Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually been in the email marketing video game since 1995. During that time, they’ve managed to turn into one of one of the most previously owned email tools on the planet, after Mailchimp.

One thing I discovered is that Constant Contact is extremely usually the leading choice for several various other evaluation web sites. Normally, I am curious to see if our detailed evaluation creates the exact same outcome.

You might have looked into the Constant Contact reviews supplied by customers online, too, and also whilst they are quite positive, they may not offer you the whole picture. Our review of Constant Contact is based upon a methodical technique and uses our sensible experience and understanding of loads of various other easy and also sophisticated marketing automation devices.

What makes them special is that they’ve added a number of attributes over the years that few of their competitors sporting activity, such as electronic item downloads, event administration, consultation scheduling and social projects. These all add to the diverse list of email alternatives readily available, in addition to automations and also reoccuring e-newsletters.

Constant Contact boast a marketplace with around 400 apps and integrations that satisfy also the most particular niche of items. Despite these showy numbers as well as features, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. Sufficient reason for us to take a better take a look at Constant Contact’s ins & outs and inspect if it’s still pertinent in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is routed in the direction of local business, however their prices aren’t one of the most economical, especially when you think about that their attributes just aren’t that progressed. Plans start from $9.99/ month, but this only permits 500 subscribers, and costs climb rather sharply after that.

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Constant Contact Pricing

> Compare costs with our expense calculator

> Find out more concerning Constant Contact’s strategies in our total pricing overview

Cons and also pros


Is Constant Contact the appropriate newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is quite unique hereof, being one of the few email marketing devices to enable you to manage occasion tickets, invitations, and enrollments . Bear in mind that this function includes its very own fees: 5.4% + $0.80 for each and every ticket offered or purchase performed.

Not advised if:

You require sophisticated automation:

Surprisingly, for the premium it bills, Constant Contact does not offer one of the most sophisticated automations. While they do provide caused projects, autoresponders and also deserted cart projects (for Shopify just), you’ll find that other much less costly tools offer similar degrees of automation– MailerLite as well as Sendinblue.

Ranking details


Relieve of Use

Typically it’s easy to browse, though a little bit dull-looking. You can get to most locations within a number of clicks, though as they’ve included much more capability, some things have actually become a little concealed, for example, automations.

Newsletter Creation


The editor is quick, however light on features, especially in the designing division. In addition to that it’s simple to collaborate with.


of course

This is very fundamental, only enabling you to insert basic greetings or get in touch with details. There is no if/then/else reasoning available.

Email kinds

Classic, autoresponders, fundamental automations, repeating e-newsletters, A/B screening, event enrollments, promo codes, surveys and also surveys .

Selection and also Flexibility of Template Designs

Okay. There are around 200 (!) themes to choose from, with differing levels of quality (some are decent, while others look a little basic and also dated). You can also start from scratch, as well as use a convenient attribute called ‘Brand your email’ to auto-generate a design template based upon your website’s shades and logo.

Email Marketing Automation

They provide autoresponders and also abandoned cart advocate Shopify as well as WooCommerce. It also creates pre-defined get in touch with sectors based upon your consumers’ interactions with your on the internet store (e.g. repeat, expired and also possible clients). Automations based on call triggers (e.g. e-mail opens up, clicks) are additionally readily available. It’s worth keeping in mind that the automations aren’t the most flexible, as you can’t actually incorporate problems and actions as you can in several various other tools.

Checklist Management

You can produce sections from call task, checklist subscription, contact details, tags, or ecommerce task. You can likewise produce a section from your contact understandings as well as tag get in touches with based on call field requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no modification with the form, and also it just provides a summary box, fundamental field alternatives (which you can’t contribute to) and then a checklist, or lists, that individuals can inspect to be included in.


As you can see in our deliverability tests, Constant Contact does not perform also severely, getting to one of the most prominent e-mail companies (AOL, Gmail, Yahoo, as well as Outlook) most of the time.

Records and Analysis

In enhancement to basic open as well as click reports, spam, bounce and unsubscribe prices are additionally available. You also get click warm maps, and some valuable summary records such as open as well as click patterns, opens by tool, % of calls engaged, as well as a lot of effective subject line.


