Constant Contact - Create Email Marketing Campaigns Like a Pro

Forward Email In Constant Contact

Constant Contact have actually remained in the email advertising and marketing video game because 1995. Throughout that time, they’ve handled to become one of the most previously owned e-mail devices in the world, after Mailchimp.

One point I noticed is that Constant Contact is really usually the top choice for lots of various other review web sites. Normally, I am curious to see if our in-depth evaluation produces the same result.

You might have taken a look at the Constant Contact testimonials used by users online, as well, and whilst they are quite positive, they may not give you the whole picture. Our testimonial of Constant Contact is based on a systematic technique as well as uses our practical experience and also expertise of dozens of other straightforward and sophisticated advertising automation devices.

What makes them unique is that they’ve included several attributes for many years that few of their competitors sport, such as electronic item downloads, event management, visit organizing as well as social campaigns. These all add to the diverse checklist of e-mail choices available, along with automations and reoccuring newsletters.

Constant Contact boast a marketplace with around 400 apps and integrations that accommodate also the most specific niche of products. Yet in spite of these flashy numbers and also features, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s ins & outs and also check.
Figure out below!

Constant Contact Summary

Constant Contact is routed in the direction of local business, however their rates aren’t one of the most affordable, especially when you take into consideration that their functions simply aren’t that progressed. Plans begin with $9.99/ month, however this just permits 500 customers, and rates increase quite sharply afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our total prices overview

Cons and pros


Is Constant Contact the right e-newsletter solution for you?

Advised if:

You run events:

Constant Contact is fairly special hereof, being among minority e-mail advertising tools to allow you to manage event tickets, registrations, and also invites . Bear in mind that this attribute features its very own charges: 5.4% + $0.80 for every ticket sold or transaction carried out.

Not recommended if:

You need innovative automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t use the most advanced automations. While they do supply activated projects, autoresponders and also abandoned cart projects (for Shopify just), you’ll find that other more affordable devices offer comparable levels of automation– MailerLite and also Sendinblue, for instance.

Ranking information


Ease of Use

Generally it’s simple to browse, though a little bit dull-looking. You can reach the majority of places within a couple of clicks, though as they’ve added a lot more performance, some things have come to be a little concealed, for instance, automations.

E-newsletter Creation


The editor is quickly, but light on features, specifically in the designing department. Apart from that it’s simple to work with.



This is really basic, just allowing you to place easy introductions or get in touch with information. There is no if/then/else reasoning offered.

Email kinds

Traditional, autoresponders, basic automations, recurring e-newsletters, A/B testing, occasion registrations, discount coupons, surveys and also surveys .

Choice and also Flexibility of Template Designs

Not bad. You can likewise begin from scrape, and use a convenient attribute called ‘Brand your e-mail’ to auto-generate a theme based on your internet site’s colors as well as logo design.

Email Marketing Automation

It likewise generates pre-defined call sections based on your consumers’ interactions with your on the internet shop (e.g. repeat, lapsed as well as possible consumers). Automations based on call triggers (e.g. e-mail opens, clicks) are additionally available.

Checklist Management

You can create sectors from contact task, listing subscription, call details, tags, or ecommerce activity. You can additionally produce a section from your get in touch with understandings and tag calls based on call field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the form, and also it merely uses a description box, fundamental field alternatives (which you can not include in) and afterwards a list, or checklists, that people can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not carry out also badly, getting to one of the most preferred email suppliers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Records and Analysis

Along with common open and also click records, spam, bounce as well as unsubscribe prices are additionally readily available. You additionally get click warmth maps, and some beneficial review records such as open as well as click fads, opens by gadget, % of get in touches with involved, as well as a lot of effective subject line. You can also contrast projects. Nevertheless, advanced tracking such as social monitoring isn’t readily available.


The device and also the website are just offered in English. You can pick to transform some of the non-editable e-mail sections (e.g. footer as well as personal privacy policy message) to one of 10 languages available, primarily European.

