Constant Contact - Create Email Marketing Campaigns Like a Pro

What Google Platform Is Like Constant Contact

Constant Contact have remained in the e-mail advertising game considering that 1995. During that time, they’ve handled to turn into one of one of the most previously owned email tools in the world, after Mailchimp.

One point I noticed is that Constant Contact is very often the leading option for numerous other review internet sites. Normally, I am curious to see if our thorough evaluation creates the very same outcome.

You could have taken a look at the Constant Contact evaluations supplied by individuals online, too, and also whilst they are quite favorable, they might not offer you the whole picture. Our evaluation of Constant Contact is based upon a systematic method and utilizes our useful experience and also expertise of lots of other simple and also innovative advertising and marketing automation tools.

What makes them special is that they’ve added numerous attributes over the years that few of their competitors sport, such as electronic product downloads, event monitoring, consultation scheduling as well as social campaigns. These all include in the diverse list of e-mail options readily available, along with automations and also repeating newsletters.

Constant Contact boast a industry with around 400 applications and also combinations that satisfy also one of the most niche of items. In spite of these fancy numbers and also attributes, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. Enough factor for us to take a closer look at Constant Contact’s ins & outs and examine if it’s still relevant in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, however their rates aren’t the most budget-friendly, especially when you take into consideration that their functions simply aren’t that advanced. Plans begin with $9.99/ month, yet this just allows for 500 customers, and also prices rise quite dramatically afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s plans in our full pricing guide

Pros and also Cons


Is Constant Contact the right newsletter solution for you?

Advised if:

You run events:

Constant Contact is quite distinct in this regard, being just one of the few email advertising and marketing devices to permit you to take care of event tickets, registrations, as well as invitations . Bear in mind that this attribute includes its very own charges: 5.4% + $0.80 for each and every ticket sold or transaction carried out.

Not advised if:

You require sophisticated automation:

Surprisingly, for the premium it charges, Constant Contact doesn’t offer the most advanced automations. While they do offer triggered campaigns, autoresponders and abandoned cart campaigns (for Shopify just), you’ll find that other much more affordable tools supply comparable degrees of automation– MailerLite as well as Sendinblue.

Rating information


Relieve of Use

Usually it’s easy to navigate, though a little bit dull-looking. You can reach many areas within a number of clicks, though as they’ve included extra functionality, some things have ended up being a little covert, as an example, automations.

Newsletter Creation


The editor is fast, yet light on attributes, specifically in the designing department. In addition to that it’s very easy to work with.



This is extremely standard, just permitting you to place easy greetings or get in touch with information. There is no if/then/else logic readily available.

Email types

Timeless, autoresponders, basic automations, recurring newsletters, A/B testing, occasion registrations, coupons, surveys and studies .

Option and also Flexibility of Template Designs

Not poor. You can likewise start from scrape, and make use of a handy function called ‘Brand your email’ to auto-generate a template based on your internet site’s colors as well as logo design.

Email Marketing Automation

They offer autoresponders and also abandoned cart advocate Shopify as well as WooCommerce. It additionally generates pre-defined contact sections based upon your clients’ communications with your on-line store (e.g. repeat, expired and also prospective consumers). Automations based on contact triggers (e.g. email opens, clicks) are likewise offered. It’s worth keeping in mind that the automations aren’t the most versatile, as you can not actually combine conditions and activities as you can in lots of other tools.

Checklist Management

You can create segments from get in touch with activity, checklist subscription, get in touch with information, tags, or ecommerce task. You can likewise produce a sector from your get in touch with insights as well as tag contacts based on get in touch with field requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the kind, as well as it just provides a summary box, standard area choices (which you can not contribute to) and afterwards a checklist, or lists, that individuals can examine to be included in.


As you can see in our deliverability examinations, Constant Contact does not carry out too terribly, reaching one of the most popular email carriers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Reports and Analysis

In enhancement to standard open as well as click reports, spam, bounce and unsubscribe rates are likewise offered. You likewise get click warmth maps, as well as some useful review reports such as open and also click trends, opens by device, % of calls engaged, and most successful subject line.


Below’s where it gets a little bit unshaven. The website and also the device are just offered in English. You can pick to alter several of the non-editable email sections (e.g. footer and also personal privacy plan text) to one of 10 languages available, mainly European. Assistance and the data base is offered in 4 languages. Somewhat confusing, however at the very least there’s some effort to support multilingual individuals and also audiences.

