Constant Contact - Create Email Marketing Campaigns Like a Pro

Drupal 8 Constant Contact

Constant Contact have actually remained in the email marketing video game considering that 1995. During that time, they’ve handled to turn into one of one of the most previously owned e-mail tools on the planet, after Mailchimp.

One thing I saw is that Constant Contact is very commonly the leading choice for lots of various other evaluation web sites. Normally, I wonder to see if our thorough analysis generates the exact same outcome.

You might have looked into the Constant Contact testimonials supplied by users online, as well, as well as whilst they are rather positive, they may not give you the whole picture. Our evaluation of Constant Contact is based upon a methodical strategy and uses our sensible experience and understanding of loads of other easy and also sophisticated marketing automation tools.

What makes them unique is that they’ve added numerous functions over the years that few of their competitors sporting activity, such as electronic product downloads, occasion monitoring, consultation organizing as well as social campaigns. These all add to the varied list of email choices offered, in addition to automations and also recurring newsletters.

Constant Contact boast a market with around 400 applications as well as combinations that satisfy even the most niche of products. In spite of these flashy numbers and also attributes, passion in Constant Contact appears to be on the decline, at least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a closer look at Constant Contact’s outs & ins as well as check.
Figure out below!

Constant Contact Summary

Constant Contact is routed in the direction of small businesses, however their costs aren’t one of the most budget-friendly, particularly when you consider that their features just aren’t that progressed. Strategies begin with $9.99/ month, however this just permits 500 customers, and prices climb rather dramatically after that.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s plans in our full pricing overview

Pros and also Cons


Is Constant Contact the appropriate newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is rather special hereof, being among the few e-mail marketing tools to permit you to handle event invites, tickets, and enrollments . Keep in mind that this attribute comes with its very own fees: 5.4% + $0.80 for each and every ticket offered or purchase conducted.

Not suggested if:

You need innovative automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t supply the most sophisticated automations. While they do supply set off projects, autoresponders and also deserted cart projects (for Shopify just), you’ll discover that other much less costly tools offer similar degrees of automation– MailerLite as well as Sendinblue.

Score information


Reduce of Use

Typically it’s very easy to browse, though a little bit dull-looking. You can reach the majority of areas within a couple of clicks, though as they’ve added extra performance, some points have actually become a little surprise, for instance, automations.

Newsletter Creation


The editor is quickly, yet light on attributes, specifically in the designing department. Aside from that it’s very easy to collaborate with.



This is very basic, just allowing you to place straightforward greetings or call details. There is no if/then/else reasoning readily available.

Email types

Classic, autoresponders, fundamental automations, recurring newsletters, A/B screening, event registrations, vouchers, surveys and also studies .

Selection and also Flexibility of Template Designs

Not bad. There are around 200 (!) design templates to choose from, with varying degrees of high quality (some are respectable, while others look a little basic as well as dated). You can additionally go back to square one, and also use a handy function called ‘Brand your e-mail’ to auto-generate a layout based on your site’s shades as well as logo design.

Email Marketing Automation

They supply autoresponders as well as abandoned cart advocate Shopify and also WooCommerce. It also creates pre-defined get in touch with segments based upon your consumers’ interactions with your online shop (e.g. repeat, lapsed and potential consumers). Automations based upon contact triggers (e.g. email opens, clicks) are also offered. It’s worth keeping in mind that the automations aren’t one of the most adaptable, as you can not really combine problems and actions as you can in lots of various other tools.

Checklist Management

You can produce sections from contact task, listing subscription, contact details, tags, or ecommerce activity. You can likewise develop a segment from your get in touch with insights and tag contacts based on call area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no modification with the type, as well as it simply uses a summary box, standard area choices (which you can not include in) and then a listing, or checklists, that people can check to be added to.


As you can see in our deliverability examinations, Constant Contact does not perform as well badly, getting to one of the most prominent e-mail companies (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Reports and Analysis

Along with typical open and click reports, spam, bounce as well as unsubscribe rates are likewise offered. You also get click heat maps, as well as some helpful review records such as open and click patterns, opens by device, % of calls engaged, and many successful subject line. You can also contrast campaigns. Advanced tracking such as social monitoring isn’t offered.


