Constant Contact - Create Email Marketing Campaigns Like a Pro

Rit Constant Contact

Constant Contact have been in the e-mail marketing game since 1995. Throughout that time, they’ve taken care of to become one of one of the most secondhand email devices on the planet, after Mailchimp.

One point I saw is that Constant Contact is very commonly the top choice for lots of other evaluation sites. Normally, I wonder to see if our in-depth analysis generates the very same outcome.

You may have looked into the Constant Contact testimonials provided by customers online, too, and whilst they are pretty positive, they may not provide you the whole picture. Our review of Constant Contact is based upon a systematic technique and also uses our functional experience and also knowledge of loads of other simple and advanced advertising automation devices.

What makes them special is that they’ve added a number of functions throughout the years that few of their competitors sport, such as digital item downloads, event management, appointment organizing as well as social projects. These all contribute to the varied list of e-mail options offered, in addition to automations and also recurring newsletters.

Constant Contact brag a industry with around 400 apps as well as integrations that deal with even the most niche of products. Yet regardless of these flashy numbers as well as functions, passion in Constant Contact appears to be on the decrease, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a closer look at Constant Contact’s ins & outs and also inspect.
Figure out below!

Constant Contact Summary

Constant Contact is routed in the direction of local business, yet their prices aren’t one of the most budget friendly, particularly when you consider that their features simply aren’t that progressed. Plans begin with $9.99/ month, however this only allows for 500 clients, and also costs increase pretty sharply after that.

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Constant Contact Pricing

> Compare costs with our expense calculator

> Find out even more about Constant Contact’s strategies in our total prices overview

Cons as well as pros


Is Constant Contact the ideal e-newsletter service for you?

Advised if:

You run occasions:

Constant Contact is quite distinct hereof, being one of the few e-mail advertising and marketing tools to permit you to manage event registrations, tickets, and also invitations . Bear in mind that this function includes its very own charges: 5.4% + $0.80 for every ticket sold or deal performed.

Not recommended if:

You need sophisticated automation:

Remarkably, for the costs it charges, Constant Contact doesn’t provide the most advanced automations. While they do provide caused campaigns, autoresponders as well as deserted cart campaigns (for Shopify just), you’ll locate that other much cheaper tools supply comparable degrees of automation– MailerLite as well as Sendinblue.

Rating details


Relieve of Use

Typically it’s very easy to navigate, though a little bit dull-looking. You can reach many places within a number of clicks, though as they’ve included much more capability, some points have actually ended up being a little covert, for instance, automations.

E-newsletter Creation


The editor is fast, but light on attributes, specifically in the styling division. Aside from that it’s easy to deal with.



This is really fundamental, just permitting you to insert easy introductions or call information. There is no if/then/else logic readily available.

Email kinds

Traditional, autoresponders, standard automations, persisting newsletters, A/B testing, occasion enrollments, surveys, studies and also coupons .

Selection and also Flexibility of Template Designs

Tolerable. There are around 200 (!) templates to pick from, with differing degrees of top quality (some are decent, while others look a little fundamental as well as outdated). You can also start from scratch, and use a handy function called ‘Brand your e-mail’ to auto-generate a design template based upon your internet site’s colors as well as logo.

Email Marketing Automation

It additionally generates pre-defined call sections based on your customers’ communications with your on-line shop (e.g. repeat, expired as well as potential clients). Automations based on call triggers (e.g. e-mail opens up, clicks) are likewise offered.

Listing Management

You can create segments from get in touch with task, listing membership, call details, tags, or ecommerce task. You can additionally produce a segment from your get in touch with insights as well as tag get in touches with based on call field requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no modification with the form, and it merely supplies a summary box, basic field options (which you can not contribute to) and after that a checklist, or listings, that people can inspect to be added to.


As you can see in our deliverability tests, Constant Contact does not execute also terribly, getting to the most preferred email carriers (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Reports and Analysis

Along with common open and click reports, spam, bounce and also unsubscribe rates are also available. You also get click warm maps, as well as some beneficial introduction records such as open as well as click trends, opens by tool, % of calls involved, as well as a lot of successful subject line. You can also compare projects. Advanced tracking such as social monitoring isn’t readily available.


