantial amount of applications and integrations , practically 400.

Landing Page Builder


This is only available through their form builder, and also it’s very fundamental. Instead, we would certainly suggest these complimentary landing page contractors.

Customer Support

3.5/ 5.

There are several channels of support, consisting of real-time conversation, phone support, a knowledge base and also community-based support. I discovered that the chat and also phone assistance weren’t constantly readily available, which was a little aggravating. When I had the ability to get hold of conversation assistance, nonetheless, I did discover them to be valuable as well as responsive . Remember that you’ll need to call in order to terminate your membership, which is rather bothersome.

Total ranking.

3.6/ 5.

For a fundamental email tool, Constant Contact ticks the majority of the boxes. The main problem here, however, is that they’re asking a premium rate for a sub-premium item.


As Constant Contact themselves reiterate through their website, they are a device for local business. And also, as such, it’s worth assessing them on these terms. As stated above, they definitely have enough of the essentials covered to please most small businesses, and also if it were as basic as that then we would certainly recommend them more highly.

The concern, nowadays, is that there are a lot of various other e-mail devices offering much more than Constant Contact, and for a lot much less money. This consists of not only features, however likewise customer experience. As a matter of fact, for the amount you pay with Constant Contact, you might find yourself using much more powerful devices such as ActiveCampaign as well as GetResponse.

They do get factors for their good deliverability prices, combinations ( specifically social media sites integrations), and also for allowing different access degrees for separate customers. As well as with current improvements to automations as well as coverage, and the enhancement of new functions like a site builder, it does look like they’re making an initiative to boost the product. Their lack of innovative attributes makes it challenging to advise them over others at this rate factor. (You’ll see we don’t detail them as a excellent Mailchimp choice, either.).

There you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would boldly declare that there could be other rate of interests at play there.

Attempt Constant Contact currently free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever before tried, as well as it can not be compared to Constant Contact’s simple method (it only features autoresponders). They likewise offer robust records and also analysis devices. They are even less expensive than Constant Contact.
  • Sendinblue is among the most inexpensive all-in-one e-mail advertising tools on the marketplace. It’s available in 6 languages and also comes with advanced automation alternatives and a integrated CRM.
  • GetResponse is a strong alternative. It includes lots of innovative features (e.g. a webinar tool), provides as well as has exceptional automations one of the most effective spam and layout screening devices we’ve ever before utilized. That’s why Constant Contact fails when compared to GetResponse.

We have a comprehensive guide with the very best choices to Constant Contact, check it out here. You can likewise try out our Smart Finder to see which e-newsletter service is best matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact contrast if you would certainly such as to obtain into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM system. At $399/month, you would certainly be much better off taking a appearance at any of these CRMs for tiny services, which will certainly be far a lot more economical. There are even a lot of excellent totally free CRMs to pick from.

How can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within service hrs Eastern time in order to terminate your account. Below is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software application for small companies. It safely stores your customer information as well as provides a secure way to handle your clients.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are continually good in our bi-annual deliverability tests.

In spite of these showy numbers and also attributes, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves reiterate via their website, they are a device for tiny services. The concern, these days, is that there are plenty of various other e-mail tools offering also much more than Constant Contact, as well as for a lot less cash. For the quantity you pay with Constant Contact, you might locate on your own using much extra effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, and it can not be compared to Constant Contact’s simple technique (it only includes autoresponders).

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