Constant Contact - Create Email Marketing Campaigns Like a Pro

What Is Bounce Rate Constant Contact

Constant Contact have actually been in the email marketing game because 1995. Throughout that time, they’ve taken care of to become one of the most used e-mail tools worldwide, after Mailchimp.

One thing I discovered is that Constant Contact is extremely frequently the top choice for many various other evaluation websites. Normally, I wonder to see if our comprehensive analysis creates the very same outcome.

You might have taken a look at the Constant Contact reviews offered by customers online, also, as well as whilst they are quite favorable, they may not give you the whole picture. Our testimonial of Constant Contact is based on a systematic method and also uses our sensible experience and also expertise of loads of various other easy as well as advanced marketing automation tools.

What makes them special is that they’ve added a number of features throughout the years that few of their rivals sport, such as digital product downloads, event administration, appointment organizing and also social campaigns. These all contribute to the varied list of e-mail options available, along with automations as well as reoccuring e-newsletters.

Constant Contact brag a industry with around 400 applications and also integrations that deal with also one of the most particular niche of products. Yet regardless of these showy numbers and also features, interest in Constant Contact appears to be on the decline, at least according to Google Trends. If it’s still appropriate in the 21st century, Enough reason for us to take a better look at Constant Contact’s ins & outs as well as examine.
Learn below!

Constant Contact Summary

Constant Contact is directed in the direction of local business, yet their costs aren’t the most economical, especially when you think about that their functions just aren’t that advanced. Strategies start from $9.99/ month, however this just permits 500 subscribers, as well as costs increase quite dramatically after that.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our total rates overview

Pros and also Cons


Is Constant Contact the right newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is quite unique in this regard, being among the few email advertising and marketing tools to enable you to manage event tickets, invites, and also registrations . Bear in mind that this function comes with its very own costs: 5.4% + $0.80 for each and every ticket marketed or purchase performed.

Not recommended if:

You require advanced automation:

Remarkably, for the costs it charges, Constant Contact doesn’t supply the most innovative automations. While they do supply activated projects, autoresponders and abandoned cart campaigns (for Shopify just), you’ll locate that various other much less costly devices offer comparable degrees of automation– MailerLite as well as Sendinblue.

Rating details


Relieve of Use

Normally it’s easy to navigate, though a bit dull-looking. You can get to a lot of places within a couple of clicks, though as they’ve added extra functionality, some things have actually ended up being a little covert, for instance, automations.

E-newsletter Creation


The editor is quickly, however light on functions, especially in the styling division. In addition to that it’s very easy to deal with.


of course

This is extremely fundamental, only allowing you to insert easy greetings or call information. There is no if/then/else logic readily available.

Email types

Traditional, autoresponders, fundamental automations, recurring newsletters, A/B testing, event registrations, discount coupons, polls and also studies .

Choice and Flexibility of Template Designs

Not bad. There are around 200 (!) design templates to choose from, with differing levels of top quality (some are respectable, while others look a little basic and also dated). You can also go back to square one, and utilize a helpful function called ‘Brand your e-mail’ to auto-generate a design template based on your site’s colors and logo.

Email Marketing Automation

It likewise produces pre-defined get in touch with segments based on your clients’ interactions with your online shop (e.g. repeat, expired and prospective customers). Automations based on contact triggers (e.g. e-mail opens up, clicks) are additionally available.

Checklist Management

You can develop sections from contact task, listing membership, get in touch with details, tags, or ecommerce activity. You can additionally develop a sector from your get in touch with insights and also tag contacts based upon call area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no modification with the type, and it simply provides a summary box, fundamental area options (which you can not add to) and then a listing, or lists, that people can check to be added to.


As you can see in our deliverability examinations, Constant Contact does not perform also badly, reaching one of the most preferred email suppliers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Reports and also Analysis

In enhancement to conventional open as well as click reports, spam, bounce and also unsubscribe prices are additionally offered. You also get click warmth maps, and also some helpful summary records such as open as well as click fads, opens up by device, % of contacts involved, and also a lot of effective subject line.


Below’s where it gets a little bit hirsute. The site as well as the tool are just offered in English. You can select to transform some of the non-editable email areas (e.g. footer as well as privacy policy text) to one of 10 languages readily available, mostly European. Support and also the data base is readily available in 4 languages. Somewhat confusing, yet at the very least there’s some effort to support multilingual individuals and target markets.

