Constant Contact - Create Email Marketing Campaigns Like a Pro

Mailchimp Vs Constant Contact Interface

Constant Contact have been in the email advertising and marketing game given that 1995. Throughout that time, they’ve managed to become one of one of the most previously owned email tools worldwide, after Mailchimp.

One point I saw is that Constant Contact is extremely typically the leading selection for several other testimonial internet sites. Normally, I wonder to see if our in-depth analysis generates the exact same result.

You may have looked into the Constant Contact reviews supplied by customers online, also, and whilst they are pretty favorable, they may not provide you the whole picture. Our evaluation of Constant Contact is based upon a systematic approach as well as utilizes our sensible experience as well as expertise of lots of other easy and also innovative advertising and marketing automation devices.

What makes them unique is that they’ve added several features for many years that few of their competitors sport, such as electronic product downloads, occasion management, consultation organizing and social projects. These all contribute to the diverse list of e-mail options readily available, in addition to automations and reoccuring e-newsletters.

Constant Contact brag a industry with around 400 applications and assimilations that satisfy also the most niche of items. Yet regardless of these showy numbers as well as features, rate of interest in Constant Contact appears to be on the decline, a minimum of according to Google Trends. Sufficient reason for us to take a closer look at Constant Contact’s ins & outs and examine if it’s still relevant in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, however their costs aren’t one of the most budget-friendly, especially when you think about that their features simply aren’t that progressed. Strategies begin with $9.99/ month, yet this only allows for 500 subscribers, as well as rates climb rather dramatically afterwards.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our total rates guide

Cons and also pros


Is Constant Contact the right e-newsletter service for you?

Recommended if:

You run occasions:

Constant Contact is fairly unique in this regard, being just one of minority email marketing devices to permit you to manage occasion invitations, tickets, and enrollments . Remember that this function comes with its own costs: 5.4% + $0.80 for each ticket sold or purchase conducted.

Not advised if:

You require advanced automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t provide one of the most sophisticated automations. While they do provide caused campaigns, autoresponders as well as deserted cart projects (for Shopify only), you’ll discover that other much cheaper tools provide similar levels of automation– MailerLite and Sendinblue, for example.

Ranking details


Relieve of Use

Normally it’s simple to browse, though a bit dull-looking. You can get to a lot of locations within a couple of clicks, though as they’ve added more capability, some points have actually become a little hidden, as an example, automations.

E-newsletter Creation


The editor is fast, however light on functions, specifically in the styling division. Besides that it’s easy to deal with.


of course

This is extremely basic, only allowing you to insert basic introductions or contact details. There is no if/then/else reasoning readily available.

Email kinds

Timeless, autoresponders, fundamental automations, repeating newsletters, A/B testing, event enrollments, surveys, vouchers and also surveys .

Choice and also Flexibility of Template Designs

Not bad. You can additionally begin from scrape, and also use a useful function called ‘Brand your email’ to auto-generate a template based on your website’s shades and logo.

Email Marketing Automation

They use autoresponders and also abandoned cart advocate Shopify as well as WooCommerce. It likewise generates pre-defined contact segments based upon your clients’ communications with your on the internet store (e.g. repeat, expired and prospective customers). Automations based upon call triggers (e.g. e-mail opens up, clicks) are also available. It’s worth keeping in mind that the automations aren’t the most flexible, as you can’t really incorporate conditions as well as activities as you can in many various other devices.

Checklist Management

You can develop sectors from contact task, list subscription, call information, tags, or ecommerce activity. You can additionally create a sector from your call insights as well as tag get in touches with based upon call area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the form, as well as it simply provides a summary box, standard field choices (which you can not contribute to) and after that a list, or listings, that individuals can examine to be included in.


As you can see in our deliverability tests, Constant Contact does not execute as well severely, getting to one of the most preferred e-mail carriers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Reports and also Analysis

In enhancement to conventional open and also click reports, spam, bounce as well as unsubscribe rates are also available. You likewise obtain click warmth maps, as well as some beneficial review records such as open as well as click trends, opens by gadget, % of get in touches with involved, and also most effective subject line.


Right here’s where it gets a bit hairy. The device and the site are just readily available in English. You can select to alter some of the non-editable email areas (e.g. footer and privacy plan text) to one of 10 languages readily available, mostly European. Support and also the data base is available in 4 languages. Slightly confusing, but at least there’s some initiative to support multilingual users and target markets.

