Constant Contact - Create Email Marketing Campaigns Like a Pro

Shawn Constant Contact

Constant Contact have actually remained in the email marketing game because 1995. During that time, they’ve managed to become one of the most previously owned e-mail tools in the world, after Mailchimp.

Something I noticed is that Constant Contact is really commonly the leading option for several other review web sites. Normally, I wonder to see if our in-depth evaluation generates the very same result.

You may have had a look at the Constant Contact reviews supplied by individuals online, also, as well as whilst they are rather positive, they may not provide you the whole picture. Our evaluation of Constant Contact is based upon a systematic method and also utilizes our sensible experience and also expertise of loads of other simple and innovative advertising and marketing automation tools.

What makes them special is that they’ve included several functions over the years that few of their competitors sport, such as electronic item downloads, event monitoring, visit scheduling as well as social campaigns. These all contribute to the varied checklist of e-mail choices readily available, along with automations and recurring e-newsletters.

Constant Contact boast a industry with around 400 apps and combinations that cater to even the most niche of products. In spite of these showy numbers and also features, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s outs & ins and inspect.
Learn listed below!

Constant Contact Summary

Constant Contact is guided towards small companies, yet their costs aren’t one of the most affordable, especially when you think about that their functions just aren’t that advanced. Strategies begin with $9.99/ month, but this just allows for 500 subscribers, and also prices increase quite dramatically afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our full rates overview

Cons and also pros


Is Constant Contact the ideal newsletter service for you?

Recommended if:

You run events:

Constant Contact is quite one-of-a-kind in this regard, being one of minority e-mail advertising tools to permit you to take care of occasion tickets, invitations, and also enrollments . Remember that this feature features its own fees: 5.4% + $0.80 for every ticket offered or transaction performed.

Not advised if:

You need innovative automation:

Surprisingly, for the costs it bills, Constant Contact does not provide one of the most sophisticated automations. While they do offer triggered campaigns, autoresponders as well as deserted cart projects (for Shopify only), you’ll discover that other much less costly tools provide comparable levels of automation– MailerLite and also Sendinblue.

Ranking details


Alleviate of Use

Normally it’s easy to navigate, though a little bit dull-looking. You can reach most places within a couple of clicks, though as they’ve included more performance, some things have come to be a little covert, for example, automations.

Newsletter Creation


The editor is fast, but light on attributes, particularly in the styling division. Besides that it’s easy to collaborate with.



This is really basic, just allowing you to place straightforward greetings or get in touch with information. There is no if/then/else reasoning readily available.

Email types

Timeless, autoresponders, fundamental automations, recurring newsletters, A/B testing, occasion registrations, promo codes, surveys as well as polls .

Selection and Flexibility of Template Designs

Tolerable. There are around 200 (!) layouts to select from, with varying levels of top quality (some are suitable, while others look a little basic and also dated). You can likewise go back to square one, as well as make use of a handy feature called ‘Brand your email’ to auto-generate a theme based on your internet site’s shades as well as logo design.

Email Marketing Automation

It likewise creates pre-defined contact segments based on your consumers’ interactions with your on-line shop (e.g. repeat, lapsed as well as prospective consumers). Automations based on call triggers (e.g. email opens up, clicks) are also offered.

Checklist Management

You can create segments from call activity, list subscription, call details, tags, or ecommerce activity. You can additionally develop a section from your get in touch with insights as well as tag contacts based on get in touch with area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no customization with the kind, and also it merely offers a summary box, basic area choices (which you can’t add to) and after that a listing, or checklists, that people can check to be included in.


As you can see in our deliverability tests, Constant Contact does not do as well terribly, reaching the most popular e-mail suppliers (AOL, Gmail, Yahoo, and Outlook) most of the time.

Records and Analysis

In addition to typical open and click reports, spam, bounce and also unsubscribe prices are also available. You additionally get click warmth maps, as well as some useful summary reports such as open as well as click trends, opens by tool, % of contacts involved, and also the majority of effective subject line. You can also compare projects. Progressed tracking such as social tracking isn’t offered.


