Constant Contact - Create Email Marketing Campaigns Like a Pro

How To Add A Button To An Email In Constant Contact

Constant Contact have actually been in the email advertising video game considering that 1995. During that time, they’ve taken care of to turn into one of the most secondhand e-mail tools on the planet, after Mailchimp.

Something I discovered is that Constant Contact is extremely frequently the leading choice for many other evaluation websites. Normally, I am curious to see if our detailed analysis produces the very same result.

You may have had a look at the Constant Contact reviews offered by individuals online, as well, as well as whilst they are quite favorable, they may not provide you the whole picture. Our evaluation of Constant Contact is based upon a systematic strategy and uses our useful experience and also understanding of lots of various other straightforward as well as sophisticated advertising automation tools.

What makes them unique is that they’ve included a number of attributes over the years that few of their rivals sport, such as electronic product downloads, occasion administration, visit scheduling and social campaigns. These all add to the varied checklist of e-mail options available, along with automations and reoccuring e-newsletters.

Constant Contact brag a market with around 400 applications and also combinations that accommodate also the most specific niche of products. Yet in spite of these flashy numbers as well as features, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a better look at Constant Contact’s ins & outs and also inspect.
Find out below!

Constant Contact Summary

Constant Contact is directed in the direction of small businesses, however their rates aren’t the most budget friendly, specifically when you think about that their attributes simply aren’t that progressed. Plans begin with $9.99/ month, yet this just allows for 500 clients, and also costs increase rather greatly afterwards.

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Constant Contact Pricing

> Compare rates with our expense calculator

> Find out more regarding Constant Contact’s plans in our total rates overview

Cons and pros


Is Constant Contact the right e-newsletter solution for you?

Suggested if:

You run events:

Constant Contact is fairly one-of-a-kind in this regard, being just one of the few email advertising tools to enable you to manage occasion invitations, enrollments, as well as tickets . Remember that this function comes with its own fees: 5.4% + $0.80 for each and every ticket marketed or purchase performed.

Not recommended if:

You require innovative automation:

Remarkably, for the costs it charges, Constant Contact doesn’t provide the most advanced automations. While they do provide activated projects, autoresponders as well as deserted cart projects (for Shopify just), you’ll discover that more affordable devices offer similar degrees of automation– MailerLite as well as Sendinblue, for example.

Rating information


Alleviate of Use

Normally it’s simple to browse, though a little bit dull-looking. You can reach a lot of locations within a number of clicks, though as they’ve included a lot more functionality, some points have ended up being a little concealed, for instance, automations.

E-newsletter Creation


The editor is quick, but light on functions, particularly in the designing division. In addition to that it’s easy to deal with.



This is extremely fundamental, just allowing you to put basic greetings or call information. There is no if/then/else reasoning available.

Email types

Timeless, autoresponders, standard automations, recurring e-newsletters, A/B screening, event enrollments, vouchers, polls as well as studies .

Choice and also Flexibility of Template Designs

Tolerable. There are around 200 (!) design templates to choose from, with differing degrees of high quality (some are respectable, while others look a little fundamental and also outdated). You can likewise start from scratch, and use a handy feature called ‘Brand your e-mail’ to auto-generate a theme based on your website’s colors as well as logo.

Email Marketing Automation

It additionally creates pre-defined get in touch with sectors based on your clients’ communications with your on the internet shop (e.g. repeat, expired and also possible customers). Automations based on contact triggers (e.g. email opens, clicks) are also offered.

Listing Management

You can produce segments from get in touch with task, checklist subscription, contact details, tags, or ecommerce activity. You can also produce a section from your get in touch with insights as well as tag contacts based on call field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no customization with the form, and it merely uses a summary box, standard field options (which you can not include in) and afterwards a checklist, or checklists, that people can check to be added to.


As you can see in our deliverability examinations, Constant Contact does not do as well severely, reaching the most prominent email service providers (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Records and Analysis

Along with conventional open and also click records, spam, bounce and unsubscribe prices are additionally readily available. You likewise obtain click warmth maps, and also some beneficial summary records such as open and also click trends, opens up by tool, % of calls involved, and a lot of effective subject line. You can also compare projects. Advanced tracking such as social monitoring isn’t available.


