Constant Contact - Create Email Marketing Campaigns Like a Pro

How To Add Document From Constant Contact Library To An Email

Constant Contact have actually been in the e-mail marketing video game given that 1995. During that time, they’ve taken care of to turn into one of the most pre-owned email tools in the world, after Mailchimp.

One point I discovered is that Constant Contact is really frequently the top selection for numerous other evaluation web sites. Normally, I am curious to see if our in-depth evaluation generates the exact same result.

You could have looked into the Constant Contact testimonials supplied by users online, too, as well as whilst they are rather favorable, they might not provide you the whole picture. Our evaluation of Constant Contact is based upon a methodical technique as well as uses our practical experience as well as understanding of dozens of other easy and advanced marketing automation devices.

What makes them special is that they’ve included a number of attributes over the years that few of their competitors sporting activity, such as digital product downloads, event administration, appointment scheduling and social projects. These all contribute to the diverse list of e-mail choices offered, in addition to automations and also persisting e-newsletters.

Constant Contact boast a industry with around 400 applications as well as integrations that accommodate also the most specific niche of items. Yet despite these flashy numbers and features, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a closer look at Constant Contact’s outs & ins as well as inspect.
Discover below!

Constant Contact Summary

Constant Contact is directed towards local business, yet their rates aren’t one of the most cost effective, especially when you think about that their attributes simply aren’t that advanced. Strategies begin with $9.99/ month, yet this just allows for 500 customers, as well as costs rise pretty greatly afterwards.

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Constant Contact Pricing

> Compare rates with our expense calculator

> Find out more concerning Constant Contact’s strategies in our total pricing overview

Pros and Cons


Is Constant Contact the best e-newsletter solution for you?

Recommended if:

You run events:

Constant Contact is fairly one-of-a-kind in this regard, being just one of the few email marketing devices to allow you to take care of event invitations, tickets, and also registrations . Keep in mind that this attribute comes with its very own charges: 5.4% + $0.80 for each and every ticket marketed or purchase performed.

Not recommended if:

You require sophisticated automation:

Surprisingly, for the premium it charges, Constant Contact doesn’t provide the most innovative automations. While they do supply activated projects, autoresponders as well as abandoned cart campaigns (for Shopify only), you’ll find that other much more affordable devices use similar degrees of automation– MailerLite and also Sendinblue.

Ranking details


Alleviate of Use

Normally it’s easy to browse, though a bit dull-looking. You can get to a lot of areas within a couple of clicks, though as they’ve added much more capability, some things have come to be a little hidden, for example, automations.

E-newsletter Creation


The editor is quickly, but light on functions, particularly in the designing department. In addition to that it’s simple to collaborate with.



This is very fundamental, only allowing you to insert easy introductions or contact details. There is no if/then/else logic readily available.

Email types

Timeless, autoresponders, standard automations, repeating newsletters, A/B screening, event registrations, polls, surveys as well as coupons .

Selection and also Flexibility of Template Designs

Okay. There are around 200 (!) themes to choose from, with varying levels of high quality (some are suitable, while others look a little fundamental and also outdated). You can likewise start from scratch, as well as use a useful attribute called ‘Brand your email’ to auto-generate a theme based on your web site’s shades and also logo.

Email Marketing Automation

They offer autoresponders as well as abandoned cart advocate Shopify and WooCommerce. It additionally creates pre-defined call segments based on your consumers’ communications with your on the internet shop (e.g. repeat, lapsed and prospective customers). Automations based on get in touch with triggers (e.g. e-mail opens, clicks) are likewise offered. It’s worth noting that the automations aren’t one of the most adaptable, as you can not actually combine conditions and also actions as you can in many various other tools.

Listing Management

You can develop sectors from call activity, checklist subscription, get in touch with information, tags, or ecommerce task. You can also create a sector from your get in touch with insights and tag contacts based on contact field criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the kind, and it just supplies a summary box, standard field options (which you can not include in) and afterwards a list, or lists, that people can examine to be added to.


As you can see in our deliverability examinations, Constant Contact does not execute also severely, reaching the most popular e-mail carriers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Records as well as Analysis

In addition to common open and also click reports, spam, bounce and also unsubscribe rates are likewise available. You likewise get click warmth maps, as well as some helpful introduction reports such as open and also click fads, opens up by device, % of get in touches with involved, as well as the majority of successful subject line.


