Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have been in the email advertising and marketing game considering that 1995. During that time, they’ve taken care of to turn into one of the most previously owned email devices in the world, after Mailchimp.

One point I observed is that Constant Contact is really typically the leading selection for several other evaluation sites. Naturally, I wonder to see if our detailed analysis produces the same outcome.

You may have taken a look at the Constant Contact evaluations used by individuals online, too, and also whilst they are quite positive, they might not give you the whole picture. Our testimonial of Constant Contact is based on a systematic method and also utilizes our practical experience and knowledge of dozens of various other easy as well as innovative marketing automation tools.

What makes them special is that they’ve included numerous attributes for many years that few of their competitors sporting activity, such as electronic item downloads, occasion administration, consultation scheduling as well as social campaigns. These all include in the varied listing of e-mail alternatives readily available, in addition to automations as well as persisting e-newsletters.

Constant Contact brag a industry with around 400 apps as well as integrations that accommodate also one of the most specific niche of items. Yet in spite of these flashy numbers and features, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. Enough reason for us to take a more detailed check out Constant Contact’s outs & ins and also examine if it’s still pertinent in the 21st century.
Discover below!

Constant Contact Summary

Constant Contact is guided in the direction of local business, yet their costs aren’t the most budget friendly, particularly when you consider that their features just aren’t that advanced. Strategies start from $9.99/ month, but this just allows for 500 subscribers, and also prices increase pretty sharply after that.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our complete prices overview

Pros as well as Cons


Is Constant Contact the right e-newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is quite special hereof, being just one of the few email marketing devices to enable you to manage occasion invitations, registrations, and tickets . Remember that this attribute comes with its very own charges: 5.4% + $0.80 for every ticket sold or transaction performed.

Not recommended if:

You require advanced automation:

Surprisingly, for the premium it bills, Constant Contact does not supply the most advanced automations. While they do offer set off campaigns, autoresponders and also abandoned cart projects (for Shopify only), you’ll locate that other much cheaper tools supply similar degrees of automation– MailerLite and Sendinblue, for example.

Score details


Alleviate of Use

Generally it’s easy to browse, though a bit dull-looking. You can get to the majority of places within a number of clicks, though as they’ve added a lot more capability, some things have come to be a little concealed, for instance, automations.

E-newsletter Creation


The editor is fast, however light on attributes, particularly in the designing department. Aside from that it’s easy to collaborate with.



This is very standard, just allowing you to put simple greetings or contact details. There is no if/then/else reasoning available.

Email kinds

Timeless, autoresponders, basic automations, reoccuring e-newsletters, A/B testing, occasion registrations, surveys, vouchers and also polls .

Option and Flexibility of Template Designs

Not negative. You can additionally start from scratch, and also use a useful function called ‘Brand your e-mail’ to auto-generate a template based on your internet site’s shades and logo.

Email Marketing Automation

It additionally creates pre-defined get in touch with sections based on your consumers’ interactions with your on the internet store (e.g. repeat, expired and also potential consumers). Automations based on call triggers (e.g. e-mail opens, clicks) are likewise readily available.

List Management

You can produce sections from get in touch with task, checklist subscription, call details, tags, or ecommerce activity. You can also produce a sector from your get in touch with understandings and also tag calls based on contact area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the kind, and also it just supplies a summary box, basic field alternatives (which you can’t contribute to) and then a checklist, or checklists, that individuals can examine to be contributed to.


As you can see in our deliverability tests, Constant Contact does not carry out too severely, getting to one of the most popular e-mail service providers (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Records and Analysis

In addition to basic open as well as click records, spam, bounce as well as unsubscribe prices are also offered. You also get click warm maps, and also some helpful summary reports such as open and also click patterns, opens up by tool, % of get in touches with engaged, and also the majority of successful subject line.


The tool as well as the site are only offered in English. You can choose to change some of the non-editable e-mail sections (e.g. footer and also privacy policy text) to one of 10 languages readily available, primarily European.

