Constant Contact - Create Email Marketing Campaigns Like a Pro

Does Constant Contact Email Get Through Spam

Constant Contact have actually remained in the email advertising game because 1995. Throughout that time, they’ve managed to turn into one of one of the most used e-mail devices in the world, after Mailchimp.

One point I observed is that Constant Contact is extremely typically the top choice for many other review web sites. Naturally, I am curious to see if our thorough analysis creates the exact same end result.

You could have had a look at the Constant Contact testimonials used by customers online, also, and whilst they are pretty favorable, they might not give you the whole picture. Our evaluation of Constant Contact is based upon a systematic technique and also utilizes our functional experience as well as expertise of loads of various other basic and sophisticated advertising and marketing automation tools.

What makes them special is that they’ve added a number of attributes for many years that few of their competitors sporting activity, such as electronic item downloads, occasion administration, visit organizing and also social projects. These all contribute to the diverse checklist of e-mail choices readily available, in addition to automations and also recurring e-newsletters.

Constant Contact brag a industry with around 400 applications and also assimilations that accommodate even one of the most specific niche of items. Regardless of these showy numbers as well as attributes, passion in Constant Contact appears to be on the decline, at least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a closer look at Constant Contact’s outs & ins and inspect.
Figure out below!

Constant Contact Summary

Constant Contact is guided towards small companies, however their rates aren’t one of the most affordable, especially when you consider that their attributes simply aren’t that advanced. Strategies start from $9.99/ month, but this just permits 500 customers, as well as costs increase pretty sharply after that.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our complete pricing overview

Pros as well as Cons


Is Constant Contact the ideal newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is rather unique hereof, being among the few email advertising and marketing tools to allow you to handle event invites, tickets, and also registrations . Bear in mind that this attribute comes with its very own fees: 5.4% + $0.80 for every ticket offered or transaction carried out.

Not suggested if:

You require innovative automation:

Remarkably, for the costs it charges, Constant Contact does not offer the most advanced automations. While they do provide set off campaigns, autoresponders as well as deserted cart campaigns (for Shopify only), you’ll find that other much more affordable devices provide similar degrees of automation– MailerLite and also Sendinblue.

Rating information


Reduce of Use

Normally it’s very easy to navigate, though a little bit dull-looking. You can reach a lot of areas within a couple of clicks, though as they’ve included extra functionality, some points have come to be a little surprise, as an example, automations.

E-newsletter Creation


The editor is fast, however light on functions, especially in the designing department. Besides that it’s easy to deal with.



This is very fundamental, only enabling you to place easy introductions or contact details. There is no if/then/else reasoning offered.

Email types

Traditional, autoresponders, basic automations, persisting e-newsletters, A/B testing, event registrations, promo codes, surveys and surveys .

Choice as well as Flexibility of Template Designs

Not negative. You can likewise start from scratch, and use a handy function called ‘Brand your email’ to auto-generate a template based on your website’s shades and also logo.

Email Marketing Automation

It also generates pre-defined contact segments based on your clients’ communications with your online shop (e.g. repeat, expired as well as prospective clients). Automations based on get in touch with triggers (e.g. e-mail opens, clicks) are also readily available.

List Management

You can produce sections from call task, checklist membership, get in touch with details, tags, or ecommerce task. You can likewise produce a segment from your call understandings as well as tag calls based upon get in touch with field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the form, as well as it simply offers a summary box, basic field alternatives (which you can not include in) and afterwards a list, or listings, that people can examine to be contributed to.


As you can see in our deliverability tests, Constant Contact does not carry out also badly, getting to the most popular email suppliers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Records as well as Analysis

In enhancement to typical open and click reports, spam, bounce and also unsubscribe rates are additionally readily available. You also obtain click warmth maps, as well as some beneficial overview reports such as open as well as click patterns, opens by device, % of contacts involved, as well as most effective subject line.


Below’s where it obtains a bit hairy. The tool and the site are just available in English. You can pick to transform several of the non-editable e-mail areas (e.g. footer as well as personal privacy plan message) to among 10 languages readily available, mainly European. Assistance and the data base is offered in 4 languages. A little complicated, but at least there’s some initiative to sustain multilingual individuals and audiences.

