Constant Contact - Create Email Marketing Campaigns Like a Pro

In:Spam Constant Contact

Constant Contact have actually remained in the e-mail advertising video game because 1995. Throughout that time, they’ve handled to become one of the most pre-owned email tools worldwide, after Mailchimp.

One thing I noticed is that Constant Contact is extremely often the top choice for lots of various other testimonial sites. Normally, I am curious to see if our detailed analysis produces the exact same outcome.

You could have taken a look at the Constant Contact testimonials supplied by individuals online, also, and also whilst they are rather favorable, they might not give you the whole picture. Our review of Constant Contact is based upon a methodical method and also uses our sensible experience as well as knowledge of dozens of various other basic and also innovative marketing automation tools.

What makes them special is that they’ve added a number of attributes throughout the years that few of their rivals sporting activity, such as electronic item downloads, occasion administration, appointment organizing and social campaigns. These all include in the diverse listing of email options offered, in addition to automations as well as repeating newsletters.

Constant Contact boast a marketplace with around 400 apps as well as assimilations that deal with also the most niche of products. In spite of these fancy numbers and also functions, interest in Constant Contact seems to be on the decrease, at least according to Google Trends. Sufficient factor for us to take a better look at Constant Contact’s ins & outs and inspect if it’s still appropriate in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is routed in the direction of small businesses, yet their prices aren’t the most inexpensive, particularly when you consider that their functions just aren’t that progressed. Plans start from $9.99/ month, but this just enables 500 customers, and also rates climb rather sharply after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our full pricing overview

Cons as well as pros


Is Constant Contact the appropriate e-newsletter solution for you?

Recommended if:

You run events:

Constant Contact is fairly distinct in this regard, being just one of minority email advertising tools to permit you to manage occasion invitations, tickets, and enrollments . Remember that this feature comes with its own fees: 5.4% + $0.80 for each and every ticket sold or purchase performed.

Not suggested if:

You require advanced automation:

Surprisingly, for the costs it charges, Constant Contact does not offer the most advanced automations. While they do supply triggered projects, autoresponders as well as abandoned cart campaigns (for Shopify only), you’ll discover that various other much more affordable tools provide similar levels of automation– MailerLite and Sendinblue.

Rating details


Reduce of Use

Typically it’s very easy to browse, though a little bit dull-looking. You can get to the majority of locations within a couple of clicks, though as they’ve included a lot more functionality, some points have actually become a little covert, for example, automations.

E-newsletter Creation


The editor is fast, yet light on functions, particularly in the styling division. In addition to that it’s simple to collaborate with.



This is very standard, only permitting you to insert easy greetings or get in touch with information. There is no if/then/else reasoning readily available.

Email kinds

Timeless, autoresponders, basic automations, persisting e-newsletters, A/B screening, event enrollments, polls, discount coupons and studies .

Option and Flexibility of Template Designs

Not bad. You can additionally begin from scrape, and make use of a convenient function called ‘Brand your e-mail’ to auto-generate a design template based on your internet site’s shades and also logo.

Email Marketing Automation

They provide autoresponders and abandoned cart advocate Shopify and also WooCommerce. It likewise generates pre-defined contact segments based on your customers’ interactions with your online store (e.g. repeat, expired and possible consumers). Automations based upon contact triggers (e.g. e-mail opens, clicks) are additionally offered. It’s worth keeping in mind that the automations aren’t one of the most flexible, as you can not actually incorporate problems and also activities as you can in lots of other devices.

List Management

You can develop segments from call activity, listing membership, get in touch with information, tags, or ecommerce task. You can likewise develop a sector from your contact insights as well as tag calls based upon call area criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no customization with the form, as well as it merely offers a summary box, basic area choices (which you can’t add to) and after that a list, or listings, that individuals can examine to be included in.


As you can see in our deliverability examinations, Constant Contact does not carry out as well terribly, reaching the most prominent e-mail suppliers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Reports and Analysis

Along with typical open as well as click reports, spam, bounce as well as unsubscribe rates are likewise offered. You additionally obtain click warm maps, as well as some beneficial review reports such as open as well as click trends, opens by gadget, % of contacts involved, and also most successful subject line. You can additionally compare campaigns. Nevertheless, progressed tracking such as social monitoring isn’t offered.


