Constant Contact - Create Email Marketing Campaigns Like a Pro

How To Put Your Constant Contact On Your WordPress Site

Constant Contact have been in the e-mail advertising video game considering that 1995. Throughout that time, they’ve managed to become one of the most pre-owned email tools worldwide, after Mailchimp.

Something I observed is that Constant Contact is extremely commonly the top choice for several various other testimonial internet sites. Naturally, I wonder to see if our thorough analysis generates the exact same result.

You might have looked into the Constant Contact reviews offered by users online, as well, and whilst they are quite positive, they may not give you the whole picture. Our review of Constant Contact is based on a systematic strategy and utilizes our useful experience as well as understanding of loads of various other straightforward and advanced advertising automation devices.

What makes them unique is that they’ve added several attributes throughout the years that few of their competitors sporting activity, such as digital item downloads, occasion administration, visit organizing as well as social campaigns. These all include in the diverse list of e-mail alternatives readily available, in addition to automations as well as reoccuring e-newsletters.

Constant Contact brag a marketplace with around 400 apps and integrations that cater to even one of the most niche of items. Despite these fancy numbers as well as attributes, passion in Constant Contact appears to be on the decline, at least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a closer look at Constant Contact’s ins & outs and examine.
Learn listed below!

Constant Contact Summary

Constant Contact is guided in the direction of small businesses, but their rates aren’t the most budget-friendly, specifically when you consider that their functions just aren’t that progressed. Strategies begin with $9.99/ month, but this just enables 500 clients, as well as prices increase quite sharply afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our complete pricing overview

Pros as well as Cons


Is Constant Contact the appropriate e-newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is rather special in this regard, being among the few email advertising tools to enable you to take care of event invites, registrations, as well as tickets . Remember that this attribute includes its own fees: 5.4% + $0.80 for each ticket offered or deal conducted.

Not advised if:

You require sophisticated automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t supply the most innovative automations. While they do offer caused campaigns, autoresponders and also abandoned cart campaigns (for Shopify just), you’ll discover that other much cheaper tools use similar degrees of automation– MailerLite and Sendinblue, as an example.

Score details


Relieve of Use

Usually it’s easy to navigate, though a little bit dull-looking. You can get to a lot of locations within a number of clicks, though as they’ve added a lot more performance, some things have actually ended up being a little covert, for example, automations.

Newsletter Creation


The editor is quick, yet light on attributes, specifically in the styling department. In addition to that it’s very easy to deal with.



This is extremely basic, just permitting you to insert simple introductions or get in touch with information. There is no if/then/else logic offered.

Email types

Classic, autoresponders, basic automations, reoccuring newsletters, A/B testing, occasion enrollments, studies, coupons as well as surveys .

Choice and also Flexibility of Template Designs

Not poor. You can likewise start from scratch, and also use a handy attribute called ‘Brand your email’ to auto-generate a template based on your site’s colors and logo.

Email Marketing Automation

It additionally creates pre-defined get in touch with segments based on your customers’ interactions with your online store (e.g. repeat, expired as well as prospective customers). Automations based on get in touch with triggers (e.g. e-mail opens, clicks) are additionally available.

Listing Management

You can develop segments from call activity, listing membership, call details, tags, or ecommerce task. You can additionally produce a segment from your contact insights and tag calls based on contact area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no modification with the kind, as well as it just supplies a description box, fundamental field choices (which you can’t include in) and afterwards a list, or checklists, that individuals can inspect to be added to.


As you can see in our deliverability tests, Constant Contact does not execute also severely, reaching one of the most popular email providers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Reports and also Analysis

Along with standard open and also click records, spam, bounce and also unsubscribe prices are likewise available. You likewise get click warm maps, as well as some valuable review reports such as open and click fads, opens by tool, % of get in touches with engaged, and many effective subject line. You can additionally compare campaigns. Advanced tracking such as social tracking isn’t available.


The site and the tool are only offered in English. You can choose to transform some of the non-editable email areas (e.g. footer and privacy plan message) to one of 10 languages readily available, primarily European.