Additional Features

Spam- and also Design-Testing

Spam screening isn’t readily available, however, there is a attribute to check the email for mistakes ( missing out on web links, placeholder text that hasn’t been upgraded, and so on). There’s additionally a tool that enables you to preview exactly how e-mails will look for certain recipients, although this really did not seem to function when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are placed on momentary hold for 15 days, and then feel bitter. They are moved into a put on hold bounce classification if it occurs again. They have a ‘ suggested for elimination’ filter offered to check out these, yet do not eliminate them instantly.



Import/export offered although it’s not as simple as it could be– you require to first allow advanced email approvals under Account Settings.

Storage readily available for information and also pictures


All strategies feature limitless storage.

Pro Features


of course

SPF and also DKIM are sustained.

Own Domain


Various levels of account accessibility


The Account Owner can also designate roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a large amount of apps and also integrations , nearly 400.

Touchdown Page Builder

of course

This is only offered using their type building contractor, as well as it’s extremely basic. Rather, we ‘d advise these totally free touchdown page builders.

Consumer Support

3.5/ 5.

There are numerous networks of support, consisting of real-time conversation, phone assistance, a understanding base as well as community-based assistance. I found that the chat and phone support weren’t constantly available, which was a little irritating.

General score.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks a lot of packages. The primary concern below, however, is that they’re asking a costs rate for a sub-premium item.

Final thought.

As Constant Contact themselves repeat through their website, they are a device for small businesses. And also, thus, it’s worth examining them on these terms. As stated over, they certainly have sufficient of the fundamentals covered to satisfy most small companies, as well as if it were as straightforward as that after that we would certainly advise them much more highly.

The issue, these days, is that there are a lot of other email tools using even more than Constant Contact, and for a lot less money. This consists of not just includes, however likewise individual experience. As a matter of fact, for the quantity you pay with Constant Contact, you might find yourself making use of a lot more powerful devices such as ActiveCampaign and GetResponse.

They do pick up points for their respectable deliverability prices, combinations (particularly social media combinations), and for enabling different gain access to degrees for separate individuals. And with recent enhancements to automations as well as reporting, as well as the addition of new attributes like a web site building contractor, it does look like they’re making an effort to boost the product. However their absence of innovative features makes it challenging to recommend them over others at this cost point. (You’ll see we do not provide them as a excellent Mailchimp option, either.).

There you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would frankly assert that there could be other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most innovative automation systems we’ve ever tried, and also it can’t be compared to Constant Contact’s simple technique (it just features autoresponders). They additionally use robust reports as well as evaluation tools. They are also more affordable than Constant Contact.
  • Sendinblue is one of the most affordable all-in-one e-mail marketing tools on the marketplace. It’s offered in 6 languages and features advanced automation alternatives and a built-in CRM.
  • GetResponse is a strong alternative. It features numerous innovative features (e.g. a webinar device), has superb automations and also offers one of the best spam as well as design screening tools we’ve ever before utilized. That’s why Constant Contact falls short when compared to GetResponse.

We have a thorough guide with the very best options to Constant Contact, check it out right here. You can also experiment with our Smart Finder to see which e-newsletter service is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact comparison if you ‘d such as to get into the details.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM system. At $399/month, you would certainly be much better off taking a look at any of these CRMs for small companies, which will certainly be much a lot more economical. There are even lots of excellent totally free CRMs to select from.

How can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to terminate your account. Below is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising and marketing software application for small businesses. It securely stores your client information as well as provides a safe method to handle your clients.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability prices are continually great in our bi-annual deliverability tests.

Despite these fancy numbers as well as features, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves repeat via their website, they are a tool for small businesses. The problem, these days, is that there are plenty of other email tools supplying also a lot more than Constant Contact, and also for a whole lot less money. For the amount you pay with Constant Contact, you could discover yourself utilizing much a lot more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, as well as it can not be compared to Constant Contact’s simplistic method (it just features autoresponders).

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