Constant Contact - Create Email Marketing Campaigns Like a Pro

How To Insert Photos In Constant Contact

Constant Contact have actually been in the email advertising game given that 1995. During that time, they’ve handled to turn into one of one of the most previously owned email devices in the world, after Mailchimp.

One point I noticed is that Constant Contact is very typically the top selection for many other testimonial sites. Naturally, I wonder to see if our in-depth analysis produces the same result.

You might have had a look at the Constant Contact evaluations used by individuals online, also, and also whilst they are pretty positive, they may not offer you the whole picture. Our evaluation of Constant Contact is based on a systematic method as well as uses our useful experience and also knowledge of dozens of various other simple and innovative advertising automation tools.

What makes them special is that they’ve added a number of functions for many years that few of their competitors sport, such as electronic product downloads, occasion administration, consultation organizing and social campaigns. These all add to the varied checklist of email options readily available, along with automations and also recurring newsletters.

Constant Contact boast a market with around 400 apps as well as integrations that cater to even the most specific niche of items. Yet in spite of these flashy numbers as well as features, interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. Sufficient reason for us to take a closer look at Constant Contact’s ins & outs and also check if it’s still appropriate in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is routed in the direction of small businesses, but their rates aren’t one of the most budget-friendly, specifically when you consider that their functions simply aren’t that advanced. Plans start from $9.99/ month, however this only allows for 500 clients, and rates climb rather greatly after that.

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Constant Contact screenshots

Constant Contact Pricing

> Compare prices with our price calculator

> Find out even more concerning Constant Contact’s plans in our total rates overview

Pros and Cons


Is Constant Contact the appropriate e-newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is quite distinct hereof, being one of the few e-mail marketing tools to permit you to manage event tickets, invites, and also enrollments . Keep in mind that this function features its own fees: 5.4% + $0.80 for each ticket sold or deal carried out.

Not recommended if:

You need innovative automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t supply one of the most advanced automations. While they do use activated campaigns, autoresponders and also abandoned cart projects (for Shopify just), you’ll discover that other much more affordable tools use similar degrees of automation– MailerLite as well as Sendinblue.

Score information


Ease of Use

Typically it’s simple to navigate, though a bit dull-looking. You can get to a lot of locations within a number of clicks, though as they’ve added a lot more capability, some points have become a little concealed, for example, automations.

E-newsletter Creation


The editor is quickly, however light on functions, particularly in the styling department. Aside from that it’s easy to deal with.



This is really standard, just allowing you to place easy introductions or get in touch with details. There is no if/then/else reasoning readily available.

Email types

Classic, autoresponders, fundamental automations, reoccuring newsletters, A/B testing, event enrollments, polls, surveys as well as coupons .

Selection as well as Flexibility of Template Designs

Tolerable. There are about 200 (!) themes to select from, with differing levels of top quality (some are decent, while others look a little standard as well as dated). You can additionally go back to square one, and also utilize a helpful attribute called ‘Brand your email’ to auto-generate a theme based upon your internet site’s shades and logo design.

Email Marketing Automation

They supply autoresponders and deserted cart campaigns for Shopify and also WooCommerce. It likewise produces pre-defined contact sectors based upon your clients’ interactions with your online shop (e.g. repeat, expired and possible customers). Automations based on contact triggers (e.g. email opens, clicks) are likewise available. It’s worth noting that the automations aren’t one of the most versatile, as you can’t truly integrate conditions as well as actions as you can in several various other devices.

List Management

You can develop segments from contact activity, list membership, get in touch with information, tags, or ecommerce activity. You can additionally develop a section from your contact insights as well as tag calls based upon get in touch with field requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no customization with the kind, and also it just uses a description box, fundamental area choices (which you can’t contribute to) and then a listing, or checklists, that individuals can inspect to be contributed to.


As you can see in our deliverability tests, Constant Contact does not carry out also terribly, getting to one of the most prominent e-mail suppliers (AOL, Gmail, Yahoo, and Outlook) most of the time.

Records and also Analysis

In addition to standard open and click reports, spam, bounce and also unsubscribe prices are likewise available. You additionally get click warm maps, and also some helpful introduction reports such as open and also click trends, opens up by gadget, % of contacts involved, and also most effective subject line. You can additionally compare projects. However, advanced tracking such as social tracking isn’t offered.


