Constant Contact - Create Email Marketing Campaigns Like a Pro

Insert Gif Into Constant Contact

Constant Contact have remained in the email advertising game because 1995. Throughout that time, they’ve taken care of to become one of one of the most previously owned e-mail tools on the planet, after Mailchimp.

One thing I saw is that Constant Contact is very typically the top option for many other evaluation websites. Naturally, I am curious to see if our thorough evaluation generates the same outcome.

You may have had a look at the Constant Contact testimonials provided by users online, too, and whilst they are pretty favorable, they might not offer you the whole picture. Our review of Constant Contact is based upon a methodical method as well as utilizes our sensible experience and also understanding of dozens of other straightforward as well as sophisticated advertising automation devices.

What makes them special is that they’ve added several functions over the years that few of their rivals sporting activity, such as electronic product downloads, event monitoring, consultation organizing as well as social projects. These all contribute to the diverse listing of e-mail choices offered, along with automations and repeating e-newsletters.

Constant Contact brag a marketplace with around 400 applications and integrations that deal with also the most specific niche of products. Yet regardless of these showy numbers and functions, passion in Constant Contact seems to be on the decline, at least according to Google Trends. Enough factor for us to take a closer check out Constant Contact’s outs & ins and also examine if it’s still relevant in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is guided towards local business, yet their prices aren’t the most affordable, especially when you consider that their functions simply aren’t that progressed. Plans start from $9.99/ month, however this only allows for 500 subscribers, as well as costs rise quite sharply afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our complete prices overview

Cons as well as pros


Is Constant Contact the appropriate e-newsletter solution for you?

Recommended if:

You run events:

Constant Contact is rather unique in this regard, being one of minority e-mail advertising and marketing tools to allow you to handle occasion enrollments, invitations, as well as tickets . Keep in mind that this function includes its own charges: 5.4% + $0.80 for every ticket marketed or deal conducted.

Not recommended if:

You need advanced automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t provide the most sophisticated automations. While they do provide set off projects, autoresponders and also abandoned cart projects (for Shopify only), you’ll discover that other much less expensive tools supply similar levels of automation– MailerLite and Sendinblue.

Ranking information


Alleviate of Use

Typically it’s simple to navigate, though a bit dull-looking. You can reach the majority of locations within a number of clicks, though as they’ve added much more capability, some points have ended up being a little surprise, as an example, automations.

Newsletter Creation


The editor is quick, but light on features, specifically in the designing department. Aside from that it’s simple to work with.



This is really fundamental, only permitting you to put simple introductions or get in touch with information. There is no if/then/else logic offered.

Email kinds

Classic, autoresponders, basic automations, persisting e-newsletters, A/B testing, event registrations, promo codes, polls and also studies .

Selection and Flexibility of Template Designs

Tolerable. There are about 200 (!) design templates to select from, with differing levels of high quality (some are respectable, while others look a little standard and also outdated). You can additionally go back to square one, as well as utilize a convenient feature called ‘Brand your e-mail’ to auto-generate a template based on your internet site’s shades and logo.

Email Marketing Automation

They use autoresponders and abandoned cart campaigns for Shopify and WooCommerce. It additionally creates pre-defined contact sections based upon your consumers’ communications with your online shop (e.g. repeat, lapsed as well as prospective consumers). Automations based upon get in touch with triggers (e.g. email opens, clicks) are likewise offered. It’s worth noting that the automations aren’t the most adaptable, as you can’t truly combine conditions and activities as you can in lots of other devices.

Listing Management

You can create sections from contact activity, listing subscription, contact information, tags, or ecommerce activity. You can also produce a section from your call understandings and tag contacts based on get in touch with field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the type, and also it just offers a summary box, basic field choices (which you can’t contribute to) and then a listing, or checklists, that individuals can inspect to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not carry out also badly, reaching one of the most prominent e-mail service providers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Records and Analysis

In addition to typical open as well as click reports, spam, bounce as well as unsubscribe prices are additionally available. You likewise obtain click warmth maps, and also some helpful review reports such as open as well as click patterns, opens by device, % of get in touches with involved, and also many effective subject line. You can additionally contrast projects. Nonetheless, progressed tracking such as social monitoring isn’t offered.