Below’s where it gets a bit hairy. The website as well as the tool are just offered in English. You can choose to transform several of the non-editable email sections (e.g. footer and also personal privacy plan message) to among 10 languages readily available, mainly European. Support and also the data base is offered in 4 languages. Somewhat complex, yet at least there’s some initiative to support multilingual individuals as well as target markets.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t readily available, however, there is a function to inspect the e-mail for errors (missing web links, placeholder message that hasn’t been updated, etc). There’s additionally a tool that permits you to sneak peek just how e-mails will certainly look for specific recipients, although this didn’t appear to work when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for simply 5 tests, it’s a little steep.

Jump Management


Soft bounces are positioned on temporary hold for 15 days, and after that feel bitter. They are moved into a suspended bounce classification if it happens once more. They have a ‘ advised for elimination’ filter readily available to view these, but don’t eliminate them immediately.



Import/export available although it’s not as simple as maybe– you need to initially allow sophisticated e-mail approvals under Account Settings.

Storage available for pictures and information


All plans feature unrestricted storage space.

Pro Features


of course

SPF and DKIM are sustained.

Own Domain


Different degrees of account access

of course

The Account Owner can also assign functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a substantial amount of applications and assimilations , practically 400.

Touchdown Page Builder

of course

This is only available using their form building contractor, and also it’s really standard. Instead, we would certainly advise these free touchdown page builders.

Customer Support

3.5/ 5.

There are numerous channels of support, consisting of live chat, phone assistance, a knowledge base and also community-based assistance. Nevertheless, I discovered that the chat and also phone assistance weren’t constantly offered, which was a little irritating. When I had the ability to acquire conversation support, nonetheless, I did locate them to be useful as well as receptive . Remember that you’ll need to employ order to terminate your subscription, which is rather bothersome.

Overall rating.

3.6/ 5.

For a standard email tool, Constant Contact ticks most of the boxes. The primary problem below, however, is that they’re asking a premium cost for a sub-premium product.


As Constant Contact themselves state with their website, they are a tool for small companies. As well as, thus, it’s worth reviewing them on these terms. As stated above, they most definitely have enough of the essentials covered to please most small businesses, and also if it were as easy as that after that we ‘d recommend them more extremely.

The issue, these days, is that there are a lot of various other e-mail tools supplying even more than Constant Contact, and for a lot less money. This consists of not just includes, yet additionally user experience. For the amount you pay with Constant Contact, you could locate yourself making use of much a lot more powerful devices such as ActiveCampaign and also GetResponse.

And also with recent enhancements to automations and coverage, as well as the enhancement of new features like a internet site building contractor, it does look like they’re making an initiative to enhance the item. Their absence of innovative attributes makes it challenging to advise them over others at this rate factor.

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would boldly assert that there could be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, as well as it can not be contrasted to Constant Contact’s simple technique (it just features autoresponders). They also supply durable records and also analysis devices. They are even less expensive than Constant Contact.
  • Sendinblue is among the most inexpensive all-in-one e-mail marketing devices on the marketplace. It’s offered in 6 languages and also comes with innovative automation options and a built-in CRM.
  • GetResponse is a strong option. It comes with lots of innovative features (e.g. a webinar device), provides and has outstanding automations among the best spam and style testing tools we’ve ever before made use of. That’s why Constant Contact falls short when compared to GetResponse.

We have a comprehensive guide with the best choices to Constant Contact, check it out below. You can also experiment with our Smart Finder to see which newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you ‘d like to enter into the details, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. Nevertheless, at $399/month, you would certainly be better off having a look at any of these CRMs for small companies, which will be far more budget friendly. There are also a lot of excellent complimentary CRMs to choose from.

Exactly how can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within business hrs Eastern time in order to cancel your account. Here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising software application for local business. It safely stores your consumer data and provides a safe method to manage your customers.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are consistently great in our bi-annual deliverability tests.

Regardless of these flashy numbers and attributes, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves reiterate via their site, they are a tool for small services. The problem, these days, is that there are plenty of various other email tools offering also much more than Constant Contact, and also for a great deal less money. For the quantity you pay with Constant Contact, you could find on your own utilizing a lot a lot more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, and it can not be contrasted to Constant Contact’s simplified method (it just includes autoresponders).

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