Constant Contact - Create Email Marketing Campaigns Like a Pro

Fusion Is Like Constant Contact

Constant Contact have actually remained in the email advertising video game since 1995. Throughout that time, they’ve managed to become one of the most used email tools in the world, after Mailchimp.

Something I noticed is that Constant Contact is very commonly the top option for many various other evaluation web sites. Normally, I am curious to see if our thorough evaluation generates the exact same end result.

You could have taken a look at the Constant Contact reviews supplied by customers online, too, as well as whilst they are pretty favorable, they might not provide you the whole picture. Our review of Constant Contact is based upon a systematic technique and uses our sensible experience as well as knowledge of loads of other simple as well as innovative marketing automation devices.

What makes them unique is that they’ve added several attributes throughout the years that few of their competitors sporting activity, such as electronic item downloads, occasion administration, appointment organizing and also social campaigns. These all add to the varied checklist of email options available, along with automations and repeating e-newsletters.

Constant Contact brag a marketplace with around 400 apps as well as integrations that deal with even the most specific niche of products. Yet regardless of these fancy numbers and also features, rate of interest in Constant Contact seems to be on the decrease, a minimum of according to Google Trends. Enough reason for us to take a closer take a look at Constant Contact’s outs & ins as well as inspect if it’s still appropriate in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is routed in the direction of small companies, however their rates aren’t one of the most inexpensive, especially when you think about that their attributes simply aren’t that advanced. Strategies start from $9.99/ month, but this just allows for 500 subscribers, and costs rise quite sharply afterwards.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s plans in our total rates overview

Cons as well as pros


Is Constant Contact the appropriate newsletter service for you?

Advised if:

You run events:

Constant Contact is rather special in this regard, being just one of minority email advertising tools to permit you to manage occasion tickets, registrations, as well as invitations . Keep in mind that this attribute features its own fees: 5.4% + $0.80 for each and every ticket marketed or purchase performed.

Not recommended if:

You need advanced automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t provide the most advanced automations. While they do offer triggered projects, autoresponders and abandoned cart projects (for Shopify only), you’ll locate that other more affordable devices provide similar degrees of automation– MailerLite as well as Sendinblue, for instance.

Rating information


Reduce of Use

Generally it’s very easy to navigate, though a bit dull-looking. You can get to most areas within a number of clicks, though as they’ve added a lot more functionality, some things have become a little concealed, for instance, automations.

E-newsletter Creation


The editor is quick, however light on attributes, especially in the designing division. Besides that it’s very easy to work with.



This is really basic, just permitting you to insert straightforward greetings or contact details. There is no if/then/else logic available.

Email types

Classic, autoresponders, fundamental automations, repeating e-newsletters, A/B testing, occasion enrollments, surveys, polls and also coupons .

Option and Flexibility of Template Designs

Not negative. You can also begin from scrape, as well as make use of a convenient function called ‘Brand your email’ to auto-generate a layout based on your site’s colors and also logo design.

Email Marketing Automation

It likewise produces pre-defined contact segments based on your customers’ interactions with your online store (e.g. repeat, lapsed and possible clients). Automations based on contact triggers (e.g. email opens up, clicks) are additionally readily available.

Checklist Management

You can develop segments from contact activity, listing subscription, get in touch with details, tags, or ecommerce activity. You can likewise produce a segment from your get in touch with insights and also tag get in touches with based upon get in touch with field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the type, as well as it simply offers a description box, standard field options (which you can’t contribute to) and then a listing, or listings, that individuals can inspect to be included in.


As you can see in our deliverability examinations, Constant Contact does not do also badly, reaching the most prominent email carriers (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Reports as well as Analysis

In addition to typical open and click reports, spam, bounce and also unsubscribe prices are additionally readily available. You also obtain click warm maps, as well as some valuable review reports such as open as well as click patterns, opens up by device, % of get in touches with engaged, as well as a lot of effective subject line. You can also compare projects. Progressed tracking such as social tracking isn’t offered.


