Constant Contact - Create Email Marketing Campaigns Like a Pro

What Is Threshold Of Hard Bounces Constant Contact

Constant Contact have actually remained in the e-mail advertising game given that 1995. During that time, they’ve handled to turn into one of one of the most used email tools on the planet, after Mailchimp.

Something I discovered is that Constant Contact is extremely usually the top selection for lots of other review websites. Normally, I wonder to see if our detailed analysis creates the exact same outcome.

You may have checked out the Constant Contact reviews supplied by users online, as well, and whilst they are pretty favorable, they might not offer you the whole picture. Our review of Constant Contact is based upon a methodical strategy and also utilizes our functional experience as well as expertise of loads of various other simple and innovative marketing automation devices.

What makes them unique is that they’ve included several features for many years that few of their rivals sport, such as electronic item downloads, event administration, consultation organizing as well as social projects. These all add to the diverse list of e-mail options readily available, along with automations and also reoccuring e-newsletters.

Constant Contact brag a industry with around 400 apps as well as integrations that deal with also the most particular niche of items. Yet in spite of these showy numbers and also functions, interest in Constant Contact seems to be on the decrease, a minimum of according to Google Trends. If it’s still appropriate in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s ins & outs as well as examine.
Find out listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small businesses, however their costs aren’t one of the most affordable, specifically when you take into consideration that their features simply aren’t that progressed. Strategies start from $9.99/ month, however this just enables 500 clients, and also costs increase rather greatly after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our full prices guide

Pros and Cons


Is Constant Contact the best newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is fairly distinct in this regard, being just one of minority email advertising tools to permit you to take care of occasion invitations, registrations, as well as tickets . Keep in mind that this feature features its very own charges: 5.4% + $0.80 for each ticket offered or deal conducted.

Not suggested if:

You need innovative automation:

Remarkably, for the costs it charges, Constant Contact does not offer one of the most innovative automations. While they do provide triggered campaigns, autoresponders and abandoned cart projects (for Shopify just), you’ll find that various other much more affordable tools offer similar levels of automation– MailerLite and Sendinblue.

Ranking information


Reduce of Use

Usually it’s easy to browse, though a bit dull-looking. You can get to most areas within a couple of clicks, though as they’ve included much more functionality, some points have actually become a little covert, for instance, automations.

E-newsletter Creation


The editor is quickly, yet light on functions, specifically in the designing division. In addition to that it’s simple to collaborate with.



This is very basic, just permitting you to insert basic introductions or get in touch with information. There is no if/then/else reasoning available.

Email kinds

Classic, autoresponders, fundamental automations, persisting e-newsletters, A/B screening, event enrollments, vouchers, surveys as well as surveys .

Selection as well as Flexibility of Template Designs

Not bad. You can likewise begin from scratch, and also utilize a handy function called ‘Brand your e-mail’ to auto-generate a theme based on your web site’s colors and also logo design.

Email Marketing Automation

They supply autoresponders as well as abandoned cart campaigns for Shopify and also WooCommerce. It additionally generates pre-defined get in touch with sectors based on your clients’ communications with your online shop (e.g. repeat, expired and also potential clients). Automations based upon contact triggers (e.g. email opens up, clicks) are additionally available. It’s worth keeping in mind that the automations aren’t the most versatile, as you can’t really integrate problems as well as actions as you can in several various other tools.

Listing Management

You can develop sectors from call activity, listing subscription, call details, tags, or ecommerce activity. You can additionally develop a sector from your contact understandings as well as tag contacts based on call field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no modification with the kind, and it just uses a description box, basic area choices (which you can not add to) and then a list, or lists, that people can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute also badly, reaching the most preferred email providers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Records and Analysis

In enhancement to basic open and also click reports, spam, bounce and unsubscribe rates are likewise offered. You also obtain click warm maps, and some useful review reports such as open and also click trends, opens up by gadget, % of contacts engaged, and most effective subject line.


