Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually remained in the e-mail marketing video game because 1995. During that time, they’ve managed to turn into one of the most pre-owned email devices worldwide, after Mailchimp.

Something I saw is that Constant Contact is very typically the top selection for numerous various other evaluation sites. Normally, I wonder to see if our in-depth analysis creates the very same end result.

You may have taken a look at the Constant Contact reviews provided by customers online, too, and also whilst they are rather positive, they may not provide you the whole picture. Our evaluation of Constant Contact is based upon a methodical strategy and also utilizes our practical experience and also knowledge of dozens of other simple as well as advanced marketing automation devices.

What makes them special is that they’ve added numerous features throughout the years that few of their rivals sport, such as electronic product downloads, occasion monitoring, appointment organizing and also social projects. These all add to the varied list of email choices offered, along with automations and also reoccuring newsletters.

Constant Contact brag a market with around 400 applications and also assimilations that satisfy also one of the most specific niche of products. Yet despite these showy numbers and attributes, passion in Constant Contact appears to be on the decrease, at least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s outs & ins and also inspect.
Learn below!

Constant Contact Summary

Constant Contact is routed in the direction of small businesses, yet their rates aren’t the most budget-friendly, especially when you consider that their features just aren’t that advanced. Plans start from $9.99/ month, but this only permits 500 clients, as well as rates rise pretty sharply after that.

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Constant Contact Pricing

> Compare rates with our expense calculator

> Find out even more about Constant Contact’s plans in our total pricing guide

Cons and pros


Is Constant Contact the best e-newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is fairly unique in this regard, being among minority e-mail marketing devices to allow you to take care of event registrations, tickets, and invites . Keep in mind that this function includes its very own charges: 5.4% + $0.80 for each ticket offered or deal carried out.

Not recommended if:

You require innovative automation:

Surprisingly, for the premium it charges, Constant Contact doesn’t use one of the most advanced automations. While they do offer set off projects, autoresponders and also deserted cart projects (for Shopify only), you’ll discover that other much less expensive devices use comparable levels of automation– MailerLite as well as Sendinblue.

Ranking details


Reduce of Use

Usually it’s easy to browse, though a bit dull-looking. You can reach many areas within a couple of clicks, though as they’ve added much more capability, some things have come to be a little hidden, for instance, automations.

E-newsletter Creation


The editor is fast, but light on features, especially in the designing department. Besides that it’s very easy to deal with.


of course

This is really standard, just permitting you to insert simple introductions or call details. There is no if/then/else logic readily available.

Email types

Traditional, autoresponders, basic automations, persisting e-newsletters, A/B testing, event registrations, polls, studies and promo codes .

Option as well as Flexibility of Template Designs

Not bad. There are about 200 (!) design templates to pick from, with differing levels of quality (some are respectable, while others look a little basic and also dated). You can likewise go back to square one, and use a convenient feature called ‘Brand your email’ to auto-generate a template based upon your site’s shades as well as logo.

Email Marketing Automation

It likewise produces pre-defined call sections based on your clients’ communications with your online shop (e.g. repeat, expired and possible consumers). Automations based on call triggers (e.g. email opens up, clicks) are also readily available.

List Management

You can produce segments from get in touch with task, listing membership, contact information, tags, or ecommerce activity. You can additionally produce a sector from your call understandings and tag get in touches with based on contact field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no modification with the type, and also it merely provides a summary box, fundamental field choices (which you can not include in) and after that a listing, or listings, that individuals can examine to be included in.


As you can see in our deliverability tests, Constant Contact does not carry out too terribly, getting to the most preferred e-mail service providers (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Records and Analysis

In enhancement to typical open and also click reports, spam, bounce and unsubscribe rates are likewise available. You also get click heat maps, as well as some beneficial review reports such as open and also click patterns, opens by tool, % of contacts engaged, and also many effective subject line.


Right here’s where it obtains a bit unshaven. The device and also the website are only offered in English. You can pick to transform a few of the non-editable e-mail sections (e.g. footer and also privacy plan text) to one of 10 languages available, mostly European. Support and also the knowledge base is offered in 4 languages. A little confusing, but at the very least there’s some effort to support multilingual individuals and also target markets.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t readily available, nevertheless, there is a function to check the email for mistakes (missing web links, placeholder text that hasn’t been upgraded, and so on). There’s likewise a device that permits you to sneak peek exactly how emails will search for details recipients, although this really did not seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 tests, it’s a little steep.

