Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually been in the e-mail advertising game considering that 1995. During that time, they’ve handled to turn into one of the most pre-owned e-mail tools on the planet, after Mailchimp.

Something I discovered is that Constant Contact is extremely commonly the leading choice for lots of other evaluation websites. Normally, I am curious to see if our detailed analysis produces the exact same end result.

You could have looked into the Constant Contact reviews offered by users online, as well, and whilst they are quite positive, they may not offer you the whole picture. Our testimonial of Constant Contact is based on a systematic method as well as utilizes our practical experience and also understanding of lots of other straightforward and sophisticated advertising automation tools.

What makes them special is that they’ve added numerous features throughout the years that few of their rivals sporting activity, such as electronic item downloads, event administration, appointment organizing and social projects. These all include in the diverse checklist of e-mail alternatives readily available, in addition to automations as well as repeating e-newsletters.

Constant Contact boast a market with around 400 applications as well as combinations that accommodate even the most niche of items. In spite of these showy numbers and also features, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. Enough reason for us to take a better take a look at Constant Contact’s outs & ins and inspect if it’s still pertinent in the 21st century.
Find out listed below!

Constant Contact Summary

Constant Contact is guided in the direction of small businesses, however their prices aren’t the most inexpensive, particularly when you take into consideration that their attributes just aren’t that progressed. Plans begin with $9.99/ month, but this just enables 500 subscribers, and rates rise pretty dramatically afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our total prices guide

Cons as well as pros


Is Constant Contact the ideal newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is rather special hereof, being among minority e-mail advertising devices to allow you to manage occasion tickets, registrations, as well as invites . Remember that this feature includes its very own costs: 5.4% + $0.80 for each ticket marketed or purchase conducted.

Not advised if:

You need advanced automation:

Surprisingly, for the premium it bills, Constant Contact does not provide one of the most innovative automations. While they do supply set off campaigns, autoresponders and abandoned cart projects (for Shopify just), you’ll discover that other more affordable devices provide comparable levels of automation– MailerLite as well as Sendinblue, for example.

Rating details


Alleviate of Use

Typically it’s easy to navigate, though a bit dull-looking. You can get to many places within a number of clicks, though as they’ve added much more functionality, some things have actually come to be a little covert, for example, automations.

E-newsletter Creation


The editor is quickly, but light on attributes, specifically in the designing division. Aside from that it’s easy to work with.



This is very standard, only allowing you to put basic introductions or contact details. There is no if/then/else logic offered.

Email kinds

Timeless, autoresponders, standard automations, repeating newsletters, A/B screening, event enrollments, surveys, surveys and coupons .

Option and Flexibility of Template Designs

Tolerable. There are about 200 (!) themes to choose from, with differing levels of top quality (some are respectable, while others look a little fundamental as well as dated). You can also go back to square one, and make use of a useful function called ‘Brand your e-mail’ to auto-generate a design template based upon your website’s shades and logo design.

Email Marketing Automation

They use autoresponders as well as deserted cart advocate Shopify and also WooCommerce. It likewise creates pre-defined contact sections based upon your clients’ communications with your on the internet store (e.g. repeat, expired as well as potential customers). Automations based upon call triggers (e.g. email opens up, clicks) are also available. It’s worth keeping in mind that the automations aren’t one of the most flexible, as you can not actually combine problems and also actions as you can in lots of other tools.

Listing Management

You can develop sections from get in touch with activity, checklist membership, contact details, tags, or ecommerce task. You can also develop a section from your call insights as well as tag get in touches with based on get in touch with area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the kind, and also it just uses a description box, basic field options (which you can’t add to) and afterwards a list, or lists, that individuals can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not perform as well terribly, reaching one of the most prominent email carriers (AOL, Gmail, Yahoo, as well as Outlook) most of the time.

Reports and Analysis

In enhancement to conventional open and click reports, spam, bounce and unsubscribe prices are additionally offered. You also obtain click warm maps, as well as some helpful overview reports such as open as well as click patterns, opens by tool, % of get in touches with involved, and also the majority of effective subject line.