The site and the tool are only offered in English. You can pick to transform some of the non-editable e-mail areas (e.g. footer and also personal privacy plan text) to one of 10 languages offered, mainly European.

More Features

Spam- as well as Design-Testing

Spam testing isn’t offered, nevertheless, there is a attribute to check the e-mail for mistakes ( missing out on web links, placeholder text that hasn’t been upgraded, and so on). There’s likewise a tool that enables you to preview exactly how emails will seek particular recipients, although this really did not seem to function when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are positioned on temporary hold for 15 days, and then feel bitter. If it happens once more, they are moved into a put on hold bounce classification. They have actually a ‘recommended for removal’ filter readily available to view these, but don’t eliminate them immediately.



Import/export available although it’s not as simple as it could be– you require to first make it possible for advanced e-mail authorizations under Account Settings.

Storage readily available for pictures and also information


All plans come with unrestricted storage.

Pro Features


of course

SPF as well as DKIM are sustained.

Very own Domain


Different levels of account access


The Account Owner can also assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a huge quantity of integrations as well as applications , virtually 400.

Touchdown Page Builder

of course

This is only readily available by means of their form contractor, as well as it’s extremely fundamental. Instead, we ‘d advise these free touchdown page builders.

Client Support

3.5/ 5.

There are numerous channels of assistance, consisting of online conversation, phone support, a understanding base as well as community-based support. I found that the chat and phone support weren’t constantly readily available, which was a little irritating.

Total rating.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks a lot of the boxes. The main problem below, however, is that they’re asking a costs rate for a sub-premium product.

Final thought.

As Constant Contact themselves state with their site, they are a tool for small companies. And also, as such, it’s worth assessing them on these terms. As stated over, they certainly have sufficient of the basics covered to satisfy most small businesses, as well as if it were as easy as that after that we would certainly advise them much more highly.

The problem, nowadays, is that there are a lot of other e-mail tools providing even more than Constant Contact, and also for a lot less money. This includes not just includes, but also user experience. For the amount you pay with Constant Contact, you can locate yourself utilizing a lot extra effective devices such as ActiveCampaign and also GetResponse.

As well as with recent improvements to automations and also reporting, and also the addition of brand-new features like a website builder, it does look like they’re making an effort to enhance the product. Their absence of sophisticated functions makes it difficult to suggest them over others at this rate point.

So, there you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would strongly claim that there might be other interests at play there.

Attempt Constant Contact currently completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most innovative automation systems we’ve ever tried, and also it can not be contrasted to Constant Contact’s simplistic strategy (it just includes autoresponders). They likewise use durable reports and analysis devices. They are also less expensive than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one e-mail marketing tools on the market. It’s available in 6 languages and also includes advanced automation choices as well as a built-in CRM.
  • GetResponse is a solid choice. It features numerous advanced features (e.g. a webinar tool), provides and has exceptional automations among the best spam and also layout testing devices we’ve ever before used. That’s why Constant Contact fails when contrasted to GetResponse.

We have a detailed guide with the best choices to Constant Contact, check it out here. You can additionally check out our Smart Finder to see which newsletter solution is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact by far. If you ‘d such as to enter into the information, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM system. Nevertheless, at $399/month, you ‘d be much better off having a look at any of these CRMs for small companies, which will certainly be far more inexpensive. There are even a lot of outstanding complimentary CRMs to choose from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within organization hrs Eastern time in order to terminate your account. Right here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising and marketing software program for small businesses. It securely stores your consumer information and also uses a safe and secure means to handle your clients.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability rates are consistently excellent in our bi-annual deliverability tests.

Despite these showy numbers and attributes, passion in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves state via their site, they are a device for tiny businesses. The concern, these days, is that there are lots of various other e-mail tools providing also much more than Constant Contact, and for a whole lot less money. For the quantity you pay with Constant Contact, you can locate yourself using much a lot more powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, and it can not be compared to Constant Contact’s simplified strategy (it only includes autoresponders).

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