Constant Contact - Create Email Marketing Campaigns Like a Pro

Is It Possible For The Customer To Absorb The Cost Of Online Transactions With Constant Contact

Constant Contact have actually been in the e-mail advertising game considering that 1995. During that time, they’ve taken care of to become one of the most used e-mail tools worldwide, after Mailchimp.

One thing I noticed is that Constant Contact is really usually the leading option for many various other testimonial internet sites. Naturally, I am curious to see if our in-depth analysis produces the very same outcome.

You could have taken a look at the Constant Contact evaluations used by users online, too, as well as whilst they are pretty favorable, they may not offer you the whole picture. Our testimonial of Constant Contact is based on a systematic approach and also uses our practical experience as well as knowledge of dozens of other basic as well as advanced marketing automation devices.

What makes them unique is that they’ve added several attributes throughout the years that few of their rivals sporting activity, such as digital product downloads, occasion monitoring, visit organizing and also social campaigns. These all include in the diverse listing of e-mail choices offered, along with automations and also persisting e-newsletters.

Constant Contact boast a industry with around 400 apps and also combinations that deal with also one of the most particular niche of products. Regardless of these fancy numbers as well as features, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s outs & ins as well as inspect.
Learn listed below!

Constant Contact Summary

Constant Contact is guided towards small businesses, but their costs aren’t one of the most budget friendly, especially when you consider that their attributes simply aren’t that advanced. Strategies begin with $9.99/ month, yet this only allows for 500 subscribers, and also costs increase quite sharply after that.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s strategies in our total rates guide

Cons and pros


Is Constant Contact the ideal e-newsletter service for you?

Advised if:

You run occasions:

Constant Contact is quite one-of-a-kind in this regard, being among minority email marketing devices to enable you to manage event invitations, registrations, and tickets . Keep in mind that this function includes its own costs: 5.4% + $0.80 for every ticket sold or purchase carried out.

Not suggested if:

You need sophisticated automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t offer the most innovative automations. While they do provide activated campaigns, autoresponders as well as abandoned cart projects (for Shopify just), you’ll find that much cheaper tools use comparable degrees of automation– MailerLite and also Sendinblue, for example.

Score details


Alleviate of Use

Generally it’s simple to browse, though a little bit dull-looking. You can get to the majority of places within a number of clicks, though as they’ve included extra functionality, some points have actually ended up being a little surprise, for instance, automations.

E-newsletter Creation


The editor is quickly, yet light on features, especially in the styling division. Apart from that it’s simple to deal with.



This is really standard, only enabling you to put basic greetings or contact details. There is no if/then/else reasoning available.

Email types

Traditional, autoresponders, basic automations, repeating newsletters, A/B screening, event registrations, surveys, coupons as well as polls .

Option and also Flexibility of Template Designs

Not negative. You can also begin from scrape, and also use a useful function called ‘Brand your e-mail’ to auto-generate a layout based on your web site’s colors as well as logo design.

Email Marketing Automation

It additionally produces pre-defined get in touch with segments based on your customers’ communications with your online store (e.g. repeat, expired as well as possible customers). Automations based on call triggers (e.g. email opens up, clicks) are also available.

List Management

You can produce segments from get in touch with activity, listing subscription, get in touch with information, tags, or ecommerce task. You can additionally develop a section from your get in touch with understandings as well as tag contacts based on contact field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the type, and also it simply uses a summary box, standard area options (which you can’t add to) and after that a list, or checklists, that individuals can inspect to be contributed to.


As you can see in our deliverability tests, Constant Contact does not perform also terribly, reaching one of the most preferred email carriers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Records as well as Analysis

In addition to common open as well as click records, spam, bounce as well as unsubscribe prices are likewise available. You also get click heat maps, as well as some helpful introduction reports such as open and also click patterns, opens by tool, % of get in touches with involved, and the majority of successful subject line.


The tool and the website are only readily available in English. You can choose to transform some of the non-editable email sections (e.g. footer and privacy plan message) to one of 10 languages offered, mainly European.