The tool and the website are just readily available in English. You can select to change some of the non-editable email areas (e.g. footer and privacy policy text) to one of 10 languages offered, primarily European.

Further Features

Spam- as well as Design-Testing

Spam testing isn’t available, nonetheless, there is a function to examine the email for mistakes (missing web links, placeholder text that hasn’t been updated, and so on). There’s also a device that permits you to sneak peek how emails will search for particular receivers, although this didn’t appear to function when we tested it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 tests, it’s a little steep.

Jump Management


Soft bounces are put on short-term hold for 15 days, and afterwards feel bitter. If it takes place once again, they are moved right into a suspended bounce classification. They have a ‘ advised for elimination’ filter available to see these, yet do not remove them automatically.



Import/export readily available although it’s not as straightforward as maybe– you require to initially allow innovative email authorizations under Account Settings.

Storage readily available for pictures as well as data


All plans feature limitless storage.

Pro Features


of course

SPF and DKIM are supported.

Very own Domain


Different levels of account gain access to


The Account Owner can likewise designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact provide a enormous quantity of applications as well as combinations , nearly 400.

Touchdown Page Builder

of course

This is just readily available by means of their kind contractor, and also it’s very basic. Instead, we would certainly suggest these complimentary touchdown page home builders.

Consumer Support

3.5/ 5.

There are a number of networks of support, consisting of online conversation, phone assistance, a data base and also community-based assistance. However, I discovered that the chat as well as phone support weren’t always available, which was a little aggravating. When I had the ability to acquire conversation support, nevertheless, I did find them to be helpful as well as receptive . Keep in mind that you’ll need to contact order to terminate your membership, which is rather bothersome.

Total rating.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks most of packages. The main problem here, however, is that they’re asking a costs cost for a sub-premium item.

Final thought.

As Constant Contact themselves reiterate with their site, they are a tool for local business. And, thus, it’s worth evaluating them on these terms. As mentioned above, they most definitely have sufficient of the essentials covered to please most small companies, as well as if it were as straightforward as that then we ‘d suggest them a lot more very.

The issue, these days, is that there are lots of other e-mail tools using a lot more than Constant Contact, and for a lot much less cash. This consists of not just features, yet additionally user experience. For the quantity you pay with Constant Contact, you can locate yourself making use of a lot a lot more effective devices such as ActiveCampaign and GetResponse.

They do grab factors for their respectable deliverability rates, combinations (particularly social media sites assimilations), as well as for permitting different gain access to degrees for different users. And with recent enhancements to automations as well as reporting, and also the enhancement of new functions like a website builder, it does look like they’re making an initiative to boost the item. But their lack of sophisticated functions makes it hard to recommend them over others at this cost point. (You’ll see we don’t provide them as a good Mailchimp choice, either.).

There you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would frankly declare that there could be various other interests at play there.

Try Constant Contact now totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever attempted, as well as it can not be compared to Constant Contact’s simplistic approach (it only features autoresponders). They additionally offer durable reports and also evaluation devices. On top of that, they are even cheaper than Constant Contact.
  • Sendinblue is among the least expensive all-in-one email advertising tools on the market. It’s offered in 6 languages and includes advanced automation choices and also a integrated CRM.
  • GetResponse is a strong alternative. It comes with lots of sophisticated attributes (e.g. a webinar device), has excellent automations as well as offers one of the most effective spam and style testing tools we’ve ever before used. That’s why Constant Contact falls short when compared to GetResponse.

We have a comprehensive overview with the most effective choices to Constant Contact, check it out right here. You can likewise experiment with our Smart Finder to see which newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact by far. Take a appearance at our Mailchimp vs Constant Contact comparison if you ‘d such as to get into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. At $399/month, you would certainly be a lot better off taking a look at any of these CRMs for tiny organizations, which will certainly be far extra economical. There are also plenty of exceptional free CRMs to pick from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to terminate your account. Here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail marketing software application for small businesses. It safely stores your client information and provides a secure way to handle your customers.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability tests.

Despite these showy numbers and also attributes, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate via their site, they are a device for little businesses. The problem, these days, is that there are plenty of other e-mail tools providing even extra than Constant Contact, as well as for a great deal less money. For the quantity you pay with Constant Contact, you could find on your own utilizing much a lot more effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, and also it can not be contrasted to Constant Contact’s simplified technique (it just includes autoresponders).

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