Constant Contact - Create Email Marketing Campaigns Like a Pro

What Is A Constant Contact Email

Constant Contact have remained in the email advertising and marketing video game given that 1995. During that time, they’ve managed to become one of one of the most pre-owned e-mail tools on the planet, after Mailchimp.

One point I saw is that Constant Contact is really usually the top selection for numerous various other testimonial websites. Normally, I wonder to see if our in-depth evaluation creates the exact same result.

You may have checked out the Constant Contact evaluations provided by customers online, too, and whilst they are quite positive, they might not offer you the whole picture. Our evaluation of Constant Contact is based on a methodical technique and utilizes our functional experience and also expertise of dozens of other basic as well as innovative marketing automation tools.

What makes them special is that they’ve included a number of attributes throughout the years that few of their rivals sporting activity, such as electronic item downloads, occasion monitoring, visit organizing and social campaigns. These all include in the diverse listing of e-mail options available, in addition to automations as well as reoccuring e-newsletters.

Constant Contact brag a marketplace with around 400 apps and integrations that accommodate even one of the most specific niche of products. Despite these flashy numbers and features, interest in Constant Contact appears to be on the decrease, at least according to Google Trends. Sufficient reason for us to take a more detailed consider Constant Contact’s ins & outs as well as inspect if it’s still appropriate in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is directed towards small businesses, but their rates aren’t the most budget-friendly, particularly when you consider that their functions just aren’t that progressed. Plans start from $9.99/ month, however this just permits 500 clients, as well as rates increase quite dramatically after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our complete rates overview

Pros and also Cons


Is Constant Contact the best newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is fairly special in this regard, being among minority email marketing tools to enable you to take care of event tickets, registrations, and invites . Remember that this feature includes its own fees: 5.4% + $0.80 for each and every ticket marketed or deal performed.

Not recommended if:

You require sophisticated automation:

Remarkably, for the costs it charges, Constant Contact doesn’t offer one of the most sophisticated automations. While they do offer triggered projects, autoresponders and also deserted cart projects (for Shopify only), you’ll find that much cheaper tools provide similar degrees of automation– MailerLite as well as Sendinblue, for example.

Ranking information


Relieve of Use

Normally it’s simple to browse, though a bit dull-looking. You can reach the majority of places within a couple of clicks, though as they’ve added more functionality, some points have come to be a little surprise, for example, automations.

E-newsletter Creation


The editor is fast, yet light on features, particularly in the designing department. Aside from that it’s easy to work with.


of course

This is extremely basic, only allowing you to place basic introductions or call information. There is no if/then/else reasoning available.

Email types

Timeless, autoresponders, fundamental automations, reoccuring newsletters, A/B screening, occasion enrollments, surveys, vouchers and studies .

Option and Flexibility of Template Designs

Okay. There are around 200 (!) themes to choose from, with differing degrees of high quality (some are decent, while others look a little standard and also outdated). You can additionally start from scratch, as well as utilize a useful feature called ‘Brand your e-mail’ to auto-generate a theme based on your internet site’s colors and logo design.

Email Marketing Automation

They offer autoresponders as well as deserted cart advocate Shopify and also WooCommerce. It likewise creates pre-defined get in touch with sections based upon your consumers’ interactions with your online shop (e.g. repeat, expired and potential clients). Automations based on contact triggers (e.g. email opens up, clicks) are additionally offered. It’s worth noting that the automations aren’t the most adaptable, as you can not really combine conditions and also activities as you can in numerous various other devices.

Listing Management

You can produce sections from call task, checklist membership, contact information, tags, or ecommerce activity. You can also create a section from your call insights and tag get in touches with based upon contact area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no modification with the form, and it simply provides a summary box, fundamental area options (which you can’t contribute to) and after that a list, or lists, that individuals can examine to be added to.


As you can see in our deliverability examinations, Constant Contact does not perform also terribly, getting to one of the most preferred email carriers (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Reports as well as Analysis

In addition to standard open as well as click records, spam, bounce and also unsubscribe rates are additionally available. You likewise obtain click heat maps, and also some helpful overview records such as open as well as click patterns, opens by device, % of calls engaged, as well as most successful subject line.