More Features

Spam- and also Design-Testing

Spam testing isn’t available, nevertheless, there is a function to examine the e-mail for errors (missing links, placeholder text that hasn’t been upgraded, etc). There’s also a device that permits you to sneak peek exactly how emails will certainly try to find specific recipients, although this didn’t seem to function when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are put on short-lived hold for 15 days, and then frown at. They are moved into a suspended bounce group if it takes place once more. They have actually a ‘ suggested for removal’ filter offered to check out these, but do not remove them instantly.


of course

Import/export available although it’s not as simple as it could be– you require to initially enable advanced email approvals under Account Settings.

Storage space offered for pictures and data


All strategies come with unrestricted storage.

Pro Features



SPF and DKIM are sustained.

Very own Domain


Various levels of account accessibility

of course

The Account Owner can additionally appoint functions to be either an Account Manager or a Campaign Creator.



Constant Contact offer a huge quantity of applications and assimilations , almost 400.

Touchdown Page Builder


This is only available via their kind contractor, and also it’s extremely basic. Instead, we would certainly recommend these cost-free touchdown web page home builders.

Consumer Support

3.5/ 5.

There are a number of networks of support, consisting of live conversation, phone support, a data base and community-based assistance. I located that the conversation and also phone assistance weren’t constantly offered, which was a little irritating. When I had the ability to acquire conversation assistance, however, I did locate them to be helpful and receptive . Remember that you’ll need to employ order to cancel your registration, which is rather irritating.

Total score.

3.6/ 5.

For a standard e-mail tool, Constant Contact ticks a lot of the boxes. The major concern below, however, is that they’re asking a premium rate for a sub-premium product.


As Constant Contact themselves restate via their website, they are a tool for small companies. As well as, thus, it’s worth examining them on these terms. As mentioned above, they certainly have enough of the basics covered to satisfy most small businesses, and also if it were as simple as that after that we ‘d recommend them more highly.

The concern, these days, is that there are lots of other e-mail tools using much more than Constant Contact, as well as for a whole lot less money. This includes not only features, yet also individual experience. For the quantity you pay with Constant Contact, you can find on your own making use of a lot extra powerful devices such as ActiveCampaign and GetResponse.

They do grab points for their good deliverability rates, combinations ( specifically social media sites integrations), and also for permitting different gain access to degrees for separate users. And with current enhancements to automations as well as reporting, and the addition of brand-new attributes like a internet site building contractor, it does resemble they’re making an effort to improve the item. Their lack of sophisticated functions makes it challenging to recommend them over others at this cost point. (You’ll see we don’t provide them as a good Mailchimp alternative, either.).

So, there you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would boldly claim that there could be other passions at play there.

Attempt Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever before tried, and it can’t be contrasted to Constant Contact’s simplified technique (it only includes autoresponders). They additionally offer durable records and also analysis devices. On top of that, they are even more affordable than Constant Contact.
  • Sendinblue is among the cheapest all-in-one email marketing tools on the marketplace. It’s readily available in 6 languages as well as features advanced automation options as well as a integrated CRM.
  • GetResponse is a solid alternative. It includes lots of innovative attributes (e.g. a webinar device), has outstanding automations as well as offers among the very best spam as well as design screening devices we’ve ever before used. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a in-depth guide with the most effective choices to Constant Contact, check it out here. You can additionally try our Smart Finder to see which newsletter solution is finest suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact pass on. Take a look at our Mailchimp vs Constant Contact contrast if you would certainly such as to get into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM platform. Nonetheless, at $399/month, you ‘d be better off taking a look at any of these CRMs for small companies, which will be much more cost effective. There are even a lot of outstanding free CRMs to choose from.

How can I terminate my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within business hrs Eastern time in order to terminate your account. Below is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email marketing software program for local business. It securely stores your consumer data and also provides a protected method to handle your clients.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are constantly excellent in our bi-annual deliverability tests.

In spite of these fancy numbers and also features, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves state with their website, they are a tool for little companies. The issue, these days, is that there are plenty of other email devices using also much more than Constant Contact, as well as for a whole lot less money. For the amount you pay with Constant Contact, you could discover on your own making use of much a lot more powerful tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever tried, and it can’t be contrasted to Constant Contact’s simplified approach (it just includes autoresponders).

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