Constant Contact - Create Email Marketing Campaigns Like a Pro

Sending Newsletter With Constant Contact

Constant Contact have actually remained in the email advertising game given that 1995. During that time, they’ve taken care of to become one of one of the most secondhand email devices on the planet, after Mailchimp.

One point I noticed is that Constant Contact is extremely typically the leading option for several other testimonial websites. Normally, I wonder to see if our thorough evaluation creates the same result.

You might have taken a look at the Constant Contact testimonials supplied by users online, also, as well as whilst they are pretty favorable, they might not provide you the whole picture. Our evaluation of Constant Contact is based upon a systematic approach and also uses our sensible experience as well as knowledge of dozens of other straightforward as well as innovative marketing automation tools.

What makes them unique is that they’ve included a number of features over the years that few of their competitors sport, such as electronic product downloads, event administration, appointment organizing as well as social projects. These all add to the varied checklist of e-mail choices available, along with automations and persisting e-newsletters.

Constant Contact brag a market with around 400 applications and combinations that satisfy even one of the most particular niche of items. Yet regardless of these fancy numbers and functions, interest in Constant Contact seems to be on the decline, at least according to Google Trends. Enough factor for us to take a closer look at Constant Contact’s ins & outs as well as check if it’s still appropriate in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is guided in the direction of small businesses, however their prices aren’t the most inexpensive, specifically when you take into consideration that their features just aren’t that progressed. Strategies start from $9.99/ month, but this only allows for 500 customers, and also prices increase pretty dramatically afterwards.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s plans in our full prices guide

Pros and also Cons


Is Constant Contact the best newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is rather unique hereof, being just one of minority email advertising and marketing tools to enable you to handle event registrations, tickets, and invitations . Remember that this function features its very own charges: 5.4% + $0.80 for each ticket offered or transaction carried out.

Not recommended if:

You need advanced automation:

Surprisingly, for the costs it charges, Constant Contact does not supply one of the most innovative automations. While they do supply set off projects, autoresponders and also abandoned cart projects (for Shopify only), you’ll find that other more affordable tools offer similar degrees of automation– MailerLite and also Sendinblue, as an example.

Rating information


Relieve of Use

Typically it’s very easy to browse, though a bit dull-looking. You can get to the majority of areas within a number of clicks, though as they’ve included much more performance, some things have actually come to be a little covert, for example, automations.

Newsletter Creation


The editor is quick, however light on attributes, specifically in the styling department. Aside from that it’s very easy to collaborate with.



This is very standard, just permitting you to insert straightforward greetings or call details. There is no if/then/else reasoning readily available.

Email types

Traditional, autoresponders, standard automations, persisting newsletters, A/B screening, occasion registrations, surveys, surveys and promo codes .

Choice and Flexibility of Template Designs

Not negative. You can additionally start from scratch, and also use a helpful feature called ‘Brand your email’ to auto-generate a layout based on your site’s colors as well as logo design.

Email Marketing Automation

It additionally generates pre-defined call sections based on your consumers’ communications with your on-line store (e.g. repeat, lapsed as well as potential customers). Automations based on get in touch with triggers (e.g. email opens up, clicks) are likewise readily available.

List Management

You can create sectors from contact task, checklist membership, call information, tags, or ecommerce activity. You can likewise develop a segment from your contact insights and tag get in touches with based on contact area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the kind, and it just offers a summary box, fundamental area options (which you can’t add to) and then a checklist, or checklists, that people can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not execute too terribly, getting to the most popular email carriers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Reports and also Analysis

Along with typical open and also click records, spam, bounce and also unsubscribe prices are likewise readily available. You additionally get click warmth maps, and also some beneficial overview records such as open and click fads, opens by tool, % of get in touches with involved, and the majority of effective subject line. You can additionally compare campaigns. Advanced tracking such as social monitoring isn’t offered.