Jump Management


Soft bounces are positioned on short-lived hold for 15 days, and afterwards feel bitter. If it occurs again, they are relocated right into a suspended bounce category. They have a ‘ suggested for elimination’ filter available to check out these, however do not remove them automatically.


of course

Import/export offered although it’s not as straightforward as it could be– you need to initially make it possible for innovative e-mail authorizations under Account Settings.

Storage available for information and photos


All strategies come with limitless storage space.

Pro Features


of course

SPF as well as DKIM are supported.

Very own Domain


Various levels of account gain access to


The Account Owner can additionally appoint roles to be either an Account Manager or a Campaign Creator.



Constant Contact provide a huge amount of applications and assimilations , nearly 400.

Landing Page Builder

of course

This is only available by means of their form builder, and also it’s very fundamental. Instead, we would certainly advise these free landing page contractors.

Consumer Support

3.5/ 5.

There are several networks of assistance, including real-time conversation, phone assistance, a knowledge base and also community-based support. I discovered that the chat and also phone support weren’t always readily available, which was a little frustrating. When I had the ability to get hold of conversation support, nonetheless, I did locate them to be useful and also responsive . Remember that you’ll need to hire order to terminate your registration, which is pretty annoying.

Overall ranking.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks the majority of the boxes. The main issue below, though, is that they’re asking a costs price for a sub-premium item.

Final thought.

As Constant Contact themselves reiterate through their site, they are a tool for small businesses. And, as such, it’s worth assessing them on these terms. As mentioned over, they definitely have enough of the basics covered to please most local business, and if it were as simple as that then we would certainly recommend them a lot more highly.

The problem, nowadays, is that there are plenty of various other e-mail tools supplying much more than Constant Contact, and for a lot much less cash. This includes not only features, yet likewise individual experience. In fact, for the quantity you pay with Constant Contact, you could find yourself utilizing a lot more powerful tools such as ActiveCampaign as well as GetResponse.

They do pick up points for their good deliverability rates, assimilations ( specifically social media integrations), and also for enabling different gain access to degrees for separate customers. And also with current enhancements to automations and coverage, and the addition of brand-new attributes like a web site home builder, it does appear like they’re making an effort to enhance the item. Their absence of sophisticated functions makes it challenging to advise them over others at this rate factor. (You’ll see we do not list them as a excellent Mailchimp option, either.).

There you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would frankly claim that there may be various other interests at play there.

Attempt Constant Contact currently for free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever before tried, and also it can not be contrasted to Constant Contact’s simplified technique (it just includes autoresponders). They also offer robust records and analysis devices. In addition to that, they are also less costly than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one e-mail advertising devices on the marketplace. It’s available in 6 languages as well as comes with sophisticated automation choices as well as a built-in CRM.
  • GetResponse is a solid choice. It features several sophisticated attributes (e.g. a webinar device), has excellent automations and provides among the best spam as well as design testing devices we’ve ever before made use of. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth guide with the very best options to Constant Contact, check it out right here. You can also try our Smart Finder to see which e-newsletter solution is finest suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact by far. If you ‘d like to get involved in the information, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM platform. Nonetheless, at $399/month, you would certainly be better off having a look at any of these CRMs for small businesses, which will be much more budget-friendly. There are even plenty of superb cost-free CRMs to choose from.

Exactly how can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to terminate your account. Right here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising software program for small companies. It securely stores your consumer information as well as uses a protected means to handle your subscribers.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability prices are consistently great in our bi-annual deliverability tests.

Despite these flashy numbers as well as attributes, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves restate via their website, they are a device for tiny organizations. The issue, these days, is that there are lots of various other e-mail tools offering even a lot more than Constant Contact, and also for a great deal less cash. For the quantity you pay with Constant Contact, you could find on your own making use of much a lot more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, and it can not be contrasted to Constant Contact’s simplified technique (it only includes autoresponders).

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