More Features

Spam- and Design-Testing

Spam screening isn’t offered, nevertheless, there is a attribute to examine the email for mistakes ( missing out on web links, placeholder text that hasn’t been updated, and so on). There’s likewise a tool that allows you to sneak peek just how emails will try to find details receivers, although this didn’t appear to function when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management


Soft bounces are put on momentary hold for 15 days, and then resent. They are relocated right into a put on hold bounce classification if it happens again. They have a ‘ suggested for removal’ filter available to see these, however don’t eliminate them automatically.



Import/export available although it’s not as uncomplicated as maybe– you need to initially enable advanced email authorizations under Account Settings.

Storage readily available for photos and information


All plans come with unlimited storage space.

Pro Features



SPF as well as DKIM are supported.

Very own Domain


Different levels of account accessibility

of course

The Account Owner can additionally appoint functions to be either an Account Manager or a Campaign Creator.



Constant Contact use a large amount of applications and integrations , almost 400.

Landing Page Builder


This is just offered by means of their type builder, and also it’s extremely fundamental. Instead, we would certainly suggest these complimentary landing page contractors.

Customer Support

3.5/ 5.

There are a number of networks of assistance, consisting of real-time conversation, phone assistance, a data base and also community-based assistance. However, I discovered that the conversation and phone assistance weren’t constantly offered, which was a little discouraging. When I was able to get hold of conversation assistance, nevertheless, I did discover them to be beneficial and also receptive . Remember that you’ll need to employ order to terminate your membership, which is quite bothersome.

Total rating.

3.6/ 5.

For a basic email tool, Constant Contact ticks a lot of packages. The main problem below, though, is that they’re asking a costs rate for a sub-premium product.


As Constant Contact themselves repeat with their site, they are a tool for small businesses. And also, because of this, it’s worth assessing them on these terms. As mentioned over, they absolutely have enough of the essentials covered to please most small businesses, as well as if it were as straightforward as that after that we ‘d suggest them extra highly.

The concern, these days, is that there are a lot of various other e-mail tools providing even more than Constant Contact, as well as for a great deal less money. This includes not only features, but additionally user experience. For the amount you pay with Constant Contact, you could locate on your own using a lot a lot more powerful devices such as ActiveCampaign as well as GetResponse.

They do grab factors for their respectable deliverability prices, assimilations ( specifically social media combinations), as well as for allowing various accessibility levels for separate users. As well as with current improvements to automations and also reporting, and also the addition of brand-new functions like a internet site building contractor, it does appear like they’re making an initiative to enhance the item. However their lack of sophisticated functions makes it tough to suggest them over others at this cost factor. (You’ll see we do not detail them as a excellent Mailchimp option, either.).

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the web, I would frankly declare that there may be other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among one of the most innovative automation systems we’ve ever tried, and also it can’t be contrasted to Constant Contact’s simplified strategy (it only features autoresponders). They additionally use robust records as well as evaluation tools. They are also less expensive than Constant Contact.
  • Sendinblue is one of the most affordable all-in-one email advertising devices on the marketplace. It’s available in 6 languages as well as comes with innovative automation options and also a built-in CRM.
  • GetResponse is a strong choice. It features lots of advanced features (e.g. a webinar tool), provides and has exceptional automations one of the most effective spam and also layout testing tools we’ve ever utilized. When compared to GetResponse, that’s why Constant Contact falls short.

We have a detailed overview with the most effective choices to Constant Contact, check it out below. You can additionally try out our Smart Finder to see which newsletter service is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact contrast if you would certainly such as to obtain into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. At $399/month, you would certainly be much better off taking a appearance at any of these CRMs for little companies, which will certainly be much a lot more inexpensive. There are even a lot of outstanding cost-free CRMs to choose from.

How can I terminate my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within company hrs Eastern time in order to terminate your account. Below is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail marketing software program for small companies. It safely shops your customer information and also offers a secure method to manage your customers.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability examinations.

Regardless of these showy numbers and also attributes, interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves restate with their website, they are a tool for small businesses. The issue, these days, is that there are plenty of other email tools using also much more than Constant Contact, and also for a whole lot much less money. For the amount you pay with Constant Contact, you could discover on your own making use of a lot a lot more powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and it can’t be contrasted to Constant Contact’s simple approach (it only includes autoresponders).

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