Constant Contact - Create Email Marketing Campaigns Like a Pro

How To Connect Constant Contact With WordPress

Constant Contact have been in the email advertising game given that 1995. During that time, they’ve managed to turn into one of the most used email devices on the planet, after Mailchimp.

One thing I saw is that Constant Contact is really commonly the leading choice for several other testimonial websites. Naturally, I wonder to see if our detailed evaluation generates the exact same end result.

You might have had a look at the Constant Contact reviews used by individuals online, as well, as well as whilst they are pretty positive, they may not give you the whole picture. Our evaluation of Constant Contact is based upon a systematic method as well as uses our useful experience as well as expertise of loads of other easy and innovative marketing automation tools.

What makes them unique is that they’ve included numerous functions over the years that few of their rivals sport, such as electronic product downloads, occasion administration, visit organizing and social projects. These all contribute to the diverse listing of email choices available, in addition to automations as well as reoccuring e-newsletters.

Constant Contact boast a marketplace with around 400 apps and assimilations that satisfy even the most specific niche of items. Yet in spite of these showy numbers as well as functions, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. Enough factor for us to take a closer consider Constant Contact’s outs & ins and also examine if it’s still appropriate in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is routed towards small businesses, however their prices aren’t the most economical, specifically when you take into consideration that their attributes simply aren’t that advanced. Strategies start from $9.99/ month, yet this just permits 500 subscribers, as well as prices rise rather sharply after that.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our full prices guide

Pros as well as Cons


Is Constant Contact the ideal e-newsletter solution for you?

Recommended if:

You run events:

Constant Contact is rather unique in this regard, being among minority email advertising and marketing devices to permit you to take care of occasion tickets, enrollments, and also invites . Keep in mind that this function comes with its own fees: 5.4% + $0.80 for each and every ticket sold or purchase performed.

Not suggested if:

You need sophisticated automation:

Remarkably, for the premium it bills, Constant Contact doesn’t offer one of the most sophisticated automations. While they do provide triggered campaigns, autoresponders as well as abandoned cart projects (for Shopify only), you’ll discover that much cheaper devices provide comparable degrees of automation– MailerLite as well as Sendinblue, for example.

Ranking information


Ease of Use

Generally it’s easy to navigate, though a little bit dull-looking. You can reach most areas within a number of clicks, though as they’ve added a lot more functionality, some points have become a little concealed, for example, automations.

Newsletter Creation


The editor is quick, however light on functions, especially in the styling division. Aside from that it’s easy to collaborate with.



This is really fundamental, just enabling you to place straightforward greetings or call information. There is no if/then/else reasoning available.

Email types

Classic, autoresponders, basic automations, persisting newsletters, A/B screening, occasion enrollments, coupons, polls and studies .

Selection as well as Flexibility of Template Designs

Tolerable. There are about 200 (!) themes to select from, with differing levels of high quality (some are respectable, while others look a little standard and also dated). You can also go back to square one, as well as use a useful function called ‘Brand your e-mail’ to auto-generate a template based on your website’s colors and logo.

Email Marketing Automation

They use autoresponders and abandoned cart campaigns for Shopify and also WooCommerce. It also creates pre-defined contact sections based on your consumers’ interactions with your online store (e.g. repeat, expired and also potential customers). Automations based upon get in touch with triggers (e.g. email opens, clicks) are additionally readily available. It’s worth noting that the automations aren’t one of the most versatile, as you can not really incorporate conditions as well as actions as you can in numerous various other devices.

Listing Management

You can create segments from get in touch with activity, list subscription, contact information, tags, or ecommerce activity. You can also produce a section from your contact insights and also tag calls based on call area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the kind, as well as it simply uses a summary box, standard field alternatives (which you can’t include in) and afterwards a list, or checklists, that people can check to be included in.


As you can see in our deliverability tests, Constant Contact does not carry out as well severely, getting to one of the most preferred e-mail carriers (AOL, Gmail, Yahoo, and also Outlook) most of the time.

