Constant Contact - Create Email Marketing Campaigns Like a Pro

How To Add A Link To A Word Document Constant Contact

Constant Contact have remained in the email advertising and marketing game considering that 1995. During that time, they’ve managed to become one of one of the most used email tools in the world, after Mailchimp.

One point I saw is that Constant Contact is very commonly the leading selection for several other evaluation sites. Naturally, I wonder to see if our detailed evaluation creates the exact same end result.

You could have taken a look at the Constant Contact evaluations used by individuals online, also, as well as whilst they are quite positive, they may not provide you the whole picture. Our review of Constant Contact is based upon a methodical method as well as utilizes our practical experience and expertise of dozens of various other simple and also innovative advertising automation tools.

What makes them special is that they’ve added several attributes for many years that few of their competitors sporting activity, such as digital item downloads, occasion administration, visit organizing and also social campaigns. These all contribute to the diverse list of e-mail alternatives available, along with automations and reoccuring newsletters.

Constant Contact brag a marketplace with around 400 apps as well as integrations that satisfy even the most particular niche of products. Regardless of these showy numbers as well as attributes, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. Sufficient reason for us to take a closer take a look at Constant Contact’s ins & outs as well as check if it’s still appropriate in the 21st century.
Learn below!

Constant Contact Summary

Constant Contact is directed in the direction of small businesses, however their prices aren’t one of the most cost effective, particularly when you take into consideration that their features just aren’t that progressed. Strategies begin with $9.99/ month, but this just permits 500 subscribers, as well as rates increase pretty sharply after that.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s plans in our complete prices guide

Pros and Cons


Is Constant Contact the right newsletter service for you?

Recommended if:

You run events:

Constant Contact is rather one-of-a-kind in this regard, being just one of minority email advertising and marketing tools to allow you to take care of event enrollments, tickets, and invites . Remember that this attribute includes its own costs: 5.4% + $0.80 for every ticket sold or deal performed.

Not recommended if:

You need innovative automation:

Remarkably, for the premium it charges, Constant Contact doesn’t provide the most innovative automations. While they do provide triggered projects, autoresponders and also abandoned cart campaigns (for Shopify just), you’ll find that much cheaper tools provide comparable levels of automation– MailerLite and also Sendinblue, as an example.

Ranking information


Alleviate of Use

Typically it’s simple to browse, though a little bit dull-looking. You can get to most areas within a number of clicks, though as they’ve added much more capability, some things have become a little covert, for instance, automations.

E-newsletter Creation


The editor is quickly, but light on features, particularly in the styling division. Aside from that it’s simple to deal with.



This is really standard, just permitting you to place basic greetings or call details. There is no if/then/else reasoning available.

Email kinds

Classic, autoresponders, standard automations, reoccuring newsletters, A/B screening, occasion registrations, vouchers, studies and surveys .

Option and Flexibility of Template Designs

Not negative. You can also start from scrape, and utilize a convenient feature called ‘Brand your email’ to auto-generate a layout based on your internet site’s colors as well as logo.

Email Marketing Automation

It also generates pre-defined contact sections based on your customers’ interactions with your on-line shop (e.g. repeat, expired and prospective consumers). Automations based on get in touch with triggers (e.g. e-mail opens up, clicks) are likewise available.

List Management

You can produce sections from call activity, listing membership, contact details, tags, or ecommerce activity. You can also produce a sector from your get in touch with understandings and tag contacts based upon contact area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no modification with the kind, and also it merely uses a summary box, standard field options (which you can not contribute to) and then a checklist, or lists, that individuals can examine to be included in.


As you can see in our deliverability examinations, Constant Contact does not do too terribly, getting to the most popular email suppliers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Reports as well as Analysis

In addition to standard open and click records, spam, bounce and also unsubscribe prices are likewise readily available. You likewise get click warmth maps, and also some beneficial summary reports such as open as well as click patterns, opens by device, % of get in touches with engaged, as well as most effective subject line. You can likewise compare projects. Advanced tracking such as social monitoring isn’t offered.


