Constant Contact - Create Email Marketing Campaigns Like a Pro

Does Optimize Press Work With Constant Contact

Constant Contact have actually been in the email advertising game because 1995. During that time, they’ve taken care of to become one of the most previously owned e-mail tools worldwide, after Mailchimp.

One thing I saw is that Constant Contact is very frequently the leading choice for numerous other testimonial websites. Normally, I am curious to see if our in-depth evaluation creates the exact same result.

You might have taken a look at the Constant Contact reviews used by users online, too, and also whilst they are quite favorable, they may not give you the whole picture. Our testimonial of Constant Contact is based upon a methodical strategy and utilizes our functional experience and understanding of loads of other simple and also sophisticated marketing automation tools.

What makes them special is that they’ve included several functions for many years that few of their competitors sporting activity, such as digital product downloads, occasion monitoring, consultation organizing and also social campaigns. These all include in the diverse list of email choices readily available, along with automations as well as repeating e-newsletters.

Constant Contact boast a market with around 400 apps as well as assimilations that accommodate even one of the most particular niche of products. Yet in spite of these fancy numbers as well as attributes, rate of interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s outs & ins as well as inspect.
Discover listed below!

Constant Contact Summary

Constant Contact is routed in the direction of local business, but their prices aren’t the most inexpensive, specifically when you consider that their attributes simply aren’t that advanced. Plans begin with $9.99/ month, but this just allows for 500 customers, as well as rates rise quite sharply afterwards.

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Constant Contact Pricing

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Pros as well as Cons


Is Constant Contact the right newsletter service for you?

Recommended if:

You run events:

Constant Contact is rather distinct in this regard, being one of the few email advertising tools to permit you to take care of occasion invites, tickets, and registrations . Bear in mind that this attribute includes its very own costs: 5.4% + $0.80 for every ticket sold or purchase conducted.

Not recommended if:

You need innovative automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t use one of the most innovative automations. While they do offer triggered campaigns, autoresponders and also deserted cart projects (for Shopify just), you’ll find that various other much more affordable devices use similar degrees of automation– MailerLite as well as Sendinblue.

Score details


Relieve of Use

Usually it’s easy to navigate, though a little bit dull-looking. You can reach most places within a couple of clicks, though as they’ve included a lot more functionality, some things have ended up being a little covert, for instance, automations.

E-newsletter Creation


The editor is fast, however light on functions, especially in the styling division. Besides that it’s simple to collaborate with.



This is very standard, just permitting you to place basic greetings or contact details. There is no if/then/else reasoning offered.

Email types

Timeless, autoresponders, basic automations, repeating e-newsletters, A/B screening, occasion enrollments, surveys, promo codes and studies .

Selection and Flexibility of Template Designs

Not bad. There are around 200 (!) layouts to choose from, with differing levels of high quality (some are respectable, while others look a little basic as well as dated). You can additionally go back to square one, and utilize a useful function called ‘Brand your email’ to auto-generate a layout based on your internet site’s colors and logo.

Email Marketing Automation

They offer autoresponders and abandoned cart advocate Shopify and WooCommerce. It likewise generates pre-defined get in touch with sectors based upon your customers’ interactions with your on the internet shop (e.g. repeat, expired as well as potential consumers). Automations based on contact triggers (e.g. email opens, clicks) are also readily available. It’s worth noting that the automations aren’t one of the most flexible, as you can’t truly combine problems as well as actions as you can in lots of other devices.

Listing Management

You can create sectors from get in touch with task, list membership, get in touch with information, tags, or ecommerce task. You can likewise produce a sector from your call understandings and tag contacts based on call area criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the type, as well as it just supplies a summary box, fundamental area options (which you can not include in) and afterwards a list, or listings, that people can examine to be included in.


As you can see in our deliverability tests, Constant Contact does not carry out as well terribly, reaching the most popular e-mail providers (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Reports as well as Analysis

In addition to standard open and click reports, spam, bounce as well as unsubscribe rates are additionally available. You likewise get click heat maps, and some valuable review records such as open and click patterns, opens up by gadget, % of get in touches with involved, and most successful subject line.


