Constant Contact - Create Email Marketing Campaigns Like a Pro

Odu Constant Contact

Constant Contact have remained in the email marketing game since 1995. Throughout that time, they’ve handled to turn into one of one of the most secondhand e-mail tools on the planet, after Mailchimp.

One thing I saw is that Constant Contact is very commonly the leading option for numerous other evaluation websites. Normally, I am curious to see if our comprehensive evaluation generates the very same outcome.

You might have had a look at the Constant Contact testimonials supplied by customers online, too, and whilst they are quite positive, they might not offer you the whole picture. Our testimonial of Constant Contact is based upon a methodical method as well as utilizes our sensible experience and also expertise of lots of various other basic as well as advanced advertising automation devices.

What makes them unique is that they’ve added a number of features throughout the years that few of their rivals sporting activity, such as digital product downloads, occasion administration, appointment organizing as well as social projects. These all add to the varied listing of email alternatives available, in addition to automations and also persisting newsletters.

Constant Contact brag a marketplace with around 400 applications as well as assimilations that cater to also one of the most particular niche of products. In spite of these fancy numbers as well as attributes, passion in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a closer look at Constant Contact’s outs & ins and check.
Find out listed below!

Constant Contact Summary

Constant Contact is directed towards small companies, yet their prices aren’t the most budget friendly, specifically when you think about that their attributes simply aren’t that advanced. Strategies begin with $9.99/ month, yet this only allows for 500 clients, as well as rates climb rather dramatically afterwards.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out even more about Constant Contact’s plans in our full prices overview

Cons and pros


Is Constant Contact the right newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is quite unique in this regard, being among minority e-mail marketing tools to allow you to manage event tickets, invitations, as well as registrations . Remember that this feature includes its very own costs: 5.4% + $0.80 for every ticket offered or deal performed.

Not recommended if:

You require sophisticated automation:

Remarkably, for the premium it bills, Constant Contact does not provide the most advanced automations. While they do use activated campaigns, autoresponders as well as deserted cart projects (for Shopify only), you’ll locate that various other much cheaper tools use comparable levels of automation– MailerLite and also Sendinblue.

Rating details


Reduce of Use

Usually it’s simple to navigate, though a little bit dull-looking. You can get to the majority of places within a number of clicks, though as they’ve included much more functionality, some things have actually become a little hidden, for example, automations.

Newsletter Creation


The editor is fast, yet light on attributes, specifically in the styling department. Aside from that it’s very easy to deal with.



This is extremely basic, only permitting you to put straightforward greetings or get in touch with details. There is no if/then/else logic available.

Email types

Traditional, autoresponders, fundamental automations, recurring e-newsletters, A/B screening, occasion enrollments, studies, polls and discount coupons .

Option and also Flexibility of Template Designs

Not negative. You can additionally start from scrape, as well as make use of a handy feature called ‘Brand your email’ to auto-generate a layout based on your website’s colors and logo design.

Email Marketing Automation

They offer autoresponders as well as deserted cart campaigns for Shopify and also WooCommerce. It likewise produces pre-defined contact sections based on your clients’ interactions with your on the internet store (e.g. repeat, expired and also potential clients). Automations based upon get in touch with triggers (e.g. e-mail opens up, clicks) are additionally readily available. It’s worth keeping in mind that the automations aren’t one of the most versatile, as you can not really combine conditions and also activities as you can in several various other tools.

Listing Management

You can create sectors from get in touch with activity, listing membership, call information, tags, or ecommerce activity. You can also develop a segment from your get in touch with insights as well as tag calls based on contact field requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the form, as well as it just provides a description box, fundamental area choices (which you can not include in) and after that a listing, or lists, that individuals can inspect to be included in.


As you can see in our deliverability examinations, Constant Contact does not carry out also severely, getting to the most preferred email carriers (AOL, Gmail, Yahoo, and Outlook) most of the time.

Records and Analysis

Along with standard open and click records, spam, bounce and unsubscribe prices are also available. You likewise get click warm maps, and some helpful summary reports such as open and also click trends, opens by device, % of calls engaged, and many successful subject line. You can also compare campaigns. However, progressed tracking such as social monitoring isn’t offered.