Additional Features

Spam- as well as Design-Testing

Spam testing isn’t offered, nonetheless, there is a attribute to inspect the email for errors ( missing out on links, placeholder message that hasn’t been upgraded, etc). There’s also a tool that permits you to preview exactly how emails will try to find details recipients, although this didn’t seem to work when we checked it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management


Soft bounces are put on temporary hold for 15 days, and then resent. If it occurs once again, they are relocated into a put on hold bounce category. They have actually a ‘ suggested for removal’ filter offered to view these, but do not remove them instantly.



Import/export readily available although it’s not as uncomplicated as maybe– you need to first make it possible for sophisticated e-mail consents under Account Settings.

Storage readily available for images as well as data


All strategies feature unlimited storage space.

Pro Features


of course

SPF and DKIM are supported.

Own Domain


Different levels of account accessibility

of course

The Account Owner can likewise assign roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a huge amount of applications as well as assimilations , practically 400.

Landing Page Builder

of course

This is just available through their kind home builder, and it’s extremely basic. Instead, we would certainly recommend these cost-free landing web page contractors.

Client Support

3.5/ 5.

There are a number of networks of assistance, consisting of online conversation, phone support, a knowledge base and also community-based support. I found that the chat and phone assistance weren’t constantly available, which was a little discouraging. When I had the ability to acquire conversation assistance, however, I did discover them to be receptive and also beneficial . Bear in mind that you’ll need to hire order to terminate your registration, which is pretty annoying.

Total score.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks a lot of packages. The primary issue right here, though, is that they’re asking a premium cost for a sub-premium item.


As Constant Contact themselves repeat through their website, they are a tool for small businesses. And, because of this, it’s worth reviewing them on these terms. As discussed above, they definitely have enough of the fundamentals covered to please most small companies, and if it were as easy as that then we ‘d suggest them more extremely.

The concern, nowadays, is that there are lots of various other e-mail devices using much more than Constant Contact, and also for a lot much less cash. This includes not just features, however likewise individual experience. As a matter of fact, for the quantity you pay with Constant Contact, you might find yourself utilizing far more powerful tools such as ActiveCampaign and GetResponse.

They do grab points for their respectable deliverability prices, combinations ( especially social networks combinations), and for permitting different access levels for separate customers. And with recent enhancements to automations and also reporting, and the addition of brand-new functions like a site home builder, it does resemble they’re making an initiative to improve the product. But their absence of advanced functions makes it tough to recommend them over others at this price point. (You’ll see we do not detail them as a good Mailchimp choice, either.).

There you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would boldly assert that there could be various other interests at play there.

Attempt Constant Contact currently for free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever tried, as well as it can not be contrasted to Constant Contact’s simplified method (it just features autoresponders). They additionally use durable reports and analysis devices. They are even less expensive than Constant Contact.
  • Sendinblue is one of the most affordable all-in-one email advertising and marketing tools on the market. It’s readily available in 6 languages and also includes sophisticated automation options as well as a integrated CRM.
  • GetResponse is a strong alternative. It includes lots of sophisticated attributes (e.g. a webinar tool), has exceptional automations and also offers among the most effective spam and also layout screening tools we’ve ever made use of. That’s why Constant Contact fails when compared to GetResponse.

We have a in-depth overview with the best options to Constant Contact, check it out below. You can likewise try out our Smart Finder to see which e-newsletter service is best fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly such as to get right into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM system. At $399/month, you ‘d be much better off taking a appearance at any of these CRMs for tiny companies, which will be far extra economical. There are also plenty of excellent cost-free CRMs to pick from.

Exactly how can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within business hrs Eastern time in order to terminate your account. Here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email marketing software for small companies. It safely stores your consumer information and provides a secure method to manage your subscribers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are regularly excellent in our bi-annual deliverability tests.

Despite these showy numbers and features, rate of interest in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves restate with their website, they are a device for tiny companies. The concern, these days, is that there are plenty of other email devices using even more than Constant Contact, as well as for a lot much less cash. For the quantity you pay with Constant Contact, you can discover yourself making use of much a lot more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can not be contrasted to Constant Contact’s simplified approach (it only includes autoresponders).

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