Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have remained in the e-mail marketing game given that 1995. During that time, they’ve managed to turn into one of one of the most secondhand email tools in the world, after Mailchimp.

One point I discovered is that Constant Contact is really typically the top selection for numerous other testimonial websites. Normally, I wonder to see if our in-depth evaluation produces the same result.

You might have taken a look at the Constant Contact testimonials supplied by customers online, as well, and also whilst they are pretty favorable, they might not provide you the whole picture. Our evaluation of Constant Contact is based on a methodical technique and also uses our practical experience and also knowledge of loads of various other easy as well as innovative advertising and marketing automation tools.

What makes them special is that they’ve included a number of attributes throughout the years that few of their competitors sport, such as electronic product downloads, occasion administration, consultation organizing as well as social projects. These all add to the varied listing of email alternatives offered, along with automations and recurring newsletters.

Constant Contact brag a industry with around 400 applications as well as assimilations that deal with even the most specific niche of products. Regardless of these fancy numbers and functions, rate of interest in Constant Contact seems to be on the decline, at least according to Google Trends. Enough reason for us to take a better take a look at Constant Contact’s outs & ins and also examine if it’s still appropriate in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is guided towards small businesses, yet their prices aren’t the most budget-friendly, especially when you think about that their attributes just aren’t that progressed. Plans begin with $9.99/ month, yet this only allows for 500 customers, as well as costs increase rather dramatically afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our full prices guide

Pros and Cons


Is Constant Contact the right e-newsletter service for you?

Advised if:

You run occasions:

Constant Contact is fairly one-of-a-kind in this regard, being one of the few email marketing devices to allow you to manage event registrations, invitations, and also tickets . Remember that this attribute comes with its own fees: 5.4% + $0.80 for each and every ticket offered or purchase performed.

Not suggested if:

You require innovative automation:

Remarkably, for the costs it bills, Constant Contact doesn’t supply the most sophisticated automations. While they do provide caused projects, autoresponders and abandoned cart projects (for Shopify only), you’ll locate that various other much less expensive tools offer comparable degrees of automation– MailerLite and Sendinblue.

Ranking details


Relieve of Use

Usually it’s easy to navigate, though a little bit dull-looking. You can reach many places within a couple of clicks, though as they’ve included more functionality, some points have actually come to be a little hidden, as an example, automations.

E-newsletter Creation


The editor is fast, yet light on attributes, especially in the styling department. In addition to that it’s easy to work with.



This is very fundamental, just permitting you to place easy greetings or get in touch with details. There is no if/then/else logic readily available.

Email types

Traditional, autoresponders, fundamental automations, reoccuring newsletters, A/B screening, occasion registrations, vouchers, surveys and surveys .

Selection as well as Flexibility of Template Designs

Tolerable. There are about 200 (!) themes to pick from, with varying degrees of top quality (some are respectable, while others look a little fundamental as well as dated). You can also start from scratch, and also utilize a useful function called ‘Brand your email’ to auto-generate a layout based on your site’s shades and logo.

Email Marketing Automation

They provide autoresponders and abandoned cart campaigns for Shopify and also WooCommerce. It also generates pre-defined call sectors based on your customers’ communications with your online shop (e.g. repeat, expired and prospective clients). Automations based upon call triggers (e.g. e-mail opens, clicks) are likewise offered. It’s worth noting that the automations aren’t one of the most adaptable, as you can’t really incorporate problems and actions as you can in numerous various other devices.

Listing Management

You can develop sections from get in touch with activity, list subscription, contact information, tags, or ecommerce activity. You can also create a sector from your get in touch with understandings and tag get in touches with based on contact area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the kind, and it merely provides a summary box, basic area options (which you can not include in) and then a list, or listings, that people can check to be included in.


As you can see in our deliverability tests, Constant Contact does not do too severely, reaching the most popular e-mail carriers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Reports and also Analysis

In addition to standard open and click records, spam, bounce and unsubscribe rates are additionally available. You also get click warmth maps, as well as some beneficial review reports such as open and click trends, opens by gadget, % of contacts involved, and many successful subject line.


