Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually been in the e-mail marketing video game because 1995. During that time, they’ve handled to become one of the most previously owned e-mail devices on the planet, after Mailchimp.

One thing I observed is that Constant Contact is really often the leading choice for many various other testimonial sites. Normally, I am curious to see if our thorough analysis generates the same end result.

You may have had a look at the Constant Contact evaluations supplied by users online, too, as well as whilst they are pretty positive, they may not provide you the whole picture. Our review of Constant Contact is based upon a systematic strategy and uses our functional experience and understanding of loads of other basic as well as innovative advertising automation devices.

What makes them special is that they’ve included numerous functions throughout the years that few of their rivals sport, such as digital item downloads, occasion management, appointment scheduling as well as social campaigns. These all include in the diverse listing of email alternatives offered, in addition to automations as well as recurring e-newsletters.

Constant Contact boast a market with around 400 applications and integrations that deal with also the most specific niche of products. Regardless of these flashy numbers and features, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s outs & ins and inspect.
Learn listed below!

Constant Contact Summary

Constant Contact is guided in the direction of small companies, but their rates aren’t the most budget friendly, particularly when you consider that their features just aren’t that advanced. Strategies begin with $9.99/ month, yet this just enables 500 customers, and prices increase quite greatly after that.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our full prices overview

Cons and pros


Is Constant Contact the ideal e-newsletter solution for you?

Recommended if:

You run events:

Constant Contact is quite special hereof, being just one of the few email advertising and marketing devices to permit you to manage event tickets, registrations, and invitations . Bear in mind that this feature features its very own charges: 5.4% + $0.80 for every ticket offered or deal performed.

Not advised if:

You require sophisticated automation:

Remarkably, for the costs it bills, Constant Contact does not supply one of the most advanced automations. While they do provide activated projects, autoresponders and also abandoned cart campaigns (for Shopify just), you’ll discover that various other much cheaper devices supply comparable degrees of automation– MailerLite and Sendinblue.

Score information


Relieve of Use

Normally it’s very easy to browse, though a bit dull-looking. You can get to many places within a couple of clicks, though as they’ve included more functionality, some points have become a little surprise, for example, automations.

Newsletter Creation


The editor is quick, but light on attributes, particularly in the styling division. Besides that it’s simple to collaborate with.



This is extremely standard, just permitting you to put easy introductions or contact information. There is no if/then/else logic readily available.

Email types

Timeless, autoresponders, standard automations, persisting newsletters, A/B testing, occasion enrollments, polls, vouchers and studies .

Selection and also Flexibility of Template Designs

Not negative. You can also begin from scrape, as well as make use of a useful function called ‘Brand your e-mail’ to auto-generate a layout based on your site’s shades and logo design.

Email Marketing Automation

It also produces pre-defined contact sectors based on your customers’ interactions with your online store (e.g. repeat, lapsed and also possible consumers). Automations based on contact triggers (e.g. email opens, clicks) are also readily available.

Checklist Management

You can produce sectors from get in touch with task, list subscription, get in touch with details, tags, or ecommerce task. You can also create a section from your contact understandings as well as tag contacts based on get in touch with field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the kind, and also it merely uses a summary box, basic field options (which you can not add to) and after that a list, or listings, that individuals can inspect to be included in.


As you can see in our deliverability examinations, Constant Contact does not carry out as well terribly, getting to the most popular e-mail companies (AOL, Gmail, Yahoo, and also Outlook) the majority of the moment.

Records and Analysis

Along with conventional open and click records, spam, bounce and unsubscribe rates are also available. You also get click warm maps, as well as some valuable summary reports such as open and click patterns, opens up by tool, % of get in touches with engaged, and most successful subject line. You can also compare campaigns. Progressed tracking such as social monitoring isn’t offered.


Right here’s where it gets a bit unshaven. The website and the device are just available in English. You can select to alter several of the non-editable e-mail sections (e.g. footer and personal privacy plan message) to one of 10 languages available, primarily European. Assistance and the knowledge base is readily available in 4 languages. Somewhat complex, but a minimum of there’s some effort to support multilingual customers and also audiences.

