Constant Contact - Create Email Marketing Campaigns Like a Pro

Format For Constant Contact

Constant Contact have been in the e-mail marketing video game because 1995. Throughout that time, they’ve handled to become one of one of the most pre-owned email tools worldwide, after Mailchimp.

One point I saw is that Constant Contact is really often the top choice for numerous various other review internet sites. Normally, I am curious to see if our comprehensive evaluation creates the exact same end result.

You could have had a look at the Constant Contact testimonials provided by customers online, too, and also whilst they are rather favorable, they may not provide you the whole picture. Our testimonial of Constant Contact is based upon a methodical strategy and uses our useful experience and knowledge of loads of various other simple and sophisticated marketing automation devices.

What makes them unique is that they’ve added a number of attributes over the years that few of their competitors sport, such as digital item downloads, event management, visit scheduling and social campaigns. These all include in the diverse list of e-mail choices available, in addition to automations and reoccuring e-newsletters.

Constant Contact boast a marketplace with around 400 applications and assimilations that satisfy even the most specific niche of products. Yet in spite of these showy numbers and features, interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. Sufficient reason for us to take a more detailed look at Constant Contact’s ins & outs as well as examine if it’s still relevant in the 21st century.
Find out below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, but their costs aren’t one of the most affordable, specifically when you consider that their features simply aren’t that advanced. Plans start from $9.99/ month, yet this just permits 500 clients, and costs climb quite greatly after that.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our full prices overview

Pros and Cons


Is Constant Contact the right newsletter service for you?

Suggested if:

You run events:

Constant Contact is fairly distinct in this regard, being just one of the few e-mail advertising tools to enable you to manage occasion tickets, invites, as well as registrations . Remember that this feature features its own charges: 5.4% + $0.80 for every ticket marketed or transaction carried out.

Not recommended if:

You require advanced automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t provide the most innovative automations. While they do provide activated projects, autoresponders as well as deserted cart campaigns (for Shopify only), you’ll locate that other much less expensive tools offer similar levels of automation– MailerLite and Sendinblue.

Rating information


Reduce of Use

Generally it’s very easy to navigate, though a bit dull-looking. You can reach most places within a number of clicks, though as they’ve included a lot more performance, some things have ended up being a little concealed, for example, automations.

E-newsletter Creation


The editor is quickly, but light on features, particularly in the styling division. Apart from that it’s simple to deal with.


of course

This is really basic, just enabling you to put basic greetings or call information. There is no if/then/else logic offered.

Email types

Traditional, autoresponders, basic automations, persisting newsletters, A/B screening, event registrations, surveys, surveys as well as promo codes .

Selection as well as Flexibility of Template Designs

Not poor. You can additionally begin from scrape, as well as utilize a handy attribute called ‘Brand your email’ to auto-generate a template based on your site’s colors as well as logo.

Email Marketing Automation

They provide autoresponders as well as deserted cart campaigns for Shopify and also WooCommerce. It also produces pre-defined contact segments based on your consumers’ interactions with your online store (e.g. repeat, lapsed and also possible clients). Automations based upon get in touch with triggers (e.g. email opens, clicks) are likewise offered. It’s worth keeping in mind that the automations aren’t one of the most adaptable, as you can’t really incorporate conditions and also actions as you can in many other devices.

Listing Management

You can produce segments from contact task, checklist subscription, get in touch with details, tags, or ecommerce task. You can additionally create a sector from your get in touch with insights and tag get in touches with based upon contact area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no modification with the form, as well as it just offers a summary box, standard field options (which you can’t contribute to) and then a listing, or lists, that people can examine to be included in.


As you can see in our deliverability tests, Constant Contact does not do as well badly, reaching the most preferred e-mail carriers (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Records as well as Analysis

In addition to basic open and also click reports, spam, bounce as well as unsubscribe prices are likewise available. You also get click warm maps, as well as some beneficial introduction reports such as open and click fads, opens by gadget, % of get in touches with engaged, as well as many successful subject line.


The website and the tool are only offered in English. You can choose to transform some of the non-editable email sections (e.g. footer as well as privacy policy message) to one of 10 languages available, primarily European.