Further Features

Spam- and also Design-Testing

Spam testing isn’t offered, nevertheless, there is a function to inspect the email for mistakes (missing links, placeholder message that hasn’t been updated, and so on). There’s likewise a tool that permits you to sneak peek how emails will seek certain recipients, although this really did not seem to function when we tested it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 tests, it’s a little steep.

Jump Management


Soft bounces are put on temporary hold for 15 days, and after that resent. They are moved into a put on hold bounce classification if it happens once again. They have actually a ‘ suggested for elimination’ filter readily available to check out these, however do not eliminate them immediately.



Import/export readily available although it’s not as straightforward as it could be– you require to first make it possible for innovative email consents under Account Settings.

Storage space available for images and also information


All strategies come with unrestricted storage.

Pro Features


of course

SPF and also DKIM are sustained.

Very own Domain


Various levels of account accessibility


The Account Owner can likewise appoint roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a huge amount of applications as well as assimilations , nearly 400.

Landing Page Builder

of course

This is only available through their form contractor, and it’s really fundamental. Rather, we ‘d advise these totally free touchdown page contractors.

Client Support

3.5/ 5.

There are a number of channels of assistance, consisting of live conversation, phone support, a knowledge base and also community-based assistance. I found that the conversation and phone support weren’t constantly readily available, which was a little discouraging. When I had the ability to acquire conversation support, nonetheless, I did locate them to be useful as well as receptive . Keep in mind that you’ll require to hire order to terminate your registration, which is quite annoying.

Total score.

3.6/ 5.

For a fundamental email tool, Constant Contact ticks a lot of packages. The primary concern here, though, is that they’re asking a premium rate for a sub-premium item.

Final thought.

As Constant Contact themselves repeat with their site, they are a tool for small businesses. And, because of this, it’s worth evaluating them on these terms. As discussed over, they definitely have enough of the fundamentals covered to please most local business, and also if it were as basic as that then we ‘d advise them extra highly.

The problem, these days, is that there are plenty of other e-mail tools offering a lot more than Constant Contact, as well as for a great deal much less cash. This consists of not only includes, but likewise user experience. As a matter of fact, for the amount you pay with Constant Contact, you can find yourself using much more effective devices such as ActiveCampaign and GetResponse.

As well as with current enhancements to automations and also reporting, and the addition of brand-new functions like a website contractor, it does look like they’re making an initiative to enhance the item. Their lack of innovative features makes it tough to advise them over others at this cost point.

There you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the web, I would strongly assert that there could be other rate of interests at play there.

Try Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among one of the most sophisticated automation systems we’ve ever tried, as well as it can not be compared to Constant Contact’s simplistic technique (it just features autoresponders). They additionally offer robust records and also analysis devices. In addition to that, they are also cheaper than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one email marketing tools on the marketplace. It’s offered in 6 languages as well as features innovative automation choices as well as a integrated CRM.
  • GetResponse is a solid option. It features lots of sophisticated functions (e.g. a webinar device), uses and also has outstanding automations among the best spam as well as design testing devices we’ve ever before utilized. That’s why Constant Contact fails when compared to GetResponse.

We have a detailed overview with the most effective options to Constant Contact, check it out below. You can likewise try our Smart Finder to see which e-newsletter solution is best matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact contrast if you ‘d such as to get into the information.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. At $399/month, you would certainly be much better off taking a look at any of these CRMs for little companies, which will be far extra budget friendly. There are even lots of excellent cost-free CRMs to pick from.

Just how can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within organization hrs Eastern time in order to terminate your account. Below is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email marketing software application for local business. It securely stores your client data as well as provides a safe way to manage your subscribers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are continually excellent in our bi-annual deliverability tests.

Despite these flashy numbers as well as features, interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves repeat via their site, they are a device for small businesses. The concern, these days, is that there are plenty of other email tools using also a lot more than Constant Contact, and also for a whole lot less money. For the amount you pay with Constant Contact, you might find yourself making use of a lot a lot more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, and it can’t be compared to Constant Contact’s simplistic method (it just features autoresponders).

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