Constant Contact - Create Email Marketing Campaigns Like a Pro

Remove Branding Constant Contact

Constant Contact have actually been in the email advertising game considering that 1995. Throughout that time, they’ve managed to become one of one of the most previously owned email tools worldwide, after Mailchimp.

Something I observed is that Constant Contact is really typically the top selection for lots of various other evaluation websites. Naturally, I am curious to see if our thorough evaluation creates the same result.

You could have checked out the Constant Contact evaluations used by users online, as well, as well as whilst they are pretty favorable, they may not offer you the whole picture. Our review of Constant Contact is based on a methodical technique and also utilizes our functional experience and expertise of lots of other simple as well as advanced advertising automation tools.

What makes them unique is that they’ve added numerous attributes throughout the years that few of their competitors sport, such as electronic item downloads, event administration, visit scheduling and social projects. These all include in the varied listing of e-mail options offered, along with automations as well as persisting newsletters.

Constant Contact brag a industry with around 400 applications and also combinations that satisfy even the most specific niche of items. Yet in spite of these flashy numbers as well as features, rate of interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. Enough reason for us to take a better consider Constant Contact’s ins & outs and inspect if it’s still pertinent in the 21st century.
Learn listed below!

Constant Contact Summary

Constant Contact is routed in the direction of local business, however their prices aren’t one of the most budget-friendly, especially when you consider that their attributes simply aren’t that progressed. Plans start from $9.99/ month, yet this just permits 500 subscribers, as well as costs rise pretty dramatically afterwards.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s strategies in our complete prices overview

Pros and also Cons


Is Constant Contact the right e-newsletter service for you?

Suggested if:

You run events:

Constant Contact is quite special in this regard, being just one of minority e-mail advertising tools to enable you to handle event registrations, invitations, and also tickets . Bear in mind that this function comes with its very own costs: 5.4% + $0.80 for every ticket sold or deal conducted.

Not suggested if:

You require sophisticated automation:

Remarkably, for the costs it bills, Constant Contact doesn’t use the most sophisticated automations. While they do supply set off campaigns, autoresponders and deserted cart projects (for Shopify only), you’ll find that other much cheaper devices supply comparable degrees of automation– MailerLite and Sendinblue, for instance.

Score information


Alleviate of Use

Usually it’s simple to navigate, though a little bit dull-looking. You can reach many places within a number of clicks, though as they’ve added a lot more functionality, some points have actually become a little surprise, for example, automations.

E-newsletter Creation


The editor is quickly, yet light on features, specifically in the styling department. Apart from that it’s very easy to collaborate with.


of course

This is very fundamental, only permitting you to place basic introductions or contact details. There is no if/then/else logic available.

Email kinds

Traditional, autoresponders, standard automations, recurring e-newsletters, A/B screening, occasion enrollments, promo codes, surveys and surveys .

Choice and Flexibility of Template Designs

Not bad. There are about 200 (!) layouts to choose from, with varying degrees of quality (some are suitable, while others look a little basic as well as dated). You can also go back to square one, as well as use a convenient feature called ‘Brand your email’ to auto-generate a design template based on your web site’s colors and logo.

Email Marketing Automation

They supply autoresponders and deserted cart campaigns for Shopify as well as WooCommerce. It additionally creates pre-defined get in touch with sectors based on your customers’ communications with your on-line shop (e.g. repeat, expired and potential consumers). Automations based on get in touch with triggers (e.g. e-mail opens, clicks) are additionally offered. It’s worth noting that the automations aren’t one of the most versatile, as you can’t really incorporate problems and also activities as you can in many other devices.

List Management

You can develop sections from get in touch with activity, checklist subscription, contact details, tags, or ecommerce activity. You can additionally produce a segment from your get in touch with insights and tag get in touches with based on call field criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no customization with the type, as well as it just provides a description box, basic area alternatives (which you can not contribute to) and after that a checklist, or checklists, that people can examine to be added to.


As you can see in our deliverability examinations, Constant Contact does not do too terribly, reaching the most prominent email companies (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Reports and Analysis

In addition to basic open as well as click records, spam, bounce as well as unsubscribe rates are additionally readily available. You also obtain click warm maps, as well as some useful review reports such as open and click fads, opens up by tool, % of calls involved, as well as a lot of effective subject line.


