Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have remained in the email advertising game since 1995. Throughout that time, they’ve taken care of to become one of one of the most secondhand e-mail tools worldwide, after Mailchimp.

One point I noticed is that Constant Contact is very often the leading choice for many other review websites. Naturally, I am curious to see if our detailed evaluation produces the exact same outcome.

You could have looked into the Constant Contact reviews provided by individuals online, also, and also whilst they are rather favorable, they may not give you the whole picture. Our testimonial of Constant Contact is based on a methodical strategy and also utilizes our functional experience and expertise of lots of various other basic and also advanced marketing automation devices.

What makes them special is that they’ve included numerous attributes for many years that few of their rivals sporting activity, such as electronic product downloads, event management, visit scheduling as well as social campaigns. These all include in the varied list of email alternatives readily available, in addition to automations and also reoccuring newsletters.

Constant Contact brag a market with around 400 applications and also combinations that deal with also one of the most niche of items. Yet despite these fancy numbers as well as functions, rate of interest in Constant Contact appears to be on the decrease, at least according to Google Trends. Sufficient factor for us to take a closer take a look at Constant Contact’s outs & ins and inspect if it’s still pertinent in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small businesses, but their prices aren’t one of the most economical, specifically when you consider that their features simply aren’t that advanced. Plans start from $9.99/ month, but this only allows for 500 subscribers, as well as costs increase pretty sharply after that.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s plans in our complete prices overview

Cons and also pros


Is Constant Contact the best newsletter service for you?

Advised if:

You run events:

Constant Contact is fairly distinct hereof, being among minority e-mail advertising tools to allow you to handle occasion tickets, enrollments, and invitations . Keep in mind that this attribute comes with its own costs: 5.4% + $0.80 for each ticket marketed or transaction conducted.

Not suggested if:

You require advanced automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t supply the most sophisticated automations. While they do supply triggered campaigns, autoresponders as well as deserted cart campaigns (for Shopify only), you’ll discover that much cheaper tools use similar degrees of automation– MailerLite as well as Sendinblue, for example.

Rating information


Relieve of Use

Normally it’s easy to browse, though a little bit dull-looking. You can reach many places within a couple of clicks, though as they’ve included more functionality, some points have actually ended up being a little hidden, for example, automations.

E-newsletter Creation


The editor is quickly, yet light on features, specifically in the styling department. Aside from that it’s easy to collaborate with.



This is really basic, only enabling you to put straightforward greetings or call details. There is no if/then/else logic available.

Email types

Traditional, autoresponders, standard automations, repeating e-newsletters, A/B screening, event enrollments, surveys, promo codes and surveys .

Option as well as Flexibility of Template Designs

Not bad. You can additionally begin from scrape, as well as utilize a useful feature called ‘Brand your e-mail’ to auto-generate a theme based on your website’s colors and logo.

Email Marketing Automation

They offer autoresponders as well as abandoned cart campaigns for Shopify and also WooCommerce. It additionally creates pre-defined call sections based upon your consumers’ interactions with your on the internet shop (e.g. repeat, lapsed as well as prospective customers). Automations based upon call triggers (e.g. e-mail opens up, clicks) are additionally readily available. It’s worth noting that the automations aren’t one of the most versatile, as you can not actually integrate conditions and also activities as you can in lots of other tools.

Checklist Management

You can create segments from contact activity, checklist membership, call details, tags, or ecommerce activity. You can also produce a section from your call insights and also tag contacts based on call area criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the form, and it merely uses a summary box, fundamental area alternatives (which you can not add to) and afterwards a listing, or lists, that people can inspect to be contributed to.


As you can see in our deliverability tests, Constant Contact does not perform as well severely, getting to one of the most preferred email suppliers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Reports as well as Analysis

In addition to common open and click records, spam, bounce and unsubscribe prices are likewise available. You also get click warmth maps, and some beneficial introduction reports such as open and click trends, opens up by device, % of get in touches with engaged, and most effective subject line.