Right here’s where it obtains a little bit hairy. The site and also the tool are just readily available in English. You can pick to alter a few of the non-editable e-mail sections (e.g. footer and privacy plan text) to one of 10 languages offered, mostly European. Support and also the data base is available in 4 languages. Somewhat confusing, yet at the very least there’s some effort to sustain multilingual users as well as audiences.

Additional Features

Spam- and also Design-Testing

Spam screening isn’t offered, nonetheless, there is a function to check the e-mail for errors (missing web links, placeholder message that hasn’t been updated, etc). There’s also a device that allows you to sneak peek exactly how emails will try to find certain receivers, although this didn’t seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are put on temporary hold for 15 days, and then feel bitter. They are moved right into a suspended bounce category if it takes place once more. They have a ‘ suggested for removal’ filter available to watch these, yet do not eliminate them immediately.



Import/export offered although it’s not as uncomplicated as maybe– you require to initially make it possible for sophisticated email permissions under Account Settings.

Storage space readily available for images and also information


All strategies come with limitless storage space.

Pro Features



SPF as well as DKIM are sustained.

Very own Domain


Different degrees of account accessibility


The Account Owner can also appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact offer a substantial amount of combinations and also applications , virtually 400.

Landing Page Builder


This is only readily available via their type building contractor, as well as it’s extremely standard. Instead, we would certainly recommend these totally free touchdown web page home builders.

Client Support

3.5/ 5.

There are a number of channels of assistance, consisting of real-time chat, phone support, a understanding base and also community-based assistance. I located that the chat and also phone support weren’t always available, which was a little discouraging.

General rating.

3.6/ 5.

For a basic email device, Constant Contact ticks most of packages. The major problem below, however, is that they’re asking a premium price for a sub-premium product.


As Constant Contact themselves state via their website, they are a tool for small companies. And, therefore, it’s worth reviewing them on these terms. As discussed above, they absolutely have sufficient of the essentials covered to satisfy most small companies, and also if it were as basic as that then we would certainly suggest them a lot more highly.

The issue, nowadays, is that there are lots of various other e-mail devices using even more than Constant Contact, and for a whole lot much less money. This includes not only includes, however also individual experience. As a matter of fact, for the quantity you pay with Constant Contact, you might find yourself making use of much more effective devices such as ActiveCampaign and GetResponse.

As well as with recent enhancements to automations and also coverage, and the enhancement of brand-new attributes like a internet site building contractor, it does look like they’re making an effort to improve the item. Their absence of sophisticated features makes it challenging to suggest them over others at this price point.

So, there you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would frankly declare that there could be other rate of interests at play there.

Attempt Constant Contact currently absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever tried, and it can not be compared to Constant Contact’s simple technique (it only features autoresponders). They also supply durable records and analysis tools. They are also cheaper than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one e-mail advertising and marketing tools on the marketplace. It’s readily available in 6 languages as well as includes advanced automation options and also a built-in CRM.
  • GetResponse is a solid option. It features many advanced attributes (e.g. a webinar device), offers and also has exceptional automations among the most effective spam and also style screening devices we’ve ever before made use of. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth overview with the very best options to Constant Contact, check it out here. You can also experiment with our Smart Finder to see which newsletter solution is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact by far. If you would certainly such as to get involved in the details, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. However, at $399/month, you ‘d be much better off having a look at any of these CRMs for small businesses, which will be far more budget-friendly. There are even lots of superb totally free CRMs to select from.

Just how can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within service hours Eastern time in order to terminate your account. Here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software application for small companies. It safely shops your customer data as well as provides a safe method to handle your subscribers.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability prices are continually excellent in our bi-annual deliverability tests.

Regardless of these fancy numbers and also features, rate of interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves state via their site, they are a device for little businesses. The issue, these days, is that there are plenty of various other email devices providing also more than Constant Contact, as well as for a lot much less money. For the amount you pay with Constant Contact, you can discover on your own making use of much a lot more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, as well as it can not be compared to Constant Contact’s simplistic technique (it just features autoresponders).

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