Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually been in the email marketing video game because 1995. Throughout that time, they’ve taken care of to become one of the most used email tools in the world, after Mailchimp.

Something I discovered is that Constant Contact is really often the leading choice for lots of other evaluation sites. Naturally, I wonder to see if our thorough analysis generates the very same result.

You might have had a look at the Constant Contact evaluations provided by customers online, also, as well as whilst they are quite positive, they may not provide you the whole picture. Our testimonial of Constant Contact is based upon a systematic technique and utilizes our practical experience and also expertise of loads of various other straightforward and also sophisticated advertising automation tools.

What makes them unique is that they’ve included numerous functions for many years that few of their rivals sport, such as electronic product downloads, occasion monitoring, appointment organizing as well as social campaigns. These all add to the diverse checklist of e-mail alternatives available, in addition to automations and persisting newsletters.

Constant Contact boast a industry with around 400 apps and integrations that cater to also one of the most particular niche of items. Regardless of these showy numbers as well as functions, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough reason for us to take a better look at Constant Contact’s ins & outs and also examine.
Figure out listed below!

Constant Contact Summary

Constant Contact is routed towards small companies, however their costs aren’t one of the most budget-friendly, especially when you take into consideration that their functions just aren’t that progressed. Strategies begin with $9.99/ month, but this just allows for 500 clients, and also costs increase pretty dramatically after that.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s plans in our complete prices overview

Cons and pros


Is Constant Contact the right e-newsletter service for you?

Suggested if:

You run events:

Constant Contact is rather one-of-a-kind hereof, being one of the few email advertising and marketing devices to permit you to manage occasion enrollments, invitations, and also tickets . Remember that this feature includes its own fees: 5.4% + $0.80 for each and every ticket marketed or transaction performed.

Not suggested if:

You require sophisticated automation:

Surprisingly, for the costs it bills, Constant Contact does not use one of the most advanced automations. While they do offer activated campaigns, autoresponders and abandoned cart campaigns (for Shopify only), you’ll find that other more affordable tools offer similar levels of automation– MailerLite and Sendinblue, for example.

Score details


Ease of Use

Usually it’s very easy to browse, though a little bit dull-looking. You can reach the majority of locations within a couple of clicks, though as they’ve added extra performance, some points have come to be a little covert, for instance, automations.

Newsletter Creation


The editor is fast, yet light on attributes, particularly in the designing department. Aside from that it’s very easy to collaborate with.



This is very standard, only enabling you to put easy greetings or call details. There is no if/then/else logic offered.

Email kinds

Classic, autoresponders, fundamental automations, reoccuring e-newsletters, A/B testing, occasion registrations, surveys, promo codes and surveys .

Option as well as Flexibility of Template Designs

Not poor. You can also start from scrape, and make use of a handy feature called ‘Brand your email’ to auto-generate a template based on your website’s colors and also logo design.

Email Marketing Automation

They use autoresponders and abandoned cart advocate Shopify and also WooCommerce. It also creates pre-defined call segments based upon your consumers’ interactions with your on the internet shop (e.g. repeat, lapsed and potential customers). Automations based upon call triggers (e.g. e-mail opens, clicks) are additionally offered. It’s worth keeping in mind that the automations aren’t one of the most versatile, as you can not really integrate problems and also actions as you can in numerous other tools.

List Management

You can produce segments from contact task, checklist membership, contact information, tags, or ecommerce task. You can also create a section from your call understandings and also tag contacts based on get in touch with field requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the type, as well as it just supplies a description box, standard area alternatives (which you can not add to) and after that a listing, or checklists, that people can inspect to be contributed to.


As you can see in our deliverability tests, Constant Contact does not carry out also severely, reaching one of the most popular e-mail providers (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Records as well as Analysis

In addition to common open and also click records, spam, bounce and unsubscribe rates are likewise offered. You additionally obtain click warm maps, as well as some valuable review records such as open and click fads, opens by tool, % of contacts involved, and a lot of successful subject line. You can likewise contrast projects. Nevertheless, advanced tracking such as social tracking isn’t available.