Further Features

Spam- and also Design-Testing

Spam testing isn’t offered, nevertheless, there is a attribute to examine the e-mail for errors ( missing out on web links, placeholder text that hasn’t been updated, etc). There’s likewise a device that enables you to preview just how e-mails will certainly look for certain receivers, although this really did not appear to function when we checked it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management


Soft bounces are positioned on short-lived hold for 15 days, and afterwards dislike. They are moved into a put on hold bounce group if it takes place again. They have a ‘ suggested for elimination’ filter available to view these, yet do not eliminate them instantly.


of course

Import/export readily available although it’s not as simple as maybe– you need to initially allow sophisticated email consents under Account Settings.

Storage readily available for photos and information


All strategies come with unlimited storage.

Pro Features



SPF as well as DKIM are sustained.

Very own Domain


Various levels of account access


The Account Owner can also designate functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a enormous amount of assimilations as well as applications , nearly 400.

Touchdown Page Builder


This is just available via their type building contractor, and also it’s really basic. Instead, we would certainly advise these totally free landing web page home builders.

Customer Support

3.5/ 5.

There are a number of channels of support, including live conversation, phone assistance, a data base and also community-based assistance. I found that the conversation as well as phone support weren’t constantly readily available, which was a little irritating. When I had the ability to get hold of chat support, however, I did locate them to be helpful and also receptive . Keep in mind that you’ll require to call order to terminate your membership, which is quite annoying.

General ranking.

3.6/ 5.

For a basic email tool, Constant Contact ticks a lot of packages. The main concern here, though, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves repeat through their website, they are a tool for small companies. And also, thus, it’s worth assessing them on these terms. As stated above, they certainly have sufficient of the fundamentals covered to satisfy most local business, as well as if it were as basic as that then we ‘d advise them a lot more very.

The issue, these days, is that there are plenty of various other email tools offering even more than Constant Contact, and for a great deal much less cash. This consists of not just features, yet additionally user experience. For the quantity you pay with Constant Contact, you could locate on your own utilizing a lot extra effective tools such as ActiveCampaign and GetResponse.

They do get points for their suitable deliverability rates, integrations ( specifically social media sites combinations), and also for allowing various accessibility levels for separate customers. And with current improvements to automations as well as reporting, and the addition of new attributes like a website home builder, it does look like they’re making an initiative to improve the product. Their absence of sophisticated attributes makes it challenging to recommend them over others at this price factor. (You’ll see we do not list them as a great Mailchimp alternative, either.).

There you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the web, I would strongly declare that there may be various other passions at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among one of the most innovative automation systems we’ve ever before attempted, as well as it can’t be compared to Constant Contact’s simplistic strategy (it only includes autoresponders). They additionally provide robust reports and also analysis tools. On top of that, they are also less costly than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one e-mail advertising devices on the market. It’s available in 6 languages as well as includes sophisticated automation choices and a built-in CRM.
  • GetResponse is a strong choice. It comes with lots of innovative functions (e.g. a webinar tool), offers and also has outstanding automations among the most effective spam and also layout screening devices we’ve ever before made use of. When compared to GetResponse, that’s why Constant Contact drops short.

We have a in-depth guide with the best alternatives to Constant Contact, check it out here. You can additionally experiment with our Smart Finder to see which e-newsletter service is finest fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly like to enter into the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM platform. At $399/month, you ‘d be a lot far better off taking a look at any of these CRMs for tiny companies, which will certainly be far more inexpensive. There are even lots of excellent totally free CRMs to select from.

Exactly how can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within company hrs Eastern time in order to terminate your account. Right here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising and marketing software for small companies. It safely shops your customer data as well as uses a protected method to handle your clients.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability rates are consistently excellent in our bi-annual deliverability tests.

Regardless of these showy numbers and features, interest in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves restate through their site, they are a device for small organizations. The issue, these days, is that there are plenty of various other e-mail tools supplying also a lot more than Constant Contact, and for a lot much less cash. For the quantity you pay with Constant Contact, you could find yourself utilizing a lot more powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and also it can’t be contrasted to Constant Contact’s simplified technique (it just features autoresponders).

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