Constant Contact - Create Email Marketing Campaigns Like a Pro

Email Marketing Tools Emma Constant Contact

Constant Contact have been in the e-mail advertising game because 1995. During that time, they’ve handled to become one of one of the most pre-owned e-mail tools on the planet, after Mailchimp.

One thing I discovered is that Constant Contact is extremely frequently the top choice for several other review web sites. Naturally, I am curious to see if our thorough analysis generates the same outcome.

You could have checked out the Constant Contact evaluations used by customers online, too, and whilst they are quite positive, they might not give you the whole picture. Our review of Constant Contact is based on a methodical technique and uses our useful experience as well as expertise of loads of other simple as well as innovative advertising and marketing automation devices.

What makes them unique is that they’ve included numerous attributes over the years that few of their rivals sport, such as digital item downloads, event administration, appointment scheduling and social campaigns. These all include in the diverse listing of e-mail options readily available, in addition to automations and also persisting newsletters.

Constant Contact boast a industry with around 400 apps as well as integrations that cater to also the most specific niche of products. Yet in spite of these fancy numbers and also attributes, interest in Constant Contact seems to be on the decrease, a minimum of according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a closer look at Constant Contact’s ins & outs and inspect.
Discover listed below!

Constant Contact Summary

Constant Contact is guided towards small businesses, yet their prices aren’t the most economical, especially when you consider that their functions just aren’t that advanced. Plans start from $9.99/ month, yet this only enables 500 subscribers, and also prices climb rather sharply afterwards.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our complete pricing overview

Cons as well as pros


Is Constant Contact the ideal e-newsletter service for you?

Recommended if:

You run occasions:

Constant Contact is fairly distinct in this regard, being among minority email advertising tools to enable you to take care of occasion tickets, invites, as well as registrations . Remember that this feature comes with its very own charges: 5.4% + $0.80 for each and every ticket sold or transaction performed.

Not suggested if:

You need sophisticated automation:

Surprisingly, for the premium it charges, Constant Contact doesn’t provide one of the most sophisticated automations. While they do supply caused campaigns, autoresponders and deserted cart campaigns (for Shopify only), you’ll find that various other much less costly tools supply comparable degrees of automation– MailerLite as well as Sendinblue.

Ranking details


Relieve of Use

Normally it’s very easy to browse, though a bit dull-looking. You can reach a lot of places within a number of clicks, though as they’ve included a lot more performance, some things have come to be a little concealed, for instance, automations.

Newsletter Creation


The editor is quickly, however light on features, particularly in the styling division. Apart from that it’s very easy to collaborate with.



This is very standard, just allowing you to put straightforward greetings or contact details. There is no if/then/else logic available.

Email kinds

Classic, autoresponders, basic automations, recurring newsletters, A/B testing, occasion registrations, surveys, promo codes as well as studies .

Option and also Flexibility of Template Designs

Not negative. You can also begin from scrape, as well as make use of a useful function called ‘Brand your e-mail’ to auto-generate a theme based on your web site’s shades and logo.

Email Marketing Automation

It additionally produces pre-defined call sectors based on your clients’ interactions with your online store (e.g. repeat, lapsed and also potential customers). Automations based on contact triggers (e.g. e-mail opens, clicks) are also offered.

Checklist Management

You can create sectors from get in touch with activity, list membership, call information, tags, or ecommerce task. You can likewise create a segment from your get in touch with insights and tag get in touches with based on contact area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no modification with the kind, and it just uses a summary box, standard area choices (which you can not contribute to) and then a checklist, or checklists, that individuals can inspect to be added to.


As you can see in our deliverability examinations, Constant Contact does not execute also severely, getting to the most preferred e-mail providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Records and also Analysis

In addition to conventional open as well as click records, spam, bounce and also unsubscribe prices are also available. You also obtain click warm maps, and some beneficial overview records such as open and also click patterns, opens up by gadget, % of get in touches with involved, and the majority of successful subject line.


