Constant Contact - Create Email Marketing Campaigns Like a Pro

Send A Test Email Constant Contact

Constant Contact have been in the e-mail advertising game given that 1995. Throughout that time, they’ve handled to become one of one of the most used e-mail tools in the world, after Mailchimp.

One point I saw is that Constant Contact is extremely frequently the top option for lots of various other testimonial internet sites. Normally, I wonder to see if our comprehensive evaluation creates the very same result.

You may have had a look at the Constant Contact evaluations offered by customers online, too, and also whilst they are quite positive, they might not provide you the whole picture. Our review of Constant Contact is based on a methodical technique and uses our sensible experience as well as understanding of dozens of other basic and innovative advertising automation devices.

What makes them unique is that they’ve added numerous features over the years that few of their rivals sport, such as electronic item downloads, occasion management, appointment scheduling and social campaigns. These all include in the diverse checklist of e-mail options available, along with automations as well as repeating newsletters.

Constant Contact boast a market with around 400 apps as well as integrations that satisfy even the most niche of products. Yet regardless of these showy numbers and also functions, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s ins & outs and inspect.
Discover listed below!

Constant Contact Summary

Constant Contact is directed in the direction of local business, yet their costs aren’t the most budget-friendly, especially when you think about that their attributes simply aren’t that advanced. Strategies begin with $9.99/ month, however this just enables 500 subscribers, as well as prices increase rather sharply afterwards.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our full prices overview

Cons as well as pros


Is Constant Contact the appropriate newsletter solution for you?

Advised if:

You run events:

Constant Contact is fairly special in this regard, being one of minority email marketing devices to allow you to take care of occasion invites, tickets, and also enrollments . Keep in mind that this attribute comes with its own charges: 5.4% + $0.80 for each ticket offered or deal conducted.

Not suggested if:

You require sophisticated automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t supply the most innovative automations. While they do offer set off projects, autoresponders and also abandoned cart campaigns (for Shopify only), you’ll locate that much cheaper devices provide similar degrees of automation– MailerLite and Sendinblue, for example.

Rating details


Ease of Use

Generally it’s very easy to navigate, though a bit dull-looking. You can get to most locations within a couple of clicks, though as they’ve included extra capability, some things have actually ended up being a little covert, as an example, automations.

Newsletter Creation


The editor is quick, however light on attributes, specifically in the styling department. In addition to that it’s simple to collaborate with.



This is extremely fundamental, just enabling you to put easy introductions or call information. There is no if/then/else reasoning available.

Email kinds

Classic, autoresponders, basic automations, recurring e-newsletters, A/B testing, occasion enrollments, studies, discount coupons as well as polls .

Option and also Flexibility of Template Designs

Okay. There are around 200 (!) layouts to choose from, with differing levels of top quality (some are decent, while others look a little basic as well as outdated). You can also go back to square one, as well as make use of a helpful attribute called ‘Brand your email’ to auto-generate a layout based on your site’s colors as well as logo.

Email Marketing Automation

They use autoresponders as well as deserted cart campaigns for Shopify and WooCommerce. It additionally generates pre-defined call segments based upon your consumers’ interactions with your on-line store (e.g. repeat, lapsed and also possible customers). Automations based upon contact triggers (e.g. e-mail opens, clicks) are likewise readily available. It’s worth keeping in mind that the automations aren’t one of the most versatile, as you can’t truly incorporate conditions and also actions as you can in lots of other tools.

Checklist Management

You can create sectors from get in touch with activity, checklist subscription, contact details, tags, or ecommerce task. You can additionally create a segment from your get in touch with understandings and also tag calls based on call area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no modification with the type, and also it simply offers a summary box, basic field alternatives (which you can not add to) and afterwards a list, or checklists, that people can inspect to be included in.


As you can see in our deliverability tests, Constant Contact does not execute as well terribly, reaching the most popular email companies (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Reports and also Analysis

Along with common open and also click reports, spam, bounce as well as unsubscribe prices are likewise offered. You additionally get click warm maps, and some valuable overview records such as open and click patterns, opens by gadget, % of calls involved, and also many successful subject line. You can likewise compare projects. However, advanced tracking such as social tracking isn’t offered.