Further Features

Spam- as well as Design-Testing

Spam screening isn’t readily available, nonetheless, there is a function to inspect the email for errors (missing links, placeholder text that hasn’t been upgraded, etc). There’s also a device that allows you to sneak peek how e-mails will certainly seek specific receivers, although this didn’t appear to function when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for just 5 tests, it’s a little high.

Bounce Management

of course

Soft bounces are put on short-term hold for 15 days, and after that feel bitter. If it happens once again, they are relocated into a suspended bounce classification. They have actually a ‘recommended for removal’ filter readily available to view these, however don’t eliminate them automatically.



Import/export readily available although it’s not as uncomplicated as it could be– you require to initially enable sophisticated e-mail permissions under Account Settings.

Storage space readily available for data as well as images


All strategies include unrestricted storage.

Pro Features


of course

SPF and also DKIM are supported.

Very own Domain


Different degrees of account access


The Account Owner can additionally appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact use a large amount of apps as well as combinations , virtually 400.

Touchdown Page Builder


This is only available using their type builder, as well as it’s very standard. Instead, we would certainly recommend these complimentary touchdown page contractors.

Client Support

3.5/ 5.

There are numerous channels of support, consisting of online conversation, phone assistance, a knowledge base as well as community-based support. However, I located that the conversation as well as phone assistance weren’t always available, which was a little aggravating. When I had the ability to acquire chat support, however, I did discover them to be responsive and helpful . Remember that you’ll require to hire order to cancel your membership, which is rather irritating.

Overall score.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks a lot of the boxes. The main problem right here, however, is that they’re asking a costs cost for a sub-premium product.


As Constant Contact themselves restate through their site, they are a tool for small companies. And also, as such, it’s worth examining them on these terms. As stated over, they certainly have sufficient of the fundamentals covered to please most small businesses, and if it were as basic as that after that we ‘d advise them a lot more very.

The issue, these days, is that there are plenty of other email tools providing even more than Constant Contact, as well as for a great deal less money. This consists of not just features, yet additionally customer experience. Actually, for the quantity you pay with Constant Contact, you might find yourself making use of a lot more powerful tools such as ActiveCampaign as well as GetResponse.

They do pick up factors for their decent deliverability rates, assimilations ( specifically social networks integrations), as well as for enabling various access levels for different customers. As well as with recent improvements to automations and reporting, and the enhancement of brand-new attributes like a website contractor, it does resemble they’re making an effort to improve the item. Their lack of advanced functions makes it challenging to recommend them over others at this cost point. (You’ll see we don’t list them as a excellent Mailchimp option, either.).

There you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the web, I would boldly assert that there may be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, and also it can not be compared to Constant Contact’s simple approach (it just includes autoresponders). They also offer robust records as well as analysis tools. They are also less expensive than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one email advertising and marketing tools on the marketplace. It’s available in 6 languages and comes with sophisticated automation options and a built-in CRM.
  • GetResponse is a solid alternative. It features numerous advanced functions (e.g. a webinar device), offers and also has outstanding automations among the best spam and design testing tools we’ve ever before utilized. That’s why Constant Contact fails when compared to GetResponse.

We have a in-depth overview with the most effective choices to Constant Contact, check it out below. You can additionally try out our Smart Finder to see which newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact by far. If you ‘d such as to get into the information, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. At $399/month, you ‘d be a lot far better off taking a appearance at any of these CRMs for small organizations, which will be far extra cost effective. There are even a lot of superb complimentary CRMs to pick from.

Exactly how can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within organization hrs Eastern time in order to cancel your account. Here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising software program for local business. It securely shops your consumer data as well as uses a safe method to manage your clients.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability rates are constantly excellent in our bi-annual deliverability tests.

Regardless of these showy numbers as well as functions, rate of interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves restate with their site, they are a tool for little services. The issue, these days, is that there are lots of other email tools supplying even more than Constant Contact, as well as for a lot less cash. For the quantity you pay with Constant Contact, you can find yourself making use of much more effective tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, and it can’t be compared to Constant Contact’s simplistic approach (it just features autoresponders).

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