The tool and also the site are only offered in English. You can choose to transform some of the non-editable e-mail sections (e.g. footer and privacy plan message) to one of 10 languages offered, mainly European.

More Features

Spam- as well as Design-Testing

Spam screening isn’t available, nevertheless, there is a attribute to inspect the email for mistakes ( missing out on links, placeholder text that hasn’t been updated, and so on). There’s also a tool that permits you to sneak peek how emails will certainly seek particular receivers, although this really did not seem to work when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 examinations, it’s a little high.

Bounce Management


Soft bounces are positioned on short-term hold for 15 days, and afterwards feel bitter. They are moved into a suspended bounce classification if it takes place once again. They have a ‘ suggested for removal’ filter readily available to view these, yet do not eliminate them automatically.



Import/export readily available although it’s not as uncomplicated as maybe– you require to initially allow sophisticated e-mail permissions under Account Settings.

Storage space offered for data as well as pictures


All plans include limitless storage space.

Pro Features



SPF as well as DKIM are sustained.

Very own Domain


Various degrees of account gain access to

of course

The Account Owner can additionally assign duties to be either an Account Manager or a Campaign Creator.



Constant Contact supply a huge quantity of apps and also integrations , practically 400.

Landing Page Builder


This is just readily available through their kind contractor, as well as it’s really basic. Rather, we ‘d suggest these free touchdown web page home builders.

Customer Support

3.5/ 5.

There are several networks of assistance, consisting of real-time conversation, phone assistance, a knowledge base and also community-based assistance. I located that the conversation and phone support weren’t always available, which was a little frustrating. When I had the ability to get hold of chat assistance, however, I did find them to be receptive as well as helpful . Keep in mind that you’ll require to contact order to terminate your subscription, which is pretty irritating.

General score.

3.6/ 5.

For a fundamental email tool, Constant Contact ticks a lot of the boxes. The main issue right here, however, is that they’re asking a premium rate for a sub-premium product.


As Constant Contact themselves reiterate via their website, they are a device for small companies. And, because of this, it’s worth examining them on these terms. As stated over, they certainly have sufficient of the fundamentals covered to please most small companies, and if it were as simple as that after that we ‘d suggest them a lot more extremely.

The concern, nowadays, is that there are plenty of other e-mail tools using a lot more than Constant Contact, and for a lot less cash. This consists of not just features, yet also customer experience. For the amount you pay with Constant Contact, you might locate on your own utilizing much more powerful tools such as ActiveCampaign as well as GetResponse.

And with current enhancements to automations as well as coverage, and also the enhancement of new functions like a web site contractor, it does look like they’re making an initiative to boost the item. Their absence of sophisticated functions makes it difficult to suggest them over others at this price point.

There you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would frankly claim that there might be other rate of interests at play there.

Attempt Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever before attempted, as well as it can’t be contrasted to Constant Contact’s simplified strategy (it just includes autoresponders). They additionally provide durable reports and also analysis devices. They are even less expensive than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one e-mail advertising tools on the marketplace. It’s available in 6 languages and also features innovative automation alternatives as well as a integrated CRM.
  • GetResponse is a strong option. It comes with many advanced functions (e.g. a webinar tool), has exceptional automations and uses one of the best spam and also layout testing tools we’ve ever before made use of. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a comprehensive overview with the very best options to Constant Contact, check it out right here. You can additionally check out our Smart Finder to see which e-newsletter solution is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact by far. Take a appearance at our Mailchimp vs Constant Contact contrast if you would certainly like to get into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. Nonetheless, at $399/month, you would certainly be much better off having a look at any of these CRMs for small businesses, which will certainly be much more budget friendly. There are also a lot of exceptional cost-free CRMs to select from.

How can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within organization hrs Eastern time in order to cancel your account. Here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising and marketing software for small businesses. It safely shops your client data and also offers a secure method to handle your subscribers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are continually excellent in our bi-annual deliverability examinations.

Despite these showy numbers and functions, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat through their site, they are a tool for small companies. The issue, these days, is that there are lots of various other email tools providing even extra than Constant Contact, as well as for a whole lot less money. For the amount you pay with Constant Contact, you could locate on your own using a lot more powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, and it can’t be contrasted to Constant Contact’s simplistic strategy (it only includes autoresponders).

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