More Features

Spam- as well as Design-Testing

Spam testing isn’t offered, nevertheless, there is a feature to inspect the email for mistakes (missing web links, placeholder message that hasn’t been upgraded, and so on). There’s also a device that allows you to sneak peek just how e-mails will certainly search for specific recipients, although this didn’t appear to work when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for just 5 tests, it’s a little high.

Bounce Management


Soft bounces are put on short-term hold for 15 days, and afterwards resent. They are moved right into a suspended bounce classification if it takes place once more. They have actually a ‘recommended for elimination’ filter readily available to see these, however don’t eliminate them immediately.


of course

Import/export available although it’s not as uncomplicated as it could be– you need to initially allow innovative e-mail consents under Account Settings.

Storage offered for data as well as pictures


All strategies feature unlimited storage space.

Pro Features


of course

SPF as well as DKIM are supported.

Very own Domain


Different degrees of account accessibility


The Account Owner can additionally designate duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a substantial quantity of applications and also combinations , almost 400.

Touchdown Page Builder

of course

This is just available via their form builder, as well as it’s extremely standard. Rather, we would certainly advise these totally free landing web page building contractors.

Consumer Support

3.5/ 5.

There are numerous networks of assistance, including real-time conversation, phone assistance, a data base as well as community-based support. I located that the conversation and also phone support weren’t always readily available, which was a little frustrating. When I was able to get hold of chat support, however, I did discover them to be beneficial and responsive . Keep in mind that you’ll require to contact order to terminate your registration, which is quite aggravating.

Total score.

3.6/ 5.

For a standard email tool, Constant Contact ticks most of the boxes. The main concern below, however, is that they’re asking a premium rate for a sub-premium item.

Final thought.

As Constant Contact themselves restate with their website, they are a tool for small businesses. And, as such, it’s worth examining them on these terms. As pointed out above, they absolutely have enough of the fundamentals covered to please most small companies, as well as if it were as basic as that after that we ‘d recommend them much more extremely.

The concern, these days, is that there are a lot of various other email tools supplying much more than Constant Contact, and for a great deal much less cash. This includes not just includes, yet also customer experience. Actually, for the amount you pay with Constant Contact, you might find yourself utilizing a lot more effective devices such as ActiveCampaign as well as GetResponse.

They do get points for their suitable deliverability rates, combinations (particularly social media sites integrations), as well as for enabling different accessibility levels for different users. And with recent improvements to automations and reporting, and the enhancement of brand-new attributes like a internet site builder, it does appear like they’re making an initiative to enhance the product. Their lack of innovative attributes makes it hard to advise them over others at this rate point. (You’ll see we do not detail them as a excellent Mailchimp alternative, either.).

So, there you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would strongly assert that there could be various other rate of interests at play there.

Attempt Constant Contact currently totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever tried, as well as it can’t be contrasted to Constant Contact’s simplified technique (it just includes autoresponders). They likewise provide robust reports and evaluation devices. They are also less expensive than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one email advertising and marketing tools on the market. It’s readily available in 6 languages and features sophisticated automation choices and a integrated CRM.
  • GetResponse is a solid alternative. It comes with numerous sophisticated functions (e.g. a webinar device), has outstanding automations and also uses among the very best spam and also style screening tools we’ve ever before utilized. That’s why Constant Contact falls short when compared to GetResponse.

We have a thorough guide with the most effective options to Constant Contact, check it out below. You can additionally experiment with our Smart Finder to see which newsletter service is best fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact pass on. Take a look at our Mailchimp vs Constant Contact contrast if you ‘d such as to obtain right into the details.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. However, at $399/month, you ‘d be far better off taking a look at any one of these CRMs for small businesses, which will be even more inexpensive. There are even lots of excellent complimentary CRMs to choose from.

Exactly how can I cancel my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within service hours Eastern time in order to cancel your account. Right here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising software program for small businesses. It securely shops your customer data and also provides a safe and secure way to handle your subscribers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability rates are regularly great in our bi-annual deliverability examinations.

Despite these fancy numbers and also functions, interest in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves state with their site, they are a device for little companies. The concern, these days, is that there are lots of other email devices providing also a lot more than Constant Contact, as well as for a lot less money. For the amount you pay with Constant Contact, you might find on your own utilizing much more powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, as well as it can not be compared to Constant Contact’s simplistic approach (it only features autoresponders).

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