Constant Contact - Create Email Marketing Campaigns Like a Pro

Delete Tag In Constant Contact

Constant Contact have actually been in the email marketing video game since 1995. Throughout that time, they’ve taken care of to become one of the most secondhand e-mail devices on the planet, after Mailchimp.

Something I noticed is that Constant Contact is very commonly the leading choice for numerous various other review internet sites. Normally, I am curious to see if our in-depth analysis generates the same result.

You might have looked into the Constant Contact testimonials supplied by customers online, also, as well as whilst they are quite positive, they may not provide you the whole picture. Our testimonial of Constant Contact is based on a methodical strategy and uses our practical experience and expertise of lots of various other basic and also advanced marketing automation devices.

What makes them unique is that they’ve included several attributes over the years that few of their competitors sporting activity, such as digital item downloads, event administration, visit organizing as well as social projects. These all contribute to the diverse checklist of email options available, in addition to automations as well as repeating newsletters.

Constant Contact brag a marketplace with around 400 applications and integrations that cater to even one of the most particular niche of items. Yet despite these showy numbers and also features, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a better look at Constant Contact’s outs & ins and examine.
Find out below!

Constant Contact Summary

Constant Contact is routed in the direction of small companies, but their prices aren’t one of the most cost effective, especially when you consider that their features simply aren’t that advanced. Strategies begin with $9.99/ month, yet this just permits 500 clients, and rates rise pretty greatly afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our full prices guide

Pros and also Cons


Is Constant Contact the ideal newsletter solution for you?

Advised if:

You run events:

Constant Contact is fairly one-of-a-kind in this regard, being just one of minority email advertising tools to allow you to take care of event registrations, invites, and tickets . Bear in mind that this feature comes with its very own charges: 5.4% + $0.80 for each ticket offered or transaction conducted.

Not suggested if:

You need advanced automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t offer one of the most advanced automations. While they do provide triggered projects, autoresponders as well as abandoned cart projects (for Shopify just), you’ll discover that other much cheaper tools provide comparable degrees of automation– MailerLite and also Sendinblue, for instance.

Rating information


Alleviate of Use

Normally it’s very easy to browse, though a bit dull-looking. You can get to a lot of places within a couple of clicks, though as they’ve included much more capability, some things have actually become a little concealed, as an example, automations.

E-newsletter Creation


The editor is quickly, but light on functions, especially in the designing department. Besides that it’s very easy to deal with.



This is really basic, just enabling you to insert basic introductions or call information. There is no if/then/else logic offered.

Email kinds

Traditional, autoresponders, basic automations, repeating newsletters, A/B testing, occasion enrollments, vouchers, polls as well as studies .

Option and also Flexibility of Template Designs

Not negative. You can likewise start from scratch, and utilize a useful feature called ‘Brand your e-mail’ to auto-generate a theme based on your internet site’s colors and also logo.

Email Marketing Automation

They offer autoresponders and deserted cart advocate Shopify as well as WooCommerce. It likewise generates pre-defined get in touch with sectors based upon your clients’ communications with your on-line shop (e.g. repeat, expired and also potential clients). Automations based on contact triggers (e.g. e-mail opens up, clicks) are likewise offered. It’s worth noting that the automations aren’t the most flexible, as you can’t truly incorporate conditions and also actions as you can in many various other devices.

Checklist Management

You can create sections from call activity, checklist subscription, contact details, tags, or ecommerce activity. You can additionally develop a section from your get in touch with insights and tag get in touches with based on call field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the kind, and also it merely uses a summary box, fundamental area options (which you can’t contribute to) and then a list, or listings, that individuals can check to be contributed to.


As you can see in our deliverability tests, Constant Contact does not perform also badly, reaching one of the most popular e-mail suppliers (AOL, Gmail, Yahoo, and also Outlook) most of the time.

Reports as well as Analysis

In addition to standard open as well as click reports, spam, bounce as well as unsubscribe rates are additionally readily available. You likewise obtain click warmth maps, and some useful review reports such as open and click patterns, opens by tool, % of contacts involved, and a lot of effective subject line. You can also contrast projects. Advanced tracking such as social tracking isn’t offered.