Additional Features

Spam- and also Design-Testing

Spam screening isn’t offered, nevertheless, there is a feature to examine the email for mistakes (missing links, placeholder text that hasn’t been upgraded, etc). There’s additionally a tool that allows you to preview just how emails will certainly try to find details receivers, although this really did not seem to function when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 examinations, it’s a little high.

Bounce Management


Soft bounces are put on momentary hold for 15 days, and after that frown at. They are relocated right into a put on hold bounce classification if it happens once again. They have a ‘ advised for elimination’ filter offered to check out these, however don’t remove them automatically.



Import/export available although it’s not as straightforward as maybe– you require to first allow innovative email permissions under Account Settings.

Storage space readily available for photos and data


All plans feature unlimited storage.

Pro Features


of course

SPF and also DKIM are sustained.

Very own Domain


Different degrees of account access


The Account Owner can likewise appoint functions to be either an Account Manager or a Campaign Creator.



Constant Contact offer a substantial amount of apps and assimilations , almost 400.

Landing Page Builder


This is just offered via their form builder, and also it’s very standard. Rather, we would certainly recommend these totally free landing web page contractors.

Consumer Support

3.5/ 5.

There are several networks of support, consisting of real-time chat, phone support, a understanding base and community-based support. I located that the chat as well as phone assistance weren’t always readily available, which was a little aggravating.

Total rating.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks the majority of the boxes. The main concern below, though, is that they’re asking a costs price for a sub-premium item.

Final thought.

As Constant Contact themselves state via their site, they are a tool for small companies. And also, therefore, it’s worth assessing them on these terms. As stated over, they most definitely have sufficient of the basics covered to please most small businesses, as well as if it were as easy as that then we would certainly advise them a lot more extremely.

The concern, these days, is that there are plenty of various other email tools supplying much more than Constant Contact, and for a lot less money. This consists of not just includes, yet also user experience. Actually, for the amount you pay with Constant Contact, you might find yourself utilizing much more effective tools such as ActiveCampaign as well as GetResponse.

They do pick up factors for their respectable deliverability prices, integrations ( specifically social media sites assimilations), and also for enabling various gain access to degrees for separate customers. And also with current improvements to automations as well as coverage, as well as the enhancement of brand-new attributes like a site contractor, it does look like they’re making an initiative to enhance the item. Their lack of innovative features makes it challenging to advise them over others at this price point. (You’ll see we don’t list them as a excellent Mailchimp choice, either.).

There you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the web, I would boldly claim that there might be various other rate of interests at play there.

Try Constant Contact now for free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most sophisticated automation systems we’ve ever before attempted, and it can’t be compared to Constant Contact’s simplified method (it only includes autoresponders). They also provide durable records and analysis devices. On top of that, they are also less expensive than Constant Contact.
  • Sendinblue is just one of the most inexpensive all-in-one email advertising devices on the marketplace. It’s available in 6 languages as well as includes advanced automation choices and also a built-in CRM.
  • GetResponse is a solid option. It includes lots of advanced attributes (e.g. a webinar device), has exceptional automations and also supplies one of the most effective spam and design testing tools we’ve ever utilized. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a detailed overview with the very best choices to Constant Contact, check it out right here. You can likewise check out our Smart Finder to see which e-newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact by far. If you ‘d such as to get into the information, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you ‘d be much better off taking a look at any of these CRMs for little companies, which will certainly be far a lot more cost effective. There are also lots of exceptional free CRMs to choose from.

Just how can I terminate my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within business hours Eastern time in order to terminate your account. Right here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising software program for small businesses. It securely stores your client data as well as supplies a secure means to handle your customers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are constantly great in our bi-annual deliverability examinations.

In spite of these showy numbers as well as features, passion in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves restate via their site, they are a device for small companies. The problem, these days, is that there are lots of various other email devices providing also a lot more than Constant Contact, and also for a whole lot much less cash. For the quantity you pay with Constant Contact, you can locate on your own utilizing much a lot more effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, and it can not be compared to Constant Contact’s simplified approach (it only features autoresponders).

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