Records and also Analysis

In addition to common open as well as click records, spam, bounce and unsubscribe rates are additionally readily available. You likewise obtain click warmth maps, and some useful introduction reports such as open and click trends, opens by device, % of calls involved, and a lot of effective subject line. You can likewise contrast projects. Nevertheless, progressed tracking such as social monitoring isn’t offered.


The site and the device are just available in English. You can select to alter some of the non-editable e-mail sections (e.g. footer as well as privacy plan message) to one of 10 languages readily available, primarily European.

More Features

Spam- as well as Design-Testing

Spam screening isn’t available, nonetheless, there is a function to examine the email for errors (missing links, placeholder message that hasn’t been updated, and so on). There’s likewise a device that allows you to preview exactly how emails will certainly try to find details recipients, although this didn’t appear to work when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management

of course

Soft bounces are put on momentary hold for 15 days, and then feel bitter. If it takes place again, they are relocated right into a put on hold bounce group. They have a ‘recommended for removal’ filter available to view these, however do not eliminate them instantly.



Import/export available although it’s not as uncomplicated as it could be– you need to initially enable advanced e-mail consents under Account Settings.

Storage space readily available for photos as well as information


All strategies include unrestricted storage space.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Different levels of account access


The Account Owner can additionally appoint functions to be either an Account Manager or a Campaign Creator.



Constant Contact provide a substantial amount of assimilations and also apps , practically 400.

Landing Page Builder


This is only available by means of their form builder, and it’s really standard. Instead, we would certainly recommend these totally free landing web page contractors.

Consumer Support

3.5/ 5.

There are a number of channels of assistance, consisting of live chat, phone support, a expertise base as well as community-based assistance. I located that the conversation as well as phone assistance weren’t always available, which was a little aggravating.

Total rating.

3.6/ 5.

For a standard email device, Constant Contact ticks the majority of the boxes. The main issue here, though, is that they’re asking a costs rate for a sub-premium product.


As Constant Contact themselves state via their website, they are a device for local business. And, thus, it’s worth reviewing them on these terms. As pointed out above, they most definitely have enough of the essentials covered to please most local business, and also if it were as simple as that then we ‘d advise them a lot more highly.

The issue, nowadays, is that there are plenty of other e-mail tools offering a lot more than Constant Contact, as well as for a whole lot much less money. This includes not just includes, but also individual experience. For the amount you pay with Constant Contact, you could discover yourself making use of a lot extra powerful devices such as ActiveCampaign and also GetResponse.

And also with recent improvements to automations and also reporting, and the addition of brand-new attributes like a site builder, it does look like they’re making an effort to enhance the item. Their absence of sophisticated functions makes it tough to advise them over others at this price factor.

There you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would boldly claim that there could be various other passions at play there.

Attempt Constant Contact currently for free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, as well as it can’t be compared to Constant Contact’s simplistic strategy (it just features autoresponders). They also offer robust reports and also evaluation devices. In addition to that, they are even more affordable than Constant Contact.
  • Sendinblue is among the least expensive all-in-one email advertising and marketing tools on the marketplace. It’s offered in 6 languages as well as features sophisticated automation alternatives as well as a built-in CRM.
  • GetResponse is a solid choice. It comes with many sophisticated functions (e.g. a webinar tool), has outstanding automations and uses one of the best spam and style screening tools we’ve ever before used. That’s why Constant Contact fails when compared to GetResponse.

We have a detailed overview with the very best choices to Constant Contact, check it out right here. You can additionally try our Smart Finder to see which newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly such as to get involved in the details, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. However, at $399/month, you would certainly be far better off taking a look at any one of these CRMs for local business, which will certainly be even more budget-friendly. There are also a lot of outstanding totally free CRMs to pick from.

How can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within business hrs Eastern time in order to cancel your account. Here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising software for small businesses. It securely shops your customer data and also supplies a protected means to manage your clients.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability rates are constantly great in our bi-annual deliverability examinations.

Regardless of these flashy numbers and features, passion in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves restate with their site, they are a device for tiny services. The issue, these days, is that there are lots of other email tools providing also more than Constant Contact, as well as for a whole lot less cash. For the quantity you pay with Constant Contact, you can find yourself making use of a lot more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and also it can’t be contrasted to Constant Contact’s simplified method (it only features autoresponders).

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