The tool and the website are only offered in English. You can pick to transform some of the non-editable e-mail areas (e.g. footer and privacy plan message) to one of 10 languages available, mainly European.

Additional Features

Spam- and Design-Testing

Spam screening isn’t available, however, there is a attribute to examine the email for mistakes ( missing out on links, placeholder message that hasn’t been updated, etc). There’s likewise a device that permits you to preview just how emails will certainly search for particular recipients, although this really did not seem to function when we tested it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for just 5 tests, it’s a little high.

Bounce Management


Soft bounces are positioned on momentary hold for 15 days, and afterwards dislike. They are relocated into a suspended bounce category if it takes place again. They have a ‘recommended for removal’ filter readily available to watch these, yet don’t remove them automatically.



Import/export available although it’s not as simple as maybe– you need to first enable sophisticated email consents under Account Settings.

Storage offered for pictures and also data


All strategies come with unlimited storage space.

Pro Features


of course

SPF as well as DKIM are sustained.

Own Domain


Various degrees of account accessibility


The Account Owner can additionally assign duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a large quantity of apps and also integrations , nearly 400.

Landing Page Builder


This is only available through their type contractor, and also it’s very fundamental. Instead, we ‘d recommend these free touchdown page contractors.

Customer Support

3.5/ 5.

There are a number of channels of assistance, including live conversation, phone assistance, a understanding base as well as community-based assistance. I found that the chat and also phone support weren’t always available, which was a little aggravating.

Overall score.

3.6/ 5.

For a basic e-mail device, Constant Contact ticks most of the boxes. The main issue here, however, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves reiterate via their website, they are a tool for local business. And also, because of this, it’s worth evaluating them on these terms. As pointed out above, they absolutely have enough of the basics covered to please most local business, and also if it were as straightforward as that then we ‘d suggest them much more extremely.

The issue, these days, is that there are plenty of other e-mail devices offering a lot more than Constant Contact, and also for a whole lot less cash. This consists of not just features, yet additionally customer experience. Actually, for the amount you pay with Constant Contact, you can find yourself utilizing far more effective tools such as ActiveCampaign and GetResponse.

And with current enhancements to automations and reporting, and also the addition of new attributes like a site builder, it does look like they’re making an effort to enhance the item. Their lack of sophisticated attributes makes it challenging to advise them over others at this cost point.

So, there you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would strongly declare that there could be other interests at play there.

Try Constant Contact currently totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, as well as it can not be compared to Constant Contact’s simplistic approach (it only features autoresponders). They likewise supply durable reports as well as evaluation tools. They are also less costly than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one e-mail marketing tools on the market. It’s offered in 6 languages and also features innovative automation options as well as a built-in CRM.
  • GetResponse is a solid alternative. It includes lots of innovative features (e.g. a webinar tool), offers and has superb automations among the best spam as well as design testing tools we’ve ever before used. That’s why Constant Contact falls short when compared to GetResponse.

We have a comprehensive guide with the very best options to Constant Contact, check it out below. You can additionally check out our Smart Finder to see which e-newsletter service is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact contrast if you would certainly such as to obtain right into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM system. At $399/month, you ‘d be much far better off taking a appearance at any of these CRMs for little services, which will certainly be far more affordable. There are also plenty of exceptional cost-free CRMs to select from.

Just how can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within organization hrs Eastern time in order to terminate your account. Below is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email advertising software program for small companies. It securely shops your consumer data and also offers a secure method to manage your subscribers.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability rates are consistently excellent in our bi-annual deliverability tests.

Regardless of these showy numbers and also features, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate with their website, they are a device for small businesses. The problem, these days, is that there are plenty of various other email tools using also extra than Constant Contact, and also for a lot much less money. For the amount you pay with Constant Contact, you might discover yourself using much more effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, as well as it can not be compared to Constant Contact’s simplified approach (it just features autoresponders).

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