Here’s where it obtains a bit unshaven. The device and also the website are only available in English. You can choose to change some of the non-editable email sections (e.g. footer as well as privacy plan text) to among 10 languages readily available, primarily European. Assistance as well as the knowledge base is offered in 4 languages. A little confusing, but at least there’s some effort to sustain multilingual users and audiences.

More Features

Spam- and also Design-Testing

Spam testing isn’t readily available, nonetheless, there is a attribute to examine the e-mail for mistakes (missing links, placeholder message that hasn’t been upgraded, etc). There’s additionally a tool that allows you to sneak peek how emails will certainly seek certain receivers, although this didn’t appear to function when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 tests, it’s a little high.

Jump Management

of course

Soft bounces are put on temporary hold for 15 days, and afterwards dislike. They are moved into a suspended bounce group if it takes place once more. They have a ‘ advised for removal’ filter readily available to watch these, yet do not remove them immediately.


of course

Import/export readily available although it’s not as simple as maybe– you require to initially make it possible for innovative e-mail permissions under Account Settings.

Storage space offered for data and pictures


All strategies come with unrestricted storage space.

Pro Features


of course

SPF as well as DKIM are sustained.

Own Domain


Various degrees of account accessibility


The Account Owner can also appoint functions to be either an Account Manager or a Campaign Creator.



Constant Contact provide a large quantity of integrations and also apps , practically 400.

Landing Page Builder


This is just available via their kind home builder, and also it’s extremely basic. Rather, we ‘d recommend these cost-free touchdown web page home builders.

Customer Support

3.5/ 5.

There are several channels of assistance, including live chat, phone assistance, a expertise base as well as community-based assistance. I found that the chat and phone assistance weren’t constantly readily available, which was a little frustrating.

Total score.

3.6/ 5.

For a standard email tool, Constant Contact ticks the majority of the boxes. The primary problem below, however, is that they’re asking a premium price for a sub-premium product.


As Constant Contact themselves state with their site, they are a device for small businesses. And, therefore, it’s worth evaluating them on these terms. As mentioned above, they definitely have sufficient of the basics covered to satisfy most local business, and also if it were as basic as that then we would certainly suggest them more highly.

The problem, nowadays, is that there are a lot of various other email tools offering even more than Constant Contact, and for a whole lot less cash. This includes not only includes, but additionally individual experience. As a matter of fact, for the quantity you pay with Constant Contact, you can find yourself utilizing much more effective tools such as ActiveCampaign and also GetResponse.

They do get points for their respectable deliverability prices, assimilations (particularly social media sites integrations), and also for permitting various gain access to levels for separate customers. And with recent enhancements to automations and also coverage, and also the enhancement of brand-new functions like a web site contractor, it does look like they’re making an initiative to enhance the product. Their absence of sophisticated functions makes it challenging to suggest them over others at this price factor. (You’ll see we do not provide them as a great Mailchimp choice, either.).

There you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the web, I would frankly assert that there could be other passions at play there.

Attempt Constant Contact currently for free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever before tried, and also it can’t be compared to Constant Contact’s simple technique (it only features autoresponders). They also use durable records and analysis tools. They are even less expensive than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one e-mail marketing devices on the marketplace. It’s available in 6 languages as well as comes with sophisticated automation options and a built-in CRM.
  • GetResponse is a solid choice. It comes with numerous sophisticated features (e.g. a webinar device), offers as well as has superb automations among the very best spam as well as layout screening tools we’ve ever used. When compared to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive guide with the very best alternatives to Constant Contact, check it out below. You can additionally experiment with our Smart Finder to see which e-newsletter service is finest fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly like to enter the details, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM platform. At $399/month, you would certainly be a lot better off taking a look at any of these CRMs for small organizations, which will be far much more inexpensive. There are also a lot of outstanding cost-free CRMs to pick from.

How can I terminate my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to cancel your account. Below is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising software for small companies. It securely shops your client information and also uses a safe and secure means to handle your customers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability tests.

Despite these fancy numbers as well as attributes, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves reiterate with their website, they are a tool for little companies. The issue, these days, is that there are lots of other email devices using also extra than Constant Contact, as well as for a great deal much less money. For the quantity you pay with Constant Contact, you could find on your own making use of much extra effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can not be compared to Constant Contact’s simple strategy (it just includes autoresponders).

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