The device and also the website are only offered in English. You can select to change some of the non-editable e-mail areas (e.g. footer and also privacy plan message) to one of 10 languages available, primarily European.

More Features

Spam- and Design-Testing

Spam screening isn’t offered, however, there is a function to examine the e-mail for mistakes (missing links, placeholder message that hasn’t been upgraded, and so on). There’s likewise a device that allows you to preview how emails will certainly look for particular recipients, although this really did not seem to function when we checked it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 tests, it’s a little high.

Bounce Management

of course

Soft bounces are positioned on short-lived hold for 15 days, and afterwards feel bitter. If it takes place once more, they are moved right into a suspended bounce group. They have actually a ‘ suggested for removal’ filter readily available to check out these, but do not remove them automatically.



Import/export offered although it’s not as simple as maybe– you require to first enable advanced email permissions under Account Settings.

Storage available for photos and information


All strategies come with unlimited storage space.

Pro Features



SPF and DKIM are supported.

Own Domain


Different levels of account access


The Account Owner can likewise designate functions to be either an Account Manager or a Campaign Creator.



Constant Contact provide a huge quantity of apps and combinations , practically 400.

Touchdown Page Builder


This is only readily available by means of their kind contractor, and also it’s very standard. Instead, we would certainly suggest these complimentary landing web page contractors.

Client Support

3.5/ 5.

There are several networks of assistance, consisting of live chat, phone assistance, a data base and also community-based support. However, I found that the conversation and phone assistance weren’t always available, which was a little irritating. When I was able to get hold of chat assistance, nevertheless, I did locate them to be receptive and also helpful . Remember that you’ll require to call order to cancel your subscription, which is quite frustrating.

Overall score.

3.6/ 5.

For a basic email tool, Constant Contact ticks most of packages. The major problem here, however, is that they’re asking a costs rate for a sub-premium product.

Final thought.

As Constant Contact themselves state with their site, they are a device for local business. And, thus, it’s worth evaluating them on these terms. As discussed over, they most definitely have enough of the basics covered to satisfy most small businesses, as well as if it were as straightforward as that after that we would certainly suggest them much more highly.

The concern, these days, is that there are lots of various other e-mail tools using even more than Constant Contact, as well as for a great deal much less cash. This consists of not just includes, however additionally individual experience. For the amount you pay with Constant Contact, you can locate yourself using a lot more powerful tools such as ActiveCampaign as well as GetResponse.

And with current enhancements to automations as well as reporting, and also the addition of new features like a website home builder, it does look like they’re making an initiative to improve the product. Their lack of innovative attributes makes it hard to recommend them over others at this cost point.

There you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would frankly declare that there may be various other rate of interests at play there.

Attempt Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, as well as it can’t be contrasted to Constant Contact’s simple method (it just includes autoresponders). They likewise use robust reports and evaluation tools. They are also less costly than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one e-mail advertising and marketing tools on the market. It’s available in 6 languages as well as comes with innovative automation alternatives and also a integrated CRM.
  • GetResponse is a strong alternative. It features lots of advanced attributes (e.g. a webinar device), offers and has exceptional automations one of the very best spam and style screening tools we’ve ever utilized. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth overview with the very best alternatives to Constant Contact, check it out below. You can also check out our Smart Finder to see which newsletter solution is best fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a look at our Mailchimp vs Constant Contact comparison if you would certainly like to get right into the details.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM system. At $399/month, you would certainly be much far better off taking a look at any of these CRMs for tiny services, which will certainly be far more affordable. There are also plenty of superb complimentary CRMs to select from.

How can I cancel my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within service hours Eastern time in order to cancel your account. Below is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email marketing software program for small companies. It safely stores your consumer information and also provides a safe and secure means to handle your clients.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability rates are constantly excellent in our bi-annual deliverability tests.

In spite of these flashy numbers and functions, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves restate with their site, they are a tool for little companies. The issue, these days, is that there are plenty of various other e-mail devices using even a lot more than Constant Contact, and for a great deal much less cash. For the quantity you pay with Constant Contact, you could find on your own utilizing a lot more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, as well as it can not be compared to Constant Contact’s simple approach (it only includes autoresponders).

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