The website and the tool are only available in English. You can pick to transform some of the non-editable e-mail sections (e.g. footer and also privacy plan message) to one of 10 languages offered, mostly European.

More Features

Spam- as well as Design-Testing

Spam screening isn’t offered, however, there is a function to inspect the e-mail for errors (missing links, placeholder text that hasn’t been updated, etc). There’s additionally a device that permits you to preview just how e-mails will certainly search for details receivers, although this didn’t appear to work when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are placed on short-term hold for 15 days, and after that dislike. They are relocated into a suspended bounce group if it occurs once more. They have a ‘ advised for elimination’ filter available to check out these, however do not remove them automatically.



Import/export available although it’s not as simple as maybe– you require to first enable sophisticated email authorizations under Account Settings.

Storage space offered for images and information


All plans come with unlimited storage.

Pro Features


of course

SPF and also DKIM are supported.

Very own Domain


Different degrees of account access


The Account Owner can also designate roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact use a substantial quantity of applications as well as integrations , almost 400.

Landing Page Builder


This is only available via their form builder, and also it’s extremely standard. Rather, we would certainly recommend these totally free touchdown page building contractors.

Client Support

3.5/ 5.

There are a number of networks of support, including live conversation, phone assistance, a data base and community-based support. I found that the chat and also phone assistance weren’t constantly readily available, which was a little discouraging. When I had the ability to acquire conversation assistance, nonetheless, I did locate them to be receptive and also valuable . Keep in mind that you’ll need to employ order to cancel your membership, which is pretty aggravating.

Total rating.

3.6/ 5.

For a basic e-mail device, Constant Contact ticks most of packages. The major concern here, however, is that they’re asking a costs rate for a sub-premium product.

Final thought.

As Constant Contact themselves state through their site, they are a tool for small businesses. And also, therefore, it’s worth reviewing them on these terms. As stated over, they certainly have sufficient of the basics covered to please most small companies, as well as if it were as easy as that then we would certainly suggest them extra very.

The problem, these days, is that there are lots of other email devices using much more than Constant Contact, and for a whole lot much less money. This consists of not only includes, but additionally customer experience. In fact, for the quantity you pay with Constant Contact, you could find yourself utilizing much more effective devices such as ActiveCampaign as well as GetResponse.

And also with current enhancements to automations as well as reporting, as well as the addition of brand-new functions like a web site building contractor, it does look like they’re making an initiative to improve the item. Their absence of innovative attributes makes it difficult to advise them over others at this cost point.

There you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would strongly assert that there may be other interests at play there.

Try Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, and also it can not be compared to Constant Contact’s simple technique (it only features autoresponders). They also provide durable records and also analysis tools. On top of that, they are even cheaper than Constant Contact.
  • Sendinblue is one of the most affordable all-in-one e-mail marketing devices on the marketplace. It’s available in 6 languages as well as features innovative automation options and a integrated CRM.
  • GetResponse is a solid choice. It comes with several advanced attributes (e.g. a webinar device), has excellent automations as well as provides one of the very best spam and also style screening tools we’ve ever made use of. That’s why Constant Contact falls short when compared to GetResponse.

We have a detailed overview with the best options to Constant Contact, check it out below. You can likewise try out our Smart Finder to see which e-newsletter solution is best fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you would certainly like to enter the information, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM system. At $399/month, you ‘d be a lot better off taking a appearance at any of these CRMs for little services, which will certainly be much much more cost effective. There are also plenty of excellent free CRMs to select from.

How can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within organization hours Eastern time in order to terminate your account. Here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail marketing software application for small companies. It safely stores your customer data and uses a safe and secure way to handle your subscribers.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability prices are continually excellent in our bi-annual deliverability tests.

Despite these showy numbers as well as attributes, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves state via their website, they are a tool for small businesses. The concern, these days, is that there are lots of other email devices providing also more than Constant Contact, and for a lot much less cash. For the quantity you pay with Constant Contact, you might discover yourself using much more powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, and it can’t be contrasted to Constant Contact’s simple approach (it just features autoresponders).

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