Constant Contact - Create Email Marketing Campaigns Like a Pro

Embed Video Player Into Constant Contact Ecampaign

Constant Contact have actually remained in the email advertising and marketing game given that 1995. Throughout that time, they’ve handled to turn into one of the most previously owned email devices in the world, after Mailchimp.

One thing I saw is that Constant Contact is very frequently the top selection for several other testimonial websites. Normally, I wonder to see if our thorough evaluation produces the same outcome.

You could have checked out the Constant Contact reviews used by users online, also, and whilst they are pretty favorable, they may not provide you the whole picture. Our evaluation of Constant Contact is based upon a systematic approach and also utilizes our practical experience and understanding of loads of other straightforward and also advanced advertising and marketing automation tools.

What makes them special is that they’ve included a number of functions over the years that few of their rivals sport, such as electronic item downloads, occasion monitoring, consultation organizing and also social projects. These all add to the varied listing of email choices readily available, in addition to automations and reoccuring newsletters.

Constant Contact brag a marketplace with around 400 apps as well as integrations that satisfy even the most niche of items. Yet despite these showy numbers as well as functions, interest in Constant Contact appears to be on the decrease, a minimum of according to Google Trends. If it’s still appropriate in the 21st century, Enough factor for us to take a closer look at Constant Contact’s ins & outs and check.
Figure out below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, but their prices aren’t one of the most affordable, specifically when you consider that their features simply aren’t that advanced. Plans begin with $9.99/ month, however this only permits 500 subscribers, and prices rise pretty greatly after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our complete pricing guide

Cons and pros


Is Constant Contact the ideal newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is quite unique in this regard, being just one of the few email advertising and marketing devices to allow you to take care of event registrations, tickets, and also invitations . Remember that this function features its very own costs: 5.4% + $0.80 for each and every ticket marketed or transaction conducted.

Not advised if:

You require sophisticated automation:

Surprisingly, for the premium it charges, Constant Contact does not offer the most sophisticated automations. While they do provide caused projects, autoresponders as well as abandoned cart projects (for Shopify just), you’ll find that other more affordable devices offer similar levels of automation– MailerLite and also Sendinblue, for instance.

Rating information


Reduce of Use

Usually it’s very easy to browse, though a little bit dull-looking. You can get to many locations within a number of clicks, though as they’ve included much more performance, some things have actually come to be a little surprise, for instance, automations.

E-newsletter Creation


The editor is quick, yet light on attributes, especially in the designing department. Aside from that it’s simple to collaborate with.



This is really basic, only enabling you to put easy greetings or call information. There is no if/then/else logic readily available.

Email kinds

Timeless, autoresponders, basic automations, repeating newsletters, A/B testing, event enrollments, surveys, coupons as well as surveys .

Option and Flexibility of Template Designs

Not bad. There are about 200 (!) design templates to pick from, with differing levels of quality (some are respectable, while others look a little fundamental and also outdated). You can also start from scratch, and make use of a convenient attribute called ‘Brand your e-mail’ to auto-generate a template based on your web site’s colors and also logo.

Email Marketing Automation

They provide autoresponders and abandoned cart campaigns for Shopify as well as WooCommerce. It additionally creates pre-defined get in touch with segments based on your clients’ interactions with your on the internet store (e.g. repeat, expired and potential customers). Automations based upon get in touch with triggers (e.g. email opens up, clicks) are likewise offered. It’s worth keeping in mind that the automations aren’t the most versatile, as you can not actually integrate problems and also activities as you can in many various other devices.

Listing Management

You can produce segments from get in touch with activity, listing subscription, contact details, tags, or ecommerce activity. You can additionally develop a sector from your get in touch with insights and tag calls based on get in touch with field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the form, and also it simply offers a summary box, fundamental field alternatives (which you can not contribute to) and then a listing, or checklists, that people can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute too terribly, reaching one of the most prominent e-mail service providers (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Reports and also Analysis

In addition to standard open and also click reports, spam, bounce and also unsubscribe prices are also readily available. You additionally get click heat maps, and some beneficial summary reports such as open as well as click patterns, opens up by gadget, % of get in touches with involved, and a lot of effective subject line. You can likewise contrast campaigns. Nonetheless, progressed tracking such as social monitoring isn’t readily available.