Here’s where it obtains a little bit hairy. The tool and the site are only available in English. You can choose to change a few of the non-editable email areas (e.g. footer and also personal privacy policy message) to one of 10 languages offered, mainly European. Support as well as the data base is readily available in 4 languages. Slightly complicated, however a minimum of there’s some effort to support multilingual individuals as well as target markets.

Further Features

Spam- and also Design-Testing

Spam testing isn’t readily available, however, there is a function to examine the e-mail for errors (missing web links, placeholder message that hasn’t been upgraded, and so on). There’s additionally a tool that allows you to preview how emails will certainly search for specific receivers, although this really did not appear to work when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little high.

Bounce Management

of course

Soft bounces are put on temporary hold for 15 days, and after that dislike. If it happens again, they are moved into a put on hold bounce classification. They have actually a ‘ suggested for removal’ filter readily available to check out these, but do not eliminate them instantly.



Import/export offered although it’s not as simple as it could be– you require to initially make it possible for sophisticated e-mail consents under Account Settings.

Storage space readily available for information as well as pictures


All strategies feature limitless storage space.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Different degrees of account gain access to

of course

The Account Owner can additionally appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact offer a enormous amount of integrations as well as apps , virtually 400.

Landing Page Builder


This is just offered through their form contractor, and it’s really standard. Instead, we ‘d advise these free landing web page home builders.

Consumer Support

3.5/ 5.

There are several channels of assistance, consisting of online conversation, phone assistance, a data base and community-based support. I found that the chat as well as phone assistance weren’t constantly readily available, which was a little irritating. When I had the ability to acquire conversation support, nonetheless, I did discover them to be receptive as well as valuable . Keep in mind that you’ll need to contact order to terminate your subscription, which is pretty irritating.

Overall score.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks most of the boxes. The primary issue right here, however, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves state via their website, they are a device for small companies. And, thus, it’s worth evaluating them on these terms. As stated over, they certainly have enough of the essentials covered to please most small businesses, as well as if it were as simple as that after that we would certainly suggest them a lot more extremely.

The issue, nowadays, is that there are a lot of various other e-mail tools providing much more than Constant Contact, and also for a lot much less money. This includes not only includes, yet likewise customer experience. Actually, for the quantity you pay with Constant Contact, you might find yourself utilizing a lot more powerful tools such as ActiveCampaign as well as GetResponse.

And with recent improvements to automations and also coverage, as well as the addition of brand-new functions like a web site home builder, it does look like they’re making an effort to improve the product. Their absence of advanced functions makes it difficult to recommend them over others at this cost point.

There you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the web, I would boldly claim that there could be various other rate of interests at play there.

Attempt Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever before tried, as well as it can not be compared to Constant Contact’s simplistic strategy (it only features autoresponders). They also offer robust reports and analysis tools. On top of that, they are also cheaper than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one email advertising and marketing devices on the marketplace. It’s available in 6 languages and also includes advanced automation options and a built-in CRM.
  • GetResponse is a strong option. It features numerous advanced features (e.g. a webinar tool), offers and has exceptional automations among the best spam and also layout testing tools we’ve ever before used. That’s why Constant Contact fails when compared to GetResponse.

We have a thorough guide with the very best choices to Constant Contact, check it out right here. You can additionally check out our Smart Finder to see which newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact comparison if you would certainly like to obtain right into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you would certainly be a lot better off taking a appearance at any of these CRMs for tiny organizations, which will certainly be far a lot more affordable. There are even plenty of exceptional totally free CRMs to choose from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within business hrs Eastern time in order to terminate your account. Here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising software application for small businesses. It securely stores your client data and provides a secure means to manage your clients.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability examinations.

In spite of these fancy numbers and also functions, rate of interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves repeat through their website, they are a device for tiny companies. The problem, these days, is that there are plenty of other e-mail devices supplying also more than Constant Contact, and also for a lot much less money. For the amount you pay with Constant Contact, you can find on your own making use of a lot more effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, and it can’t be compared to Constant Contact’s simple method (it only features autoresponders).

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