Right here’s where it gets a little bit hairy. The device and also the site are only readily available in English. You can select to transform a few of the non-editable e-mail sections (e.g. footer and also personal privacy policy text) to among 10 languages available, primarily European. Support and the data base is readily available in 4 languages. Somewhat complex, yet a minimum of there’s some initiative to sustain multilingual customers as well as audiences.

Further Features

Spam- and also Design-Testing

Spam testing isn’t offered, however, there is a attribute to check the email for mistakes ( missing out on links, placeholder text that hasn’t been upgraded, etc). There’s also a tool that enables you to preview how e-mails will certainly look for particular receivers, although this really did not appear to function when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management

of course

Soft bounces are placed on momentary hold for 15 days, and then feel bitter. If it happens once again, they are moved right into a suspended bounce classification. They have actually a ‘ advised for removal’ filter offered to check out these, but do not remove them instantly.



Import/export offered although it’s not as uncomplicated as maybe– you require to first enable sophisticated email authorizations under Account Settings.

Storage readily available for images and data


All plans include limitless storage space.

Pro Features


of course

SPF as well as DKIM are supported.

Very own Domain


Different levels of account access


The Account Owner can also assign functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a substantial quantity of assimilations and also apps , almost 400.

Landing Page Builder


This is only readily available using their kind builder, and it’s really basic. Rather, we ‘d recommend these cost-free touchdown web page builders.

Client Support

3.5/ 5.

There are several channels of support, including real-time conversation, phone support, a expertise base and community-based assistance. I discovered that the chat as well as phone support weren’t always readily available, which was a little irritating.

Total rating.

3.6/ 5.

For a basic email device, Constant Contact ticks a lot of packages. The main concern here, however, is that they’re asking a costs rate for a sub-premium product.


As Constant Contact themselves restate via their website, they are a tool for small businesses. And, because of this, it’s worth evaluating them on these terms. As pointed out over, they definitely have enough of the basics covered to please most local business, as well as if it were as basic as that after that we would certainly recommend them more highly.

The concern, nowadays, is that there are plenty of other email tools supplying a lot more than Constant Contact, and for a whole lot less money. This consists of not just features, however also user experience. Actually, for the amount you pay with Constant Contact, you might find yourself making use of far more powerful tools such as ActiveCampaign and GetResponse.

They do get factors for their respectable deliverability prices, integrations (particularly social media sites assimilations), as well as for permitting different gain access to levels for different users. And also with recent enhancements to automations as well as reporting, as well as the addition of new attributes like a web site home builder, it does appear like they’re making an effort to enhance the item. Yet their lack of innovative features makes it difficult to advise them over others at this rate factor. (You’ll see we don’t provide them as a excellent Mailchimp alternative, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would strongly claim that there might be other passions at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most sophisticated automation systems we’ve ever tried, and it can’t be compared to Constant Contact’s simplified approach (it only features autoresponders). They likewise supply durable records and also evaluation tools. They are also more affordable than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one email marketing devices on the market. It’s readily available in 6 languages as well as features advanced automation alternatives and a integrated CRM.
  • GetResponse is a strong choice. It features lots of innovative functions (e.g. a webinar device), uses as well as has superb automations one of the best spam and also design testing devices we’ve ever used. When compared to GetResponse, that’s why Constant Contact drops short.

We have a in-depth guide with the best choices to Constant Contact, check it out here. You can likewise check out our Smart Finder to see which e-newsletter service is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly like to get into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM platform. However, at $399/month, you would certainly be far better off having a look at any of these CRMs for small companies, which will be much more affordable. There are even a lot of outstanding free CRMs to pick from.

How can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Right here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising and marketing software application for local business. It securely stores your customer data and also uses a safe and secure way to manage your clients.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are constantly good in our bi-annual deliverability tests.

Regardless of these flashy numbers and features, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves reiterate via their website, they are a tool for small companies. The issue, these days, is that there are plenty of various other e-mail tools providing even a lot more than Constant Contact, as well as for a whole lot much less money. For the amount you pay with Constant Contact, you can discover yourself using a lot a lot more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, as well as it can’t be contrasted to Constant Contact’s simplistic strategy (it just includes autoresponders).

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