Here’s where it gets a bit hirsute. The site as well as the tool are just available in English. You can pick to transform a few of the non-editable e-mail sections (e.g. footer as well as privacy policy text) to among 10 languages offered, mainly European. Assistance and the knowledge base is available in 4 languages. Somewhat complex, yet a minimum of there’s some effort to sustain multilingual individuals and also target markets.

More Features

Spam- as well as Design-Testing

Spam testing isn’t available, nevertheless, there is a attribute to inspect the e-mail for errors ( missing out on links, placeholder message that hasn’t been updated, and so on). There’s additionally a tool that allows you to preview exactly how e-mails will look for specific receivers, although this didn’t seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are put on momentary hold for 15 days, and afterwards dislike. If it takes place once more, they are moved into a suspended bounce classification. They have a ‘ advised for elimination’ filter readily available to watch these, but don’t eliminate them immediately.



Import/export available although it’s not as straightforward as maybe– you need to first enable sophisticated e-mail permissions under Account Settings.

Storage space available for images as well as information


All plans feature unlimited storage.

Pro Features



SPF and also DKIM are sustained.

Very own Domain


Various levels of account gain access to

of course

The Account Owner can likewise appoint functions to be either an Account Manager or a Campaign Creator.



Constant Contact provide a large quantity of apps as well as assimilations , nearly 400.

Landing Page Builder

of course

This is just readily available via their kind home builder, and also it’s very basic. Rather, we would certainly advise these complimentary landing page builders.

Customer Support

3.5/ 5.

There are numerous networks of support, including live chat, phone assistance, a knowledge base as well as community-based assistance. Nonetheless, I found that the conversation and also phone support weren’t constantly offered, which was a little irritating. When I had the ability to get hold of conversation support, nonetheless, I did find them to be valuable as well as responsive . Keep in mind that you’ll require to hire order to terminate your subscription, which is rather aggravating.

Overall score.

3.6/ 5.

For a basic email tool, Constant Contact ticks a lot of the boxes. The primary issue here, however, is that they’re asking a costs price for a sub-premium item.


As Constant Contact themselves state via their site, they are a device for small businesses. And, because of this, it’s worth assessing them on these terms. As mentioned above, they definitely have sufficient of the essentials covered to satisfy most small companies, and if it were as easy as that then we would certainly advise them much more highly.

The issue, these days, is that there are a lot of other email devices supplying a lot more than Constant Contact, as well as for a whole lot less money. This includes not only includes, however also individual experience. As a matter of fact, for the amount you pay with Constant Contact, you might find yourself using much more effective devices such as ActiveCampaign as well as GetResponse.

As well as with recent enhancements to automations as well as coverage, as well as the enhancement of new attributes like a site home builder, it does look like they’re making an initiative to improve the item. Their absence of sophisticated functions makes it tough to suggest them over others at this rate factor.

So, there you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the web, I would frankly assert that there may be various other rate of interests at play there.

Try Constant Contact currently absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever before attempted, and also it can’t be contrasted to Constant Contact’s simple technique (it only features autoresponders). They also provide robust reports and analysis devices. On top of that, they are also more affordable than Constant Contact.
  • Sendinblue is among the most affordable all-in-one e-mail advertising and marketing tools on the marketplace. It’s available in 6 languages and includes innovative automation alternatives as well as a integrated CRM.
  • GetResponse is a solid option. It comes with lots of innovative features (e.g. a webinar device), has exceptional automations as well as provides one of the best spam as well as style screening devices we’ve ever before utilized. That’s why Constant Contact fails when contrasted to GetResponse.

We have a detailed overview with the most effective choices to Constant Contact, check it out below. You can likewise check out our Smart Finder to see which newsletter solution is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you would certainly such as to enter into the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. At $399/month, you ‘d be much better off taking a appearance at any of these CRMs for small companies, which will certainly be far extra inexpensive. There are even lots of superb complimentary CRMs to choose from.

How can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within service hrs Eastern time in order to cancel your account. Right here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising and marketing software application for local business. It securely stores your consumer data and uses a protected way to handle your customers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability examinations.

In spite of these fancy numbers and features, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves state with their site, they are a device for tiny organizations. The concern, these days, is that there are lots of other email tools supplying even extra than Constant Contact, and for a great deal less money. For the quantity you pay with Constant Contact, you might discover yourself utilizing much a lot more effective tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, and also it can not be compared to Constant Contact’s simplified method (it only includes autoresponders).

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