Below’s where it obtains a little bit hirsute. The tool and the website are just readily available in English. You can choose to transform a few of the non-editable e-mail areas (e.g. footer as well as personal privacy policy text) to one of 10 languages offered, mostly European. Support and the knowledge base is offered in 4 languages. Slightly confusing, however a minimum of there’s some effort to support multilingual individuals and target markets.

Further Features

Spam- and also Design-Testing

Spam testing isn’t offered, however, there is a function to inspect the e-mail for mistakes (missing web links, placeholder message that hasn’t been upgraded, and so on). There’s additionally a device that permits you to preview exactly how e-mails will certainly try to find certain recipients, although this didn’t appear to work when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management

of course

Soft bounces are positioned on temporary hold for 15 days, and after that feel bitter. If it occurs once more, they are relocated into a suspended bounce group. They have actually a ‘recommended for removal’ filter offered to view these, yet do not remove them immediately.



Import/export available although it’s not as uncomplicated as it could be– you need to first enable advanced e-mail authorizations under Account Settings.

Storage offered for data and also photos


All strategies include endless storage.

Pro Features


of course

SPF and DKIM are sustained.

Very own Domain


Various degrees of account accessibility

of course

The Account Owner can also appoint functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a enormous quantity of applications as well as combinations , virtually 400.

Landing Page Builder


This is only readily available by means of their form builder, and also it’s extremely standard. Rather, we would certainly advise these complimentary touchdown page builders.

Client Support

3.5/ 5.

There are a number of channels of support, including online chat, phone assistance, a data base and also community-based assistance. Nevertheless, I discovered that the conversation as well as phone support weren’t constantly available, which was a little irritating. When I had the ability to acquire chat assistance, however, I did find them to be responsive as well as helpful . Bear in mind that you’ll need to call order to cancel your subscription, which is rather annoying.

Total ranking.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks a lot of packages. The major issue here, however, is that they’re asking a premium rate for a sub-premium product.


As Constant Contact themselves reiterate via their site, they are a device for local business. As well as, because of this, it’s worth examining them on these terms. As discussed above, they most definitely have sufficient of the essentials covered to please most local business, and if it were as straightforward as that then we ‘d advise them more extremely.

The concern, nowadays, is that there are a lot of various other email tools offering much more than Constant Contact, and for a great deal less money. This consists of not just includes, yet additionally customer experience. For the amount you pay with Constant Contact, you can locate on your own using much more effective tools such as ActiveCampaign and GetResponse.

They do get points for their decent deliverability prices, assimilations ( especially social media sites integrations), and for allowing various access degrees for different customers. And also with current improvements to automations and coverage, and also the addition of brand-new functions like a website building contractor, it does look like they’re making an effort to enhance the product. Their absence of innovative functions makes it tough to advise them over others at this price factor. (You’ll see we do not list them as a good Mailchimp alternative, either.).

There you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would strongly assert that there may be other interests at play there.

Try Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most sophisticated automation systems we’ve ever tried, and also it can not be contrasted to Constant Contact’s simplified approach (it only includes autoresponders). They also provide durable records and also evaluation devices. In addition to that, they are even less costly than Constant Contact.
  • Sendinblue is among the least expensive all-in-one email marketing tools on the market. It’s available in 6 languages and features sophisticated automation options and also a integrated CRM.
  • GetResponse is a strong choice. It includes lots of innovative attributes (e.g. a webinar device), has superb automations and offers one of the very best spam as well as layout testing tools we’ve ever made use of. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a thorough guide with the most effective alternatives to Constant Contact, check it out here. You can additionally try our Smart Finder to see which newsletter service is finest suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact pass on. If you would certainly such as to enter the details, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM platform. At $399/month, you would certainly be much far better off taking a appearance at any of these CRMs for small services, which will be far a lot more economical. There are also plenty of superb free CRMs to pick from.

Just how can I cancel my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within service hrs Eastern time in order to cancel your account. Here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email advertising software for local business. It safely stores your consumer information and also supplies a protected method to manage your subscribers.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability rates are consistently excellent in our bi-annual deliverability tests.

In spite of these fancy numbers as well as attributes, interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves state via their website, they are a device for tiny services. The concern, these days, is that there are lots of other email devices offering even a lot more than Constant Contact, and for a whole lot much less cash. For the amount you pay with Constant Contact, you might find on your own making use of much extra effective tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and also it can’t be contrasted to Constant Contact’s simplified technique (it just features autoresponders).

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