Below’s where it gets a little bit hairy. The device as well as the site are only available in English. You can select to transform some of the non-editable e-mail sections (e.g. footer as well as personal privacy policy text) to among 10 languages readily available, mostly European. Support and also the data base is readily available in 4 languages. Slightly complicated, however a minimum of there’s some effort to sustain multilingual individuals and target markets.

Further Features

Spam- and Design-Testing

Spam testing isn’t offered, nevertheless, there is a function to examine the e-mail for mistakes (missing web links, placeholder text that hasn’t been upgraded, and so on). There’s additionally a tool that enables you to sneak peek exactly how e-mails will search for certain recipients, although this didn’t seem to function when we checked it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management


Soft bounces are positioned on short-lived hold for 15 days, and then frown at. They are relocated right into a suspended bounce category if it occurs once again. They have a ‘ suggested for removal’ filter available to see these, yet don’t eliminate them automatically.



Import/export readily available although it’s not as uncomplicated as it could be– you require to first make it possible for sophisticated email approvals under Account Settings.

Storage readily available for data and images


All plans feature endless storage space.

Pro Features



SPF as well as DKIM are supported.

Own Domain


Various degrees of account gain access to


The Account Owner can likewise designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact offer a enormous quantity of integrations and also applications , practically 400.

Landing Page Builder


This is only readily available through their type builder, as well as it’s really fundamental. Instead, we would certainly suggest these totally free touchdown web page home builders.

Client Support

3.5/ 5.

There are a number of channels of assistance, consisting of real-time chat, phone assistance, a knowledge base and also community-based support. I found that the chat and phone support weren’t constantly readily available, which was a little discouraging. When I was able to acquire conversation support, however, I did find them to be valuable and responsive . Bear in mind that you’ll require to call in order to terminate your registration, which is rather annoying.

Total score.

3.6/ 5.

For a standard e-mail tool, Constant Contact ticks a lot of packages. The main concern below, though, is that they’re asking a costs rate for a sub-premium product.


As Constant Contact themselves state through their site, they are a tool for small companies. And, because of this, it’s worth evaluating them on these terms. As mentioned over, they certainly have enough of the basics covered to satisfy most local business, and if it were as basic as that then we ‘d recommend them extra extremely.

The issue, nowadays, is that there are lots of other e-mail devices supplying much more than Constant Contact, as well as for a lot less cash. This includes not only features, yet additionally customer experience. For the quantity you pay with Constant Contact, you can locate on your own utilizing a lot extra effective tools such as ActiveCampaign and also GetResponse.

And also with current enhancements to automations and reporting, and also the enhancement of new functions like a site builder, it does look like they’re making an initiative to enhance the product. Their lack of innovative features makes it challenging to recommend them over others at this cost point.

There you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the web, I would boldly claim that there could be various other passions at play there.

Attempt Constant Contact currently absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever before attempted, as well as it can not be compared to Constant Contact’s simplified technique (it just features autoresponders). They likewise use durable records and also analysis tools. They are also more affordable than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one email advertising and marketing devices on the marketplace. It’s available in 6 languages and features sophisticated automation choices as well as a built-in CRM.
  • GetResponse is a solid alternative. It features many advanced attributes (e.g. a webinar tool), has superb automations and also supplies among the very best spam and also design screening devices we’ve ever before made use of. That’s why Constant Contact fails when contrasted to GetResponse.

We have a thorough guide with the best choices to Constant Contact, check it out below. You can additionally try out our Smart Finder to see which newsletter service is best fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly like to obtain right into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM platform. At $399/month, you would certainly be much far better off taking a look at any of these CRMs for tiny businesses, which will certainly be far more inexpensive. There are also plenty of outstanding complimentary CRMs to select from.

Just how can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within business hrs Eastern time in order to terminate your account. Right here is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email advertising and marketing software program for local business. It securely stores your consumer data as well as offers a protected means to manage your clients.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability prices are constantly good in our bi-annual deliverability tests.

In spite of these showy numbers and features, interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves repeat with their website, they are a device for little services. The issue, these days, is that there are lots of other e-mail tools providing also much more than Constant Contact, and for a great deal less money. For the quantity you pay with Constant Contact, you might find on your own utilizing a lot a lot more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, and it can not be compared to Constant Contact’s simplistic method (it only features autoresponders).

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