Here’s where it gets a little bit hairy. The site and also the tool are just readily available in English. You can choose to change several of the non-editable email areas (e.g. footer and also personal privacy plan text) to among 10 languages offered, mainly European. Support and also the data base is readily available in 4 languages. Somewhat confusing, but at the very least there’s some initiative to support multilingual users as well as audiences.

More Features

Spam- as well as Design-Testing

Spam screening isn’t readily available, nevertheless, there is a attribute to inspect the email for errors (missing web links, placeholder text that hasn’t been upgraded, and so on). There’s likewise a device that enables you to sneak peek how e-mails will look for particular recipients, although this didn’t appear to work when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 examinations, it’s a little steep.

Jump Management

of course

Soft bounces are put on temporary hold for 15 days, and afterwards frown at. They are moved right into a suspended bounce category if it occurs again. They have a ‘recommended for removal’ filter available to check out these, yet don’t remove them instantly.


of course

Import/export available although it’s not as simple as maybe– you require to initially enable innovative email approvals under Account Settings.

Storage readily available for photos as well as data


All strategies feature unlimited storage space.

Pro Features



SPF as well as DKIM are supported.

Very own Domain


Various degrees of account gain access to


The Account Owner can also designate functions to be either an Account Manager or a Campaign Creator.



Constant Contact supply a enormous quantity of applications as well as integrations , practically 400.

Touchdown Page Builder


This is just offered using their type building contractor, as well as it’s very standard. Instead, we would certainly suggest these totally free touchdown web page builders.

Customer Support

3.5/ 5.

There are several channels of assistance, including online chat, phone support, a expertise base and also community-based support. I discovered that the conversation as well as phone assistance weren’t constantly readily available, which was a little aggravating.

Total rating.

3.6/ 5.

For a fundamental email device, Constant Contact ticks most of the boxes. The main problem right here, though, is that they’re asking a costs rate for a sub-premium item.

Final thought.

As Constant Contact themselves reiterate with their site, they are a device for local business. As well as, as such, it’s worth reviewing them on these terms. As stated over, they most definitely have sufficient of the essentials covered to satisfy most local business, and also if it were as straightforward as that then we ‘d suggest them extra highly.

The problem, nowadays, is that there are lots of other email tools offering much more than Constant Contact, and also for a great deal less cash. This consists of not only includes, however additionally customer experience. In fact, for the quantity you pay with Constant Contact, you can find yourself using much more powerful devices such as ActiveCampaign and also GetResponse.

And with current enhancements to automations and also coverage, and also the enhancement of new attributes like a site contractor, it does look like they’re making an effort to boost the product. Their lack of sophisticated attributes makes it hard to suggest them over others at this cost factor.

There you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would frankly declare that there might be other passions at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever tried, and also it can not be contrasted to Constant Contact’s simple method (it only includes autoresponders). They also offer robust records as well as analysis devices. On top of that, they are also less expensive than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one email advertising devices on the marketplace. It’s readily available in 6 languages and also includes sophisticated automation options and a built-in CRM.
  • GetResponse is a solid option. It features many innovative attributes (e.g. a webinar tool), supplies and has exceptional automations among the very best spam and layout screening devices we’ve ever before made use of. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a thorough guide with the very best alternatives to Constant Contact, check it out here. You can also try our Smart Finder to see which newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you ‘d like to get into the details, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. Nonetheless, at $399/month, you would certainly be far better off taking a look at any of these CRMs for small companies, which will certainly be far more budget-friendly. There are also plenty of outstanding free CRMs to select from.

Just how can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within business hrs Eastern time in order to cancel your account. Here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising software application for local business. It safely shops your customer data as well as uses a safe and secure means to handle your clients.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are continually excellent in our bi-annual deliverability tests.

Regardless of these showy numbers and also functions, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves state with their site, they are a tool for little services. The concern, these days, is that there are lots of various other email devices providing also more than Constant Contact, as well as for a whole lot much less cash. For the quantity you pay with Constant Contact, you could locate on your own making use of a lot more effective tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, as well as it can’t be contrasted to Constant Contact’s simplified method (it only includes autoresponders).

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