The tool as well as the website are only available in English. You can choose to transform some of the non-editable e-mail sections (e.g. footer and also privacy policy text) to one of 10 languages available, mainly European.

Further Features

Spam- as well as Design-Testing

Spam testing isn’t available, nonetheless, there is a attribute to inspect the email for errors ( missing out on links, placeholder message that hasn’t been updated, and so on). There’s additionally a tool that enables you to preview exactly how emails will certainly seek certain recipients, although this really did not seem to work when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 examinations, it’s a little high.

Jump Management


Soft bounces are put on momentary hold for 15 days, and after that feel bitter. If it takes place again, they are moved into a put on hold bounce category. They have a ‘recommended for removal’ filter offered to view these, but do not eliminate them automatically.



Import/export available although it’s not as uncomplicated as maybe– you need to first enable advanced e-mail permissions under Account Settings.

Storage space offered for data and photos


All strategies include limitless storage space.

Pro Features



SPF and also DKIM are supported.

Own Domain


Various levels of account accessibility

of course

The Account Owner can likewise assign duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a enormous quantity of combinations and also applications , nearly 400.

Touchdown Page Builder

of course

This is only offered by means of their form building contractor, and also it’s extremely basic. Instead, we would certainly suggest these cost-free touchdown page building contractors.

Consumer Support

3.5/ 5.

There are several channels of support, including real-time chat, phone support, a data base and also community-based support. I discovered that the conversation as well as phone support weren’t always offered, which was a little irritating. When I had the ability to acquire chat support, nevertheless, I did locate them to be useful as well as responsive . Remember that you’ll require to call in order to terminate your membership, which is quite bothersome.

Overall score.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks most of the boxes. The major issue right here, however, is that they’re asking a costs rate for a sub-premium product.

Final thought.

As Constant Contact themselves reiterate through their site, they are a tool for local business. And, as such, it’s worth assessing them on these terms. As pointed out over, they certainly have sufficient of the basics covered to please most small businesses, and also if it were as straightforward as that then we ‘d suggest them extra very.

The problem, these days, is that there are a lot of other e-mail tools providing much more than Constant Contact, and also for a whole lot less cash. This includes not only includes, however likewise individual experience. In fact, for the quantity you pay with Constant Contact, you could find yourself making use of a lot more powerful tools such as ActiveCampaign and GetResponse.

They do pick up points for their good deliverability rates, integrations ( especially social media sites integrations), and also for permitting different accessibility levels for different users. As well as with recent improvements to automations and also reporting, and also the addition of new features like a website home builder, it does appear like they’re making an effort to enhance the product. However their absence of innovative features makes it difficult to recommend them over others at this rate factor. (You’ll see we don’t provide them as a good Mailchimp option, either.).

So, there you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the web, I would frankly assert that there may be various other passions at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever attempted, as well as it can not be compared to Constant Contact’s simplistic strategy (it only includes autoresponders). They also supply durable records and evaluation devices. In addition to that, they are even more affordable than Constant Contact.
  • Sendinblue is among the least expensive all-in-one e-mail advertising devices on the market. It’s available in 6 languages and also comes with sophisticated automation choices and also a integrated CRM.
  • GetResponse is a strong option. It comes with numerous innovative attributes (e.g. a webinar tool), has superb automations and uses one of the best spam and also layout screening devices we’ve ever before used. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a thorough guide with the best options to Constant Contact, check it out below. You can likewise try out our Smart Finder to see which newsletter solution is best matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you would certainly such as to get into the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. At $399/month, you would certainly be much better off taking a look at any of these CRMs for tiny businesses, which will be far a lot more cost effective. There are even lots of exceptional free CRMs to pick from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to cancel your account. Below is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising software application for local business. It safely stores your client data and supplies a safe and secure means to manage your customers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability prices are continually great in our bi-annual deliverability examinations.

In spite of these showy numbers and also features, passion in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves state via their website, they are a device for small organizations. The concern, these days, is that there are lots of other email tools providing also more than Constant Contact, and for a whole lot much less cash. For the amount you pay with Constant Contact, you might find yourself using a lot a lot more effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, and also it can’t be contrasted to Constant Contact’s simplified approach (it just includes autoresponders).

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