Right here’s where it obtains a bit hairy. The device and the site are only available in English. You can pick to alter some of the non-editable e-mail areas (e.g. footer and also personal privacy plan message) to one of 10 languages readily available, mostly European. Support as well as the data base is offered in 4 languages. Somewhat confusing, however at least there’s some effort to sustain multilingual users and also audiences.

Further Features

Spam- and Design-Testing

Spam screening isn’t readily available, nonetheless, there is a function to check the email for mistakes ( missing out on web links, placeholder message that hasn’t been updated, and so on). There’s likewise a device that permits you to preview exactly how e-mails will seek certain recipients, although this really did not seem to function when we checked it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are put on momentary hold for 15 days, and afterwards feel bitter. If it occurs once again, they are moved into a put on hold bounce classification. They have actually a ‘ suggested for removal’ filter offered to view these, but don’t remove them instantly.



Import/export readily available although it’s not as straightforward as maybe– you require to initially make it possible for sophisticated e-mail consents under Account Settings.

Storage offered for photos and data


All plans come with endless storage space.

Pro Features


of course

SPF and DKIM are supported.

Own Domain


Different levels of account accessibility


The Account Owner can additionally designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact provide a huge amount of applications and assimilations , virtually 400.

Landing Page Builder


This is only readily available using their type home builder, as well as it’s very fundamental. Rather, we ‘d suggest these complimentary touchdown page builders.

Client Support

3.5/ 5.

There are a number of networks of support, consisting of real-time chat, phone support, a understanding base as well as community-based assistance. I located that the conversation as well as phone assistance weren’t constantly offered, which was a little frustrating.

Total score.

3.6/ 5.

For a standard email tool, Constant Contact ticks a lot of the boxes. The primary problem below, however, is that they’re asking a costs price for a sub-premium item.


As Constant Contact themselves state via their website, they are a tool for small companies. And also, because of this, it’s worth assessing them on these terms. As stated above, they most definitely have enough of the basics covered to satisfy most local business, as well as if it were as easy as that after that we would certainly suggest them extra highly.

The issue, nowadays, is that there are plenty of other email devices providing much more than Constant Contact, and for a great deal less money. This consists of not just features, yet likewise user experience. For the quantity you pay with Constant Contact, you might discover yourself making use of much more powerful tools such as ActiveCampaign and also GetResponse.

And also with current improvements to automations and also reporting, as well as the enhancement of brand-new functions like a web site contractor, it does look like they’re making an initiative to boost the product. Their absence of innovative functions makes it hard to recommend them over others at this price point.

There you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the web, I would frankly assert that there might be various other passions at play there.

Attempt Constant Contact currently totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among one of the most innovative automation systems we’ve ever tried, and it can’t be compared to Constant Contact’s simplified method (it just includes autoresponders). They also use durable records and analysis devices. In addition to that, they are also cheaper than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one e-mail advertising devices on the marketplace. It’s offered in 6 languages and also comes with advanced automation choices and a integrated CRM.
  • GetResponse is a solid option. It includes many innovative attributes (e.g. a webinar device), offers as well as has exceptional automations among the best spam as well as style screening devices we’ve ever before used. When compared to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive guide with the very best options to Constant Contact, check it out right here. You can likewise experiment with our Smart Finder to see which newsletter solution is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact contrast if you would certainly such as to obtain into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. Nevertheless, at $399/month, you would certainly be much better off taking a look at any of these CRMs for small businesses, which will be even more inexpensive. There are even lots of exceptional complimentary CRMs to select from.

How can I terminate my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Below is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising software application for small businesses. It safely shops your customer information as well as offers a safe method to manage your customers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are consistently good in our bi-annual deliverability examinations.

Regardless of these fancy numbers as well as functions, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat through their website, they are a device for little companies. The concern, these days, is that there are lots of various other email tools providing also much more than Constant Contact, and also for a great deal less cash. For the amount you pay with Constant Contact, you can find on your own making use of much extra effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and it can’t be compared to Constant Contact’s simple strategy (it just includes autoresponders).

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