Below’s where it obtains a little bit unshaven. The website and also the device are only offered in English. You can pick to change several of the non-editable e-mail areas (e.g. footer and privacy policy text) to one of 10 languages available, primarily European. Assistance as well as the knowledge base is readily available in 4 languages. A little complex, however a minimum of there’s some effort to support multilingual individuals as well as target markets.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t available, however, there is a feature to examine the e-mail for errors (missing web links, placeholder message that hasn’t been upgraded, etc). There’s also a tool that permits you to sneak peek exactly how e-mails will certainly look for certain receivers, although this really did not appear to function when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management


Soft bounces are placed on momentary hold for 15 days, and after that frown at. If it takes place once more, they are relocated into a put on hold bounce classification. They have actually a ‘ advised for removal’ filter readily available to see these, but don’t remove them automatically.



Import/export available although it’s not as straightforward as it could be– you require to initially allow sophisticated e-mail authorizations under Account Settings.

Storage readily available for data as well as images


All strategies come with endless storage.

Pro Features



SPF and also DKIM are supported.

Own Domain


Different degrees of account accessibility


The Account Owner can likewise assign duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a huge amount of apps and assimilations , virtually 400.

Touchdown Page Builder


This is just readily available by means of their form builder, as well as it’s really standard. Instead, we ‘d recommend these cost-free touchdown web page builders.

Consumer Support

3.5/ 5.

There are numerous networks of support, consisting of real-time chat, phone support, a knowledge base and community-based assistance. I discovered that the chat and also phone support weren’t constantly readily available, which was a little frustrating.

Overall score.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks most of packages. The main issue here, however, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves state via their site, they are a tool for small companies. And, because of this, it’s worth reviewing them on these terms. As discussed over, they most definitely have sufficient of the essentials covered to please most small businesses, and if it were as simple as that after that we ‘d suggest them more extremely.

The issue, nowadays, is that there are plenty of other e-mail tools providing even more than Constant Contact, and also for a great deal much less money. This consists of not only includes, but likewise customer experience. Actually, for the amount you pay with Constant Contact, you might find yourself utilizing a lot more powerful tools such as ActiveCampaign as well as GetResponse.

And also with recent enhancements to automations as well as reporting, and also the addition of brand-new features like a website building contractor, it does look like they’re making an effort to improve the item. Their absence of sophisticated attributes makes it challenging to advise them over others at this cost point.

There you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would frankly claim that there may be various other interests at play there.

Try Constant Contact currently completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and also it can not be compared to Constant Contact’s simplistic approach (it just features autoresponders). They also offer durable reports and analysis devices. On top of that, they are also less expensive than Constant Contact.
  • Sendinblue is just one of the most inexpensive all-in-one e-mail marketing tools on the marketplace. It’s available in 6 languages as well as comes with sophisticated automation alternatives and also a integrated CRM.
  • GetResponse is a strong alternative. It comes with lots of innovative attributes (e.g. a webinar tool), offers as well as has excellent automations one of the very best spam and also layout screening devices we’ve ever before used. That’s why Constant Contact fails when compared to GetResponse.

We have a in-depth guide with the best choices to Constant Contact, check it out here. You can additionally try our Smart Finder to see which newsletter service is finest suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact contrast if you ‘d such as to obtain right into the details.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. At $399/month, you would certainly be a lot better off taking a appearance at any of these CRMs for little companies, which will certainly be much extra inexpensive. There are also a lot of exceptional totally free CRMs to select from.

Exactly how can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within service hrs Eastern time in order to terminate your account. Here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising and marketing software for small businesses. It safely shops your customer data and supplies a safe and secure way to manage your subscribers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability rates are regularly excellent in our bi-annual deliverability examinations.

In spite of these showy numbers and also features, rate of interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves repeat via their website, they are a device for little services. The issue, these days, is that there are plenty of other e-mail tools using also more than Constant Contact, and also for a great deal less cash. For the quantity you pay with Constant Contact, you might locate on your own using a lot more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can’t be compared to Constant Contact’s simplistic strategy (it just includes autoresponders).

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