More Features

Spam- as well as Design-Testing

Spam screening isn’t offered, however, there is a feature to inspect the e-mail for mistakes ( missing out on web links, placeholder text that hasn’t been upgraded, and so on). There’s also a device that permits you to sneak peek just how e-mails will certainly try to find details recipients, although this really did not seem to work when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 examinations, it’s a little steep.

Jump Management

of course

Soft bounces are positioned on short-lived hold for 15 days, and after that resent. They are moved into a put on hold bounce classification if it occurs once again. They have actually a ‘ advised for removal’ filter readily available to watch these, but don’t remove them immediately.



Import/export readily available although it’s not as uncomplicated as maybe– you require to first make it possible for advanced email authorizations under Account Settings.

Storage space readily available for data as well as images


All plans come with unrestricted storage space.

Pro Features


of course

SPF as well as DKIM are sustained.

Very own Domain


Various degrees of account access


The Account Owner can also assign roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a huge amount of applications and combinations , virtually 400.

Touchdown Page Builder


This is only offered by means of their kind building contractor, and also it’s really basic. Rather, we would certainly suggest these complimentary touchdown web page builders.

Consumer Support

3.5/ 5.

There are numerous channels of support, consisting of real-time chat, phone assistance, a knowledge base and community-based assistance. Nevertheless, I found that the conversation and phone support weren’t constantly offered, which was a little discouraging. When I was able to acquire conversation support, however, I did locate them to be useful as well as receptive . Bear in mind that you’ll need to employ order to terminate your subscription, which is pretty aggravating.

Total score.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks the majority of packages. The primary issue below, though, is that they’re asking a premium rate for a sub-premium item.

Final thought.

As Constant Contact themselves repeat via their site, they are a device for small companies. As well as, therefore, it’s worth examining them on these terms. As mentioned over, they absolutely have enough of the basics covered to please most local business, as well as if it were as basic as that then we ‘d suggest them a lot more very.

The concern, these days, is that there are a lot of various other email devices supplying a lot more than Constant Contact, and also for a whole lot less cash. This includes not just features, however additionally individual experience. As a matter of fact, for the quantity you pay with Constant Contact, you might find yourself making use of much more effective tools such as ActiveCampaign as well as GetResponse.

They do get points for their suitable deliverability rates, combinations ( especially social media sites combinations), and for permitting various accessibility degrees for different users. As well as with recent enhancements to automations and coverage, and also the enhancement of brand-new features like a website contractor, it does resemble they’re making an initiative to improve the product. Yet their absence of innovative functions makes it hard to advise them over others at this cost factor. (You’ll see we do not list them as a excellent Mailchimp alternative, either.).

There you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the web, I would boldly claim that there could be other passions at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever before tried, and also it can not be compared to Constant Contact’s simple method (it just features autoresponders). They also offer robust reports and analysis tools. They are even less costly than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one email advertising devices on the market. It’s available in 6 languages as well as features advanced automation options and also a integrated CRM.
  • GetResponse is a solid choice. It comes with several advanced features (e.g. a webinar device), offers as well as has exceptional automations one of the most effective spam and design testing devices we’ve ever before used. That’s why Constant Contact fails when contrasted to GetResponse.

We have a in-depth guide with the very best choices to Constant Contact, check it out below. You can also check out our Smart Finder to see which newsletter service is finest suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly such as to enter the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. At $399/month, you would certainly be much far better off taking a look at any of these CRMs for tiny companies, which will be much extra inexpensive. There are also plenty of exceptional free CRMs to select from.

How can I cancel my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within business hrs Eastern time in order to cancel your account. Right here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising and marketing software program for small companies. It securely shops your client data and also offers a protected way to handle your customers.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability rates are consistently good in our bi-annual deliverability examinations.

Regardless of these fancy numbers as well as functions, passion in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves restate via their site, they are a device for tiny services. The concern, these days, is that there are plenty of other email tools supplying also a lot more than Constant Contact, as well as for a lot much less money. For the quantity you pay with Constant Contact, you can find on your own utilizing a lot more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, and also it can’t be compared to Constant Contact’s simplified approach (it only includes autoresponders).

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