Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have remained in the e-mail marketing video game because 1995. During that time, they’ve taken care of to become one of one of the most previously owned e-mail tools in the world, after Mailchimp.

Something I noticed is that Constant Contact is really often the top choice for many various other evaluation websites. Normally, I wonder to see if our in-depth analysis creates the same outcome.

You may have looked into the Constant Contact reviews supplied by customers online, as well, and also whilst they are quite positive, they might not provide you the whole picture. Our testimonial of Constant Contact is based on a methodical strategy and also utilizes our sensible experience as well as expertise of lots of various other basic as well as advanced advertising automation tools.

What makes them unique is that they’ve added a number of features throughout the years that few of their competitors sporting activity, such as electronic product downloads, event administration, consultation scheduling as well as social campaigns. These all include in the diverse listing of e-mail choices offered, along with automations as well as repeating e-newsletters.

Constant Contact boast a marketplace with around 400 applications as well as combinations that satisfy also the most particular niche of products. Yet in spite of these showy numbers as well as attributes, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. Sufficient factor for us to take a better take a look at Constant Contact’s outs & ins as well as check if it’s still pertinent in the 21st century.
Learn below!

Constant Contact Summary

Constant Contact is guided in the direction of small businesses, yet their costs aren’t the most budget friendly, particularly when you consider that their features just aren’t that advanced. Strategies begin with $9.99/ month, yet this only allows for 500 clients, and prices climb rather dramatically after that.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s plans in our total prices overview

Pros and also Cons


Is Constant Contact the best e-newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is fairly distinct hereof, being among the few email advertising and marketing tools to enable you to take care of event invites, tickets, and also registrations . Remember that this function includes its very own charges: 5.4% + $0.80 for each and every ticket sold or deal conducted.

Not recommended if:

You need sophisticated automation:

Remarkably, for the costs it bills, Constant Contact does not provide one of the most advanced automations. While they do supply activated projects, autoresponders as well as deserted cart campaigns (for Shopify just), you’ll find that various other much less expensive devices provide comparable levels of automation– MailerLite as well as Sendinblue.

Score details


Relieve of Use

Normally it’s easy to browse, though a bit dull-looking. You can reach a lot of areas within a number of clicks, though as they’ve included extra capability, some points have become a little concealed, for example, automations.

Newsletter Creation


The editor is fast, yet light on functions, especially in the designing division. In addition to that it’s easy to deal with.



This is extremely basic, just allowing you to insert easy introductions or call details. There is no if/then/else reasoning available.

Email types

Classic, autoresponders, basic automations, persisting e-newsletters, A/B screening, occasion enrollments, coupons, surveys and surveys .

Choice as well as Flexibility of Template Designs

Not bad. You can also start from scrape, and utilize a handy feature called ‘Brand your email’ to auto-generate a layout based on your website’s colors and logo.

Email Marketing Automation

They supply autoresponders as well as abandoned cart campaigns for Shopify and also WooCommerce. It likewise produces pre-defined contact segments based on your consumers’ interactions with your on the internet store (e.g. repeat, expired and also prospective consumers). Automations based on get in touch with triggers (e.g. e-mail opens, clicks) are also available. It’s worth noting that the automations aren’t one of the most versatile, as you can’t truly incorporate problems as well as activities as you can in several other devices.

List Management

You can create sectors from get in touch with task, listing membership, get in touch with details, tags, or ecommerce task. You can also develop a section from your call understandings and also tag contacts based upon get in touch with area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no modification with the kind, as well as it merely provides a description box, standard area choices (which you can not include in) and afterwards a checklist, or lists, that people can examine to be included in.


As you can see in our deliverability examinations, Constant Contact does not execute as well terribly, getting to one of the most prominent e-mail suppliers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Reports and also Analysis

Along with typical open and also click records, spam, bounce and also unsubscribe prices are also offered. You also obtain click warmth maps, as well as some beneficial review records such as open as well as click trends, opens by gadget, % of contacts involved, and also most effective subject line. You can also compare campaigns. Nonetheless, advanced tracking such as social tracking isn’t readily available.