The website as well as the device are only offered in English. You can select to change some of the non-editable e-mail areas (e.g. footer and also privacy policy text) to one of 10 languages offered, mainly European.

More Features

Spam- and also Design-Testing

Spam testing isn’t offered, nevertheless, there is a feature to examine the e-mail for errors ( missing out on links, placeholder text that hasn’t been updated, and so on). There’s additionally a tool that allows you to preview how e-mails will seek specific receivers, although this really did not seem to work when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 tests, it’s a little high.

Bounce Management


Soft bounces are placed on short-term hold for 15 days, and then frown at. If it happens again, they are relocated into a suspended bounce group. They have a ‘ suggested for removal’ filter readily available to check out these, yet don’t eliminate them automatically.


of course

Import/export readily available although it’s not as simple as it could be– you need to first allow sophisticated e-mail permissions under Account Settings.

Storage space available for information and also pictures


All plans feature unlimited storage space.

Pro Features


of course

SPF as well as DKIM are supported.

Very own Domain


Different degrees of account accessibility


The Account Owner can also designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact use a huge amount of apps and also integrations , almost 400.

Touchdown Page Builder


This is only offered via their kind home builder, and it’s really standard. Rather, we ‘d advise these totally free landing page home builders.

Client Support

3.5/ 5.

There are numerous channels of assistance, including real-time conversation, phone support, a data base and community-based support. I discovered that the chat and phone support weren’t always available, which was a little aggravating. When I had the ability to acquire chat assistance, nonetheless, I did locate them to be useful as well as responsive . Bear in mind that you’ll need to call in order to terminate your membership, which is rather irritating.

Overall rating.

3.6/ 5.

For a standard email tool, Constant Contact ticks the majority of packages. The primary concern below, however, is that they’re asking a costs cost for a sub-premium item.

Final thought.

As Constant Contact themselves reiterate through their site, they are a device for small companies. And also, thus, it’s worth assessing them on these terms. As discussed above, they definitely have enough of the basics covered to please most local business, and if it were as simple as that then we ‘d suggest them extra very.

The issue, nowadays, is that there are lots of various other e-mail tools providing much more than Constant Contact, as well as for a whole lot much less money. This consists of not only features, however additionally individual experience. For the amount you pay with Constant Contact, you might find yourself using much more powerful tools such as ActiveCampaign and GetResponse.

As well as with current enhancements to automations and also coverage, and also the enhancement of brand-new functions like a website home builder, it does look like they’re making an initiative to enhance the item. Their lack of advanced functions makes it tough to recommend them over others at this cost point.

There you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would boldly claim that there might be other interests at play there.

Attempt Constant Contact currently completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever before attempted, as well as it can not be contrasted to Constant Contact’s simplistic method (it just includes autoresponders). They likewise supply durable reports as well as analysis tools. They are also less expensive than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one e-mail advertising and marketing devices on the market. It’s offered in 6 languages and also features advanced automation alternatives and a integrated CRM.
  • GetResponse is a solid choice. It includes numerous advanced features (e.g. a webinar tool), has outstanding automations and provides among the most effective spam and also style screening devices we’ve ever made use of. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a in-depth guide with the best options to Constant Contact, check it out below. You can additionally experiment with our Smart Finder to see which newsletter service is finest fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact by far. If you ‘d such as to enter the information, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM platform. However, at $399/month, you ‘d be much better off taking a look at any of these CRMs for small companies, which will certainly be even more affordable. There are also lots of exceptional free CRMs to choose from.

How can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within business hrs Eastern time in order to cancel your account. Here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising software application for small businesses. It securely shops your consumer data as well as offers a safe method to handle your customers.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability examinations.

In spite of these showy numbers and also functions, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves reiterate through their site, they are a tool for tiny companies. The concern, these days, is that there are plenty of other email devices offering even a lot more than Constant Contact, and also for a whole lot much less money. For the quantity you pay with Constant Contact, you could discover yourself using much extra effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, and it can’t be contrasted to Constant Contact’s simplistic method (it just includes autoresponders).

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