The site and the tool are just offered in English. You can select to transform some of the non-editable email sections (e.g. footer and personal privacy policy message) to one of 10 languages available, mostly European.

Additional Features

Spam- and Design-Testing

Spam screening isn’t available, nonetheless, there is a function to check the email for mistakes ( missing out on web links, placeholder message that hasn’t been upgraded, and so on). There’s likewise a device that permits you to preview exactly how e-mails will search for specific receivers, although this really did not appear to function when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for just 5 tests, it’s a little high.

Bounce Management

of course

Soft bounces are positioned on momentary hold for 15 days, and then resent. They are moved right into a suspended bounce classification if it occurs again. They have a ‘ suggested for elimination’ filter available to see these, but do not eliminate them immediately.



Import/export offered although it’s not as uncomplicated as it could be– you require to initially enable innovative email permissions under Account Settings.

Storage readily available for data as well as images


All strategies come with unrestricted storage space.

Pro Features



SPF as well as DKIM are supported.

Own Domain


Various degrees of account gain access to

of course

The Account Owner can likewise designate duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a huge quantity of apps and integrations , almost 400.

Touchdown Page Builder

of course

This is just readily available by means of their type building contractor, as well as it’s extremely fundamental. Rather, we would certainly suggest these cost-free touchdown page home builders.

Consumer Support

3.5/ 5.

There are numerous networks of assistance, consisting of live conversation, phone support, a understanding base and also community-based support. I located that the chat and phone support weren’t always offered, which was a little aggravating.

General rating.

3.6/ 5.

For a standard email tool, Constant Contact ticks most of packages. The main problem here, though, is that they’re asking a premium rate for a sub-premium item.


As Constant Contact themselves reiterate through their website, they are a device for small businesses. As well as, thus, it’s worth evaluating them on these terms. As mentioned over, they certainly have enough of the basics covered to please most small companies, as well as if it were as easy as that after that we ‘d recommend them extra very.

The problem, these days, is that there are plenty of other email devices providing even more than Constant Contact, as well as for a lot less money. This consists of not just includes, yet also user experience. For the quantity you pay with Constant Contact, you can discover on your own using much a lot more powerful tools such as ActiveCampaign and GetResponse.

As well as with current improvements to automations and reporting, as well as the addition of brand-new attributes like a internet site builder, it does look like they’re making an effort to improve the item. Their lack of innovative attributes makes it challenging to suggest them over others at this rate factor.

So, there you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the web, I would frankly assert that there might be other passions at play there.

Try Constant Contact now completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and also it can’t be contrasted to Constant Contact’s simplified strategy (it just includes autoresponders). They also provide robust reports and also analysis devices. They are also less costly than Constant Contact.
  • Sendinblue is just one of the most inexpensive all-in-one e-mail marketing devices on the market. It’s available in 6 languages and also features advanced automation options as well as a built-in CRM.
  • GetResponse is a strong choice. It features numerous innovative functions (e.g. a webinar tool), has exceptional automations and also uses one of the very best spam and also style screening devices we’ve ever before used. When compared to GetResponse, that’s why Constant Contact drops short.

We have a detailed guide with the best alternatives to Constant Contact, check it out right here. You can also check out our Smart Finder to see which newsletter service is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact contrast if you would certainly like to obtain right into the information.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM system. At $399/month, you ‘d be a lot better off taking a appearance at any of these CRMs for little companies, which will certainly be much a lot more inexpensive. There are also a lot of outstanding free CRMs to pick from.

Exactly how can I cancel my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within company hours Eastern time in order to cancel your account. Below is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising software for local business. It securely shops your client data and provides a secure means to handle your customers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability examinations.

Regardless of these showy numbers as well as attributes, rate of interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate with their site, they are a tool for tiny organizations. The issue, these days, is that there are plenty of other e-mail tools using also a lot more than Constant Contact, and for a great deal much less cash. For the amount you pay with Constant Contact, you can find on your own using a lot a lot more effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, as well as it can not be compared to Constant Contact’s simple technique (it only includes autoresponders).

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