The device and the site are just available in English. You can pick to transform some of the non-editable email sections (e.g. footer and privacy policy message) to one of 10 languages offered, mainly European.

Additional Features

Spam- as well as Design-Testing

Spam testing isn’t readily available, however, there is a function to examine the e-mail for mistakes ( missing out on links, placeholder message that hasn’t been updated, etc). There’s likewise a device that permits you to sneak peek how e-mails will certainly seek certain receivers, although this didn’t appear to work when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management


Soft bounces are put on temporary hold for 15 days, and then dislike. They are moved into a put on hold bounce category if it takes place once again. They have a ‘ suggested for removal’ filter available to check out these, yet don’t remove them automatically.



Import/export available although it’s not as uncomplicated as maybe– you require to first allow sophisticated e-mail approvals under Account Settings.

Storage space offered for data and pictures


All plans feature unlimited storage space.

Pro Features


of course

SPF and DKIM are sustained.

Very own Domain


Various levels of account access


The Account Owner can likewise designate functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact use a enormous amount of assimilations and apps , virtually 400.

Touchdown Page Builder


This is only available via their form building contractor, and also it’s really basic. Instead, we would certainly recommend these cost-free landing web page home builders.

Client Support

3.5/ 5.

There are a number of networks of support, including real-time chat, phone assistance, a knowledge base as well as community-based assistance. However, I found that the conversation as well as phone assistance weren’t constantly available, which was a little irritating. When I was able to acquire conversation assistance, however, I did discover them to be receptive as well as useful . Remember that you’ll need to call in order to cancel your subscription, which is quite annoying.

Overall score.

3.6/ 5.

For a basic email device, Constant Contact ticks most of packages. The main problem right here, however, is that they’re asking a premium cost for a sub-premium product.


As Constant Contact themselves repeat with their site, they are a tool for small businesses. And, therefore, it’s worth assessing them on these terms. As mentioned above, they absolutely have sufficient of the basics covered to satisfy most small companies, and if it were as simple as that then we would certainly suggest them a lot more highly.

The problem, these days, is that there are lots of other e-mail devices supplying much more than Constant Contact, as well as for a great deal less cash. This consists of not just includes, but also user experience. Actually, for the amount you pay with Constant Contact, you might find yourself utilizing much more effective devices such as ActiveCampaign as well as GetResponse.

And with current improvements to automations and also reporting, and the enhancement of new attributes like a internet site contractor, it does look like they’re making an effort to enhance the product. Their lack of advanced features makes it hard to suggest them over others at this cost point.

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the internet, I would frankly declare that there could be various other passions at play there.

Try Constant Contact currently totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, as well as it can’t be contrasted to Constant Contact’s simple strategy (it just includes autoresponders). They likewise supply durable reports as well as evaluation devices. In addition to that, they are even more affordable than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one email advertising and marketing tools on the marketplace. It’s offered in 6 languages as well as comes with advanced automation alternatives and also a built-in CRM.
  • GetResponse is a strong alternative. It features lots of innovative functions (e.g. a webinar tool), has exceptional automations and provides among the very best spam and also style testing devices we’ve ever made use of. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth overview with the most effective alternatives to Constant Contact, check it out right here. You can also try out our Smart Finder to see which newsletter service is best matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a look at our Mailchimp vs Constant Contact comparison if you would certainly such as to get into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. At $399/month, you would certainly be a lot better off taking a look at any of these CRMs for tiny companies, which will certainly be far more cost effective. There are even a lot of outstanding free CRMs to select from.

Just how can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within company hrs Eastern time in order to cancel your account. Here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising and marketing software application for small companies. It securely stores your client information and also offers a safe method to manage your clients.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability prices are regularly great in our bi-annual deliverability examinations.

In spite of these fancy numbers and also functions, rate of interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves repeat via their site, they are a tool for tiny companies. The issue, these days, is that there are plenty of other email tools providing also extra than Constant Contact, and also for a great deal much less cash. For the quantity you pay with Constant Contact, you can locate on your own utilizing much a lot more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, as well as it can’t be contrasted to Constant Contact’s simple approach (it only includes autoresponders).

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