Right here’s where it gets a little bit hirsute. The website and also the device are just offered in English. You can pick to change a few of the non-editable e-mail sections (e.g. footer as well as privacy plan text) to among 10 languages readily available, mainly European. Support as well as the data base is offered in 4 languages. Somewhat complex, yet a minimum of there’s some effort to support multilingual individuals as well as audiences.

More Features

Spam- and Design-Testing

Spam testing isn’t offered, nonetheless, there is a attribute to inspect the e-mail for mistakes ( missing out on web links, placeholder text that hasn’t been upgraded, etc). There’s likewise a device that allows you to sneak peek just how e-mails will certainly look for details recipients, although this really did not appear to work when we tested it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are positioned on temporary hold for 15 days, and afterwards dislike. If it takes place again, they are moved right into a suspended bounce classification. They have actually a ‘ suggested for elimination’ filter available to check out these, yet do not remove them automatically.



Import/export available although it’s not as uncomplicated as it could be– you need to initially enable advanced e-mail consents under Account Settings.

Storage readily available for information and also photos


All plans come with unlimited storage.

Pro Features



SPF as well as DKIM are sustained.

Own Domain


Different degrees of account access


The Account Owner can additionally assign functions to be either an Account Manager or a Campaign Creator.



Constant Contact supply a huge amount of apps and combinations , virtually 400.

Touchdown Page Builder


This is only available through their type contractor, and also it’s very basic. Rather, we would certainly suggest these complimentary landing web page home builders.

Consumer Support

3.5/ 5.

There are several channels of assistance, including live conversation, phone assistance, a expertise base as well as community-based support. I located that the chat and phone assistance weren’t constantly offered, which was a little aggravating.

General ranking.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks a lot of packages. The primary problem below, however, is that they’re asking a premium price for a sub-premium item.


As Constant Contact themselves repeat via their site, they are a tool for small companies. As well as, as such, it’s worth evaluating them on these terms. As pointed out above, they most definitely have enough of the fundamentals covered to please most local business, and if it were as straightforward as that then we ‘d recommend them much more very.

The concern, these days, is that there are plenty of other email devices offering much more than Constant Contact, and for a great deal much less cash. This includes not only features, however additionally individual experience. In fact, for the amount you pay with Constant Contact, you can find yourself using much more powerful devices such as ActiveCampaign as well as GetResponse.

They do pick up factors for their respectable deliverability prices, integrations ( specifically social networks integrations), and for enabling different access degrees for different customers. And with recent improvements to automations and also reporting, as well as the enhancement of brand-new functions like a web site home builder, it does appear like they’re making an effort to boost the product. However their absence of advanced attributes makes it tough to recommend them over others at this cost factor. (You’ll see we do not provide them as a good Mailchimp alternative, either.).

There you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the web, I would frankly claim that there might be various other rate of interests at play there.

Attempt Constant Contact currently completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever before tried, and it can not be contrasted to Constant Contact’s simplified technique (it just features autoresponders). They likewise provide robust records and analysis devices. In addition to that, they are even less costly than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one e-mail advertising and marketing devices on the market. It’s offered in 6 languages and includes advanced automation choices and a integrated CRM.
  • GetResponse is a strong option. It features many advanced features (e.g. a webinar tool), offers as well as has superb automations among the very best spam and also design screening tools we’ve ever utilized. That’s why Constant Contact fails when compared to GetResponse.

We have a comprehensive overview with the best options to Constant Contact, check it out below. You can likewise experiment with our Smart Finder to see which e-newsletter service is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you would certainly such as to enter the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. Nonetheless, at $399/month, you would certainly be much better off taking a look at any of these CRMs for small companies, which will certainly be far more affordable. There are also lots of exceptional free CRMs to choose from.

Just how can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within business hours Eastern time in order to terminate your account. Here is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email advertising and marketing software application for local business. It securely stores your client information and supplies a safe and secure means to handle your customers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are constantly excellent in our bi-annual deliverability examinations.

Despite these fancy numbers and functions, interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves state with their site, they are a device for small services. The problem, these days, is that there are lots of other email devices supplying even more than Constant Contact, as well as for a lot much less money. For the amount you pay with Constant Contact, you might find on your own utilizing much more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, and also it can not be contrasted to Constant Contact’s simplistic technique (it only features autoresponders).

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