Right here’s where it obtains a bit hirsute. The website as well as the tool are only offered in English. You can pick to change several of the non-editable email areas (e.g. footer and privacy policy message) to among 10 languages readily available, mostly European. Support and also the data base is readily available in 4 languages. Somewhat confusing, yet at the very least there’s some effort to sustain multilingual users as well as audiences.

Additional Features

Spam- as well as Design-Testing

Spam testing isn’t available, nevertheless, there is a feature to inspect the e-mail for errors (missing web links, placeholder message that hasn’t been updated, and so on). There’s likewise a tool that permits you to preview exactly how e-mails will look for specific receivers, although this really did not appear to work when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are placed on short-lived hold for 15 days, and afterwards resent. If it occurs once more, they are relocated right into a suspended bounce group. They have a ‘ advised for removal’ filter offered to check out these, yet do not remove them instantly.



Import/export offered although it’s not as uncomplicated as it could be– you need to initially allow advanced email permissions under Account Settings.

Storage offered for photos as well as data


All strategies feature unlimited storage.

Pro Features


of course

SPF and also DKIM are sustained.

Very own Domain


Different degrees of account gain access to


The Account Owner can also assign duties to be either an Account Manager or a Campaign Creator.



Constant Contact offer a large quantity of assimilations and also apps , nearly 400.

Touchdown Page Builder

of course

This is only available via their kind home builder, and it’s very fundamental. Instead, we would certainly advise these free touchdown page building contractors.

Consumer Support

3.5/ 5.

There are numerous channels of assistance, including real-time chat, phone support, a expertise base as well as community-based support. I found that the chat and phone support weren’t always available, which was a little aggravating.

General score.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks a lot of the boxes. The primary issue right here, though, is that they’re asking a premium price for a sub-premium item.

Final thought.

As Constant Contact themselves state via their website, they are a tool for small businesses. As well as, as such, it’s worth examining them on these terms. As discussed over, they most definitely have enough of the fundamentals covered to satisfy most small companies, as well as if it were as simple as that then we ‘d recommend them much more highly.

The issue, nowadays, is that there are lots of various other email devices offering even more than Constant Contact, as well as for a whole lot much less money. This includes not just features, however likewise user experience. For the quantity you pay with Constant Contact, you can find on your own utilizing much a lot more effective devices such as ActiveCampaign and GetResponse.

They do get factors for their suitable deliverability rates, integrations ( especially social networks combinations), as well as for enabling various access degrees for separate individuals. As well as with current enhancements to automations and also coverage, and also the enhancement of new attributes like a internet site home builder, it does resemble they’re making an effort to boost the product. Their absence of sophisticated attributes makes it hard to suggest them over others at this price factor. (You’ll see we don’t provide them as a great Mailchimp option, either.).

So, there you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would frankly assert that there might be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever before tried, and it can’t be compared to Constant Contact’s simplistic strategy (it only features autoresponders). They additionally offer robust reports and also analysis devices. They are also more affordable than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one e-mail advertising devices on the market. It’s available in 6 languages as well as comes with advanced automation choices and a built-in CRM.
  • GetResponse is a strong option. It includes lots of sophisticated attributes (e.g. a webinar tool), has outstanding automations and also offers one of the best spam and design testing devices we’ve ever before made use of. That’s why Constant Contact falls short when compared to GetResponse.

We have a detailed overview with the very best choices to Constant Contact, check it out here. You can additionally check out our Smart Finder to see which e-newsletter solution is best matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you ‘d such as to get into the details, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM platform. At $399/month, you ‘d be a lot better off taking a look at any of these CRMs for small organizations, which will be far extra budget-friendly. There are even a lot of exceptional complimentary CRMs to select from.

Just how can I cancel my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within organization hrs Eastern time in order to terminate your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email marketing software for small companies. It securely shops your client data as well as supplies a safe and secure way to handle your customers.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability tests.

Despite these flashy numbers and also attributes, rate of interest in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves reiterate with their site, they are a device for small services. The problem, these days, is that there are lots of various other e-mail devices supplying also more than Constant Contact, as well as for a whole lot much less cash. For the quantity you pay with Constant Contact, you can locate on your own using much more powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, and it can’t be contrasted to Constant Contact’s simple technique (it just includes autoresponders).

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