Constant Contact - Create Email Marketing Campaigns Like a Pro

Highrise And Constant Contact

Constant Contact have remained in the e-mail advertising game since 1995. During that time, they’ve taken care of to become one of the most pre-owned e-mail devices in the world, after Mailchimp.

One thing I noticed is that Constant Contact is extremely usually the leading selection for lots of various other review sites. Naturally, I wonder to see if our detailed analysis produces the same result.

You may have looked into the Constant Contact reviews supplied by users online, too, and whilst they are pretty favorable, they might not provide you the whole picture. Our testimonial of Constant Contact is based on a methodical strategy and utilizes our sensible experience and also expertise of lots of various other simple and also sophisticated advertising and marketing automation devices.

What makes them special is that they’ve included several functions over the years that few of their competitors sporting activity, such as digital item downloads, event monitoring, appointment scheduling and also social campaigns. These all add to the diverse checklist of e-mail alternatives available, along with automations as well as persisting newsletters.

Constant Contact boast a marketplace with around 400 applications and integrations that deal with also one of the most particular niche of products. Yet in spite of these fancy numbers and features, interest in Constant Contact seems to be on the decline, a minimum of according to Google Trends. Sufficient factor for us to take a more detailed take a look at Constant Contact’s outs & ins and also check if it’s still pertinent in the 21st century.
Learn below!

Constant Contact Summary

Constant Contact is routed in the direction of local business, however their costs aren’t the most affordable, particularly when you consider that their features just aren’t that advanced. Plans begin with $9.99/ month, yet this just permits 500 clients, and prices rise pretty dramatically afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our complete rates guide

Cons as well as pros


Is Constant Contact the best newsletter solution for you?

Suggested if:

You run events:

Constant Contact is quite unique in this regard, being among minority e-mail advertising and marketing tools to enable you to handle event invites, registrations, and also tickets . Bear in mind that this function includes its very own charges: 5.4% + $0.80 for each and every ticket sold or deal carried out.

Not recommended if:

You require advanced automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t offer one of the most sophisticated automations. While they do offer set off projects, autoresponders as well as abandoned cart projects (for Shopify just), you’ll locate that other more affordable tools supply comparable degrees of automation– MailerLite and Sendinblue, as an example.

Score details


Alleviate of Use

Normally it’s easy to navigate, though a bit dull-looking. You can reach many areas within a couple of clicks, though as they’ve added a lot more capability, some things have actually ended up being a little covert, for example, automations.

E-newsletter Creation


The editor is fast, but light on attributes, especially in the styling division. Aside from that it’s simple to deal with.



This is really basic, only enabling you to place straightforward greetings or contact information. There is no if/then/else reasoning available.

Email types

Classic, autoresponders, fundamental automations, repeating e-newsletters, A/B screening, occasion enrollments, surveys, surveys and also promo codes .

Option and Flexibility of Template Designs

Not negative. You can likewise begin from scratch, and also utilize a handy feature called ‘Brand your email’ to auto-generate a design template based on your site’s shades as well as logo design.

Email Marketing Automation

It additionally generates pre-defined contact sections based on your clients’ communications with your on the internet shop (e.g. repeat, lapsed and also potential customers). Automations based on get in touch with triggers (e.g. e-mail opens up, clicks) are likewise available.

Listing Management

You can produce sections from contact task, listing subscription, contact information, tags, or ecommerce activity. You can likewise produce a segment from your get in touch with understandings and also tag calls based upon contact area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no modification with the form, as well as it merely offers a summary box, fundamental field alternatives (which you can not add to) and afterwards a checklist, or listings, that individuals can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not carry out as well badly, reaching one of the most prominent email providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Reports and Analysis

In addition to basic open and also click records, spam, bounce as well as unsubscribe prices are additionally readily available. You likewise obtain click heat maps, as well as some beneficial introduction reports such as open as well as click patterns, opens up by tool, % of calls engaged, and a lot of successful subject line.


The tool as well as the website are just available in English. You can choose to change some of the non-editable email areas (e.g. footer and also privacy plan text) to one of 10 languages offered, primarily European.

More Features

Spam- as well as Design-Testing

Spam testing isn’t available, nevertheless, there is a feature to inspect the email for errors (missing web links, placeholder text that hasn’t been upgraded, etc). There’s also a device that allows you to sneak peek just how emails will try to find specific receivers, although this really did not appear to work when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 tests, it’s a little high.

Bounce Management

of course

Soft bounces are put on temporary hold for 15 days, and after that frown at. They are moved into a suspended bounce category if it occurs again. They have actually a ‘recommended for removal’ filter readily available to see these, but do not eliminate them immediately.


of course

Import/export offered although it’s not as uncomplicated as it could be– you need to initially allow sophisticated e-mail permissions under Account Settings.

Storage space available for data and also photos


All plans feature endless storage space.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Various degrees of account access


The Account Owner can additionally designate duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a enormous quantity of assimilations and applications , virtually 400.

Landing Page Builder

of course

This is only offered via their form building contractor, and it’s really basic. Rather, we would certainly advise these complimentary landing web page building contractors.

Consumer Support

3.5/ 5.

There are several networks of assistance, including online conversation, phone support, a expertise base as well as community-based support. I discovered that the chat and phone support weren’t always readily available, which was a little discouraging.

General rating.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks a lot of the boxes. The major problem right here, however, is that they’re asking a premium rate for a sub-premium item.

Final thought.

As Constant Contact themselves repeat with their site, they are a tool for small businesses. And, as such, it’s worth assessing them on these terms. As discussed over, they most definitely have enough of the fundamentals covered to please most small companies, and if it were as simple as that after that we ‘d advise them a lot more extremely.

The problem, these days, is that there are lots of various other email tools offering a lot more than Constant Contact, and for a lot much less cash. This consists of not only features, however additionally user experience. As a matter of fact, for the quantity you pay with Constant Contact, you might find yourself utilizing much more powerful tools such as ActiveCampaign and GetResponse.

And also with recent improvements to automations and reporting, as well as the addition of brand-new attributes like a site contractor, it does look like they’re making an initiative to improve the item. Their lack of sophisticated attributes makes it hard to advise them over others at this rate point.

There you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would strongly assert that there might be various other passions at play there.

Attempt Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever tried, as well as it can’t be contrasted to Constant Contact’s simplistic technique (it just includes autoresponders). They additionally provide durable reports and also analysis tools. They are even more affordable than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one e-mail marketing devices on the market. It’s available in 6 languages as well as features innovative automation choices and also a integrated CRM.
  • GetResponse is a strong option. It features several sophisticated functions (e.g. a webinar tool), supplies and has superb automations one of the most effective spam and also design screening devices we’ve ever before used. When compared to GetResponse, that’s why Constant Contact drops short.

We have a detailed guide with the best choices to Constant Contact, check it out below. You can additionally experiment with our Smart Finder to see which e-newsletter solution is best matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly such as to get involved in the information, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. At $399/month, you ‘d be much far better off taking a appearance at any of these CRMs for little companies, which will certainly be much a lot more budget-friendly. There are also a lot of superb complimentary CRMs to pick from.

Just how can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within company hrs Eastern time in order to terminate your account. Here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising and marketing software for small businesses. It securely shops your client information and offers a protected way to handle your clients.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability examinations.

Despite these flashy numbers and features, passion in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves restate through their site, they are a device for little companies. The problem, these days, is that there are plenty of other email tools using even a lot more than Constant Contact, as well as for a whole lot less money. For the amount you pay with Constant Contact, you might find on your own using much more powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can not be contrasted to Constant Contact’s simple technique (it just features autoresponders).

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