The website as well as the tool are only offered in English. You can select to transform some of the non-editable email sections (e.g. footer and privacy plan text) to one of 10 languages readily available, mostly European.

More Features

Spam- as well as Design-Testing

Spam screening isn’t offered, nonetheless, there is a attribute to examine the email for errors ( missing out on links, placeholder text that hasn’t been upgraded, etc). There’s also a tool that allows you to preview just how e-mails will look for specific recipients, although this really did not appear to function when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 examinations, it’s a little steep.

Jump Management


Soft bounces are positioned on short-term hold for 15 days, and then dislike. They are moved into a suspended bounce classification if it occurs once again. They have actually a ‘recommended for elimination’ filter offered to check out these, however don’t remove them instantly.


of course

Import/export offered although it’s not as uncomplicated as it could be– you need to first allow sophisticated e-mail consents under Account Settings.

Storage available for photos and data


All strategies include limitless storage space.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Various levels of account access

of course

The Account Owner can additionally assign roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a massive amount of apps as well as combinations , virtually 400.

Touchdown Page Builder

of course

This is just offered via their form contractor, and it’s very fundamental. Instead, we would certainly suggest these complimentary landing web page contractors.

Consumer Support

3.5/ 5.

There are several networks of assistance, consisting of live conversation, phone assistance, a understanding base and community-based support. I found that the conversation and also phone assistance weren’t always available, which was a little discouraging.

Overall ranking.

3.6/ 5.

For a fundamental email tool, Constant Contact ticks a lot of packages. The main issue below, however, is that they’re asking a premium cost for a sub-premium product.


As Constant Contact themselves reiterate via their website, they are a tool for small businesses. And, therefore, it’s worth examining them on these terms. As stated above, they absolutely have enough of the fundamentals covered to please most small businesses, and if it were as easy as that then we would certainly advise them more highly.

The problem, nowadays, is that there are plenty of other e-mail devices offering a lot more than Constant Contact, as well as for a lot less cash. This consists of not just includes, however also individual experience. In fact, for the amount you pay with Constant Contact, you might find yourself utilizing much more effective devices such as ActiveCampaign and also GetResponse.

And with recent improvements to automations and coverage, as well as the enhancement of new attributes like a internet site home builder, it does look like they’re making an effort to improve the item. Their absence of sophisticated functions makes it hard to advise them over others at this price factor.

So, there you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would frankly declare that there may be other interests at play there.

Attempt Constant Contact currently free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, and it can’t be contrasted to Constant Contact’s simplified technique (it just features autoresponders). They likewise supply durable reports and also analysis devices. They are even cheaper than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one e-mail marketing devices on the marketplace. It’s readily available in 6 languages and comes with sophisticated automation alternatives and also a built-in CRM.
  • GetResponse is a strong choice. It includes numerous innovative attributes (e.g. a webinar device), supplies and also has exceptional automations among the best spam and design screening devices we’ve ever before made use of. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive guide with the very best alternatives to Constant Contact, check it out here. You can also experiment with our Smart Finder to see which newsletter solution is finest matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly like to get right into the information.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM system. At $399/month, you ‘d be a lot far better off taking a appearance at any of these CRMs for little companies, which will certainly be far much more budget friendly. There are even lots of excellent cost-free CRMs to select from.

How can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising software program for local business. It safely stores your client information and also supplies a safe and secure method to handle your clients.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are continually great in our bi-annual deliverability examinations.

In spite of these flashy numbers and attributes, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves repeat through their site, they are a tool for tiny businesses. The problem, these days, is that there are lots of other e-mail devices supplying even much more than Constant Contact, and also for a whole lot much less money. For the quantity you pay with Constant Contact, you could locate on your own making use of much more effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, as well as it can not be compared to Constant Contact’s simple approach (it only features autoresponders).

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