Right here’s where it gets a bit unshaven. The tool and also the website are just available in English. You can pick to alter some of the non-editable e-mail sections (e.g. footer as well as personal privacy plan text) to one of 10 languages readily available, mostly European. Assistance and the knowledge base is offered in 4 languages. A little confusing, yet a minimum of there’s some effort to support multilingual individuals and audiences.

More Features

Spam- as well as Design-Testing

Spam screening isn’t available, however, there is a attribute to check the email for mistakes (missing links, placeholder text that hasn’t been upgraded, etc). There’s likewise a device that enables you to sneak peek exactly how e-mails will certainly search for details recipients, although this didn’t appear to work when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for just 5 tests, it’s a little high.

Jump Management

of course

Soft bounces are placed on temporary hold for 15 days, and after that dislike. They are relocated right into a suspended bounce group if it happens again. They have a ‘ suggested for elimination’ filter readily available to see these, yet do not remove them automatically.



Import/export readily available although it’s not as straightforward as it could be– you require to initially make it possible for sophisticated email approvals under Account Settings.

Storage space offered for images as well as data


All plans feature limitless storage space.

Pro Features


of course

SPF and also DKIM are sustained.

Very own Domain


Various degrees of account accessibility


The Account Owner can also designate roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a massive quantity of apps and also integrations , virtually 400.

Landing Page Builder


This is only available by means of their type builder, and it’s really standard. Instead, we ‘d advise these cost-free landing web page home builders.

Consumer Support

3.5/ 5.

There are a number of networks of assistance, including real-time chat, phone support, a data base and also community-based support. I discovered that the chat and phone assistance weren’t constantly offered, which was a little irritating. When I was able to acquire conversation assistance, however, I did find them to be useful and receptive . Remember that you’ll need to employ order to cancel your registration, which is quite aggravating.

Total ranking.

3.6/ 5.

For a standard e-mail device, Constant Contact ticks a lot of packages. The major issue right here, however, is that they’re asking a premium price for a sub-premium product.


As Constant Contact themselves restate with their website, they are a tool for local business. And also, because of this, it’s worth reviewing them on these terms. As stated over, they certainly have sufficient of the basics covered to please most small businesses, and if it were as easy as that then we would certainly recommend them much more highly.

The issue, these days, is that there are plenty of various other e-mail devices offering even more than Constant Contact, and also for a lot much less cash. This consists of not only includes, however likewise user experience. Actually, for the quantity you pay with Constant Contact, you could find yourself utilizing far more powerful tools such as ActiveCampaign as well as GetResponse.

And with current enhancements to automations and reporting, as well as the addition of new attributes like a website builder, it does look like they’re making an initiative to enhance the product. Their lack of advanced attributes makes it tough to recommend them over others at this cost point.

So, there you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the web, I would strongly assert that there might be other interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever attempted, as well as it can not be contrasted to Constant Contact’s simplified strategy (it only features autoresponders). They also provide durable reports and evaluation devices. On top of that, they are even less costly than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one email advertising tools on the marketplace. It’s available in 6 languages as well as features sophisticated automation choices and also a built-in CRM.
  • GetResponse is a solid alternative. It comes with several sophisticated features (e.g. a webinar tool), offers and also has exceptional automations among the most effective spam and also style screening tools we’ve ever used. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive overview with the best alternatives to Constant Contact, check it out right here. You can likewise try out our Smart Finder to see which e-newsletter service is finest suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you would certainly like to get into the information, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. Nonetheless, at $399/month, you would certainly be much better off having a look at any of these CRMs for small companies, which will be even more economical. There are also lots of excellent cost-free CRMs to choose from.

Just how can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within company hours Eastern time in order to terminate your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising and marketing software application for small companies. It securely shops your client data and provides a protected means to manage your subscribers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are regularly excellent in our bi-annual deliverability examinations.

Despite these showy numbers as well as features, rate of interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate through their website, they are a tool for small organizations. The problem, these days, is that there are lots of various other e-mail tools using even a lot more than Constant Contact, and for a whole lot less cash. For the amount you pay with Constant Contact, you could find yourself making use of much extra powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and also it can not be contrasted to Constant Contact’s simple technique (it only features autoresponders).

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