The device as well as the site are only readily available in English. You can select to alter some of the non-editable e-mail sections (e.g. footer and personal privacy plan text) to one of 10 languages offered, mostly European.

Further Features

Spam- and also Design-Testing

Spam screening isn’t offered, however, there is a attribute to inspect the email for errors (missing links, placeholder text that hasn’t been updated, etc). There’s also a tool that permits you to sneak peek exactly how e-mails will certainly search for specific receivers, although this really did not appear to work when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 tests, it’s a little steep.

Jump Management


Soft bounces are placed on momentary hold for 15 days, and after that dislike. If it happens once more, they are moved right into a put on hold bounce group. They have actually a ‘ suggested for elimination’ filter available to watch these, yet do not eliminate them immediately.



Import/export available although it’s not as straightforward as it could be– you require to initially enable innovative e-mail consents under Account Settings.

Storage available for data and pictures


All strategies include unlimited storage.

Pro Features



SPF as well as DKIM are sustained.

Own Domain


Different levels of account accessibility


The Account Owner can additionally appoint functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a huge amount of applications as well as assimilations , nearly 400.

Touchdown Page Builder


This is just offered via their kind building contractor, as well as it’s extremely fundamental. Instead, we ‘d suggest these totally free landing web page builders.

Customer Support

3.5/ 5.

There are several channels of assistance, consisting of real-time chat, phone assistance, a data base and also community-based assistance. However, I found that the conversation as well as phone assistance weren’t always offered, which was a little irritating. When I was able to acquire conversation assistance, however, I did find them to be valuable as well as receptive . Bear in mind that you’ll need to hire order to terminate your registration, which is quite irritating.

General rating.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks most of packages. The major issue below, however, is that they’re asking a premium rate for a sub-premium item.


As Constant Contact themselves repeat with their website, they are a device for small companies. And, because of this, it’s worth evaluating them on these terms. As discussed over, they definitely have sufficient of the essentials covered to satisfy most small companies, and if it were as basic as that then we would certainly suggest them more highly.

The problem, nowadays, is that there are a lot of various other e-mail tools providing a lot more than Constant Contact, as well as for a lot less money. This consists of not only includes, however likewise individual experience. For the quantity you pay with Constant Contact, you might find on your own utilizing much extra effective tools such as ActiveCampaign and also GetResponse.

And with recent improvements to automations as well as reporting, and also the addition of new attributes like a web site home builder, it does look like they’re making an initiative to enhance the item. Their absence of innovative functions makes it challenging to advise them over others at this rate factor.

So, there you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would boldly declare that there may be other interests at play there.

Try Constant Contact now completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, and it can not be contrasted to Constant Contact’s simple approach (it only features autoresponders). They additionally supply durable reports as well as analysis devices. In addition to that, they are also less costly than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one email advertising devices on the market. It’s readily available in 6 languages as well as includes advanced automation alternatives as well as a integrated CRM.
  • GetResponse is a solid alternative. It comes with many sophisticated attributes (e.g. a webinar device), has exceptional automations and offers among the best spam and layout screening devices we’ve ever before utilized. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth overview with the best alternatives to Constant Contact, check it out here. You can likewise try our Smart Finder to see which e-newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you would certainly such as to get involved in the details, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM system. At $399/month, you would certainly be much better off taking a look at any of these CRMs for little businesses, which will certainly be far extra inexpensive. There are even a lot of exceptional cost-free CRMs to select from.

Exactly how can I cancel my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within service hrs Eastern time in order to cancel your account. Right here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email marketing software application for small businesses. It safely stores your consumer information and also uses a protected way to handle your subscribers.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability prices are consistently excellent in our bi-annual deliverability examinations.

Despite these showy numbers as well as attributes, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves repeat via their site, they are a device for small businesses. The problem, these days, is that there are plenty of other e-mail tools using even extra than Constant Contact, as well as for a great deal less money. For the quantity you pay with Constant Contact, you can find yourself using a lot more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, and it can’t be compared to Constant Contact’s simple technique (it only features autoresponders).

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