Constant Contact - Create Email Marketing Campaigns Like a Pro

Why Do People Have To Have Constant Contact To Feel Close Friendships

Constant Contact have actually been in the e-mail advertising video game because 1995. Throughout that time, they’ve taken care of to become one of one of the most used e-mail devices worldwide, after Mailchimp.

One point I observed is that Constant Contact is very frequently the leading choice for several various other evaluation sites. Naturally, I am curious to see if our thorough evaluation produces the exact same outcome.

You might have looked into the Constant Contact evaluations provided by customers online, also, and also whilst they are quite favorable, they may not offer you the whole picture. Our review of Constant Contact is based on a methodical method as well as uses our functional experience and expertise of lots of various other basic and also sophisticated advertising automation tools.

What makes them special is that they’ve included numerous functions over the years that few of their rivals sport, such as digital product downloads, occasion management, visit scheduling and also social campaigns. These all contribute to the varied checklist of e-mail options offered, in addition to automations and reoccuring e-newsletters.

Constant Contact brag a industry with around 400 apps and integrations that satisfy also the most particular niche of products. Yet despite these fancy numbers and also features, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s ins & outs and also examine.
Learn listed below!

Constant Contact Summary

Constant Contact is routed towards small companies, however their costs aren’t the most budget friendly, especially when you consider that their functions simply aren’t that advanced. Plans begin with $9.99/ month, yet this only enables 500 customers, and costs climb pretty sharply afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our complete rates guide

Cons and pros


Is Constant Contact the ideal e-newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is rather one-of-a-kind hereof, being just one of minority email marketing devices to permit you to manage occasion invitations, registrations, and also tickets . Keep in mind that this function features its own fees: 5.4% + $0.80 for each ticket offered or purchase performed.

Not advised if:

You require sophisticated automation:

Remarkably, for the costs it bills, Constant Contact does not supply one of the most innovative automations. While they do offer activated campaigns, autoresponders as well as deserted cart campaigns (for Shopify only), you’ll find that other much cheaper devices supply comparable levels of automation– MailerLite and also Sendinblue.

Rating details


Ease of Use

Generally it’s simple to browse, though a bit dull-looking. You can reach a lot of locations within a number of clicks, though as they’ve added a lot more performance, some things have come to be a little hidden, for instance, automations.

Newsletter Creation


The editor is fast, yet light on attributes, particularly in the styling department. Aside from that it’s simple to deal with.


of course

This is very basic, only allowing you to place easy greetings or call details. There is no if/then/else logic offered.

Email types

Traditional, autoresponders, basic automations, repeating e-newsletters, A/B screening, event registrations, polls, surveys and also promo codes .

Option as well as Flexibility of Template Designs

Okay. There are around 200 (!) layouts to select from, with varying levels of top quality (some are suitable, while others look a little standard and outdated). You can likewise start from scratch, as well as use a handy feature called ‘Brand your email’ to auto-generate a theme based upon your web site’s shades and also logo.

Email Marketing Automation

It additionally creates pre-defined call sectors based on your clients’ communications with your on-line store (e.g. repeat, expired as well as potential customers). Automations based on contact triggers (e.g. email opens up, clicks) are likewise readily available.

List Management

You can develop sections from call activity, list subscription, get in touch with information, tags, or ecommerce task. You can additionally produce a segment from your get in touch with understandings and tag contacts based on get in touch with area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the type, and also it just uses a description box, standard field alternatives (which you can’t include in) and then a checklist, or checklists, that individuals can check to be included in.


As you can see in our deliverability examinations, Constant Contact does not do as well terribly, getting to the most popular e-mail carriers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Reports and also Analysis

In enhancement to common open and click records, spam, bounce as well as unsubscribe prices are also available. You additionally obtain click warm maps, as well as some useful summary reports such as open as well as click fads, opens by device, % of contacts involved, and also many successful subject line.


Below’s where it gets a little bit unshaven. The device and the website are just offered in English. You can choose to alter some of the non-editable email areas (e.g. footer and personal privacy policy message) to one of 10 languages available, primarily European. Assistance and the knowledge base is available in 4 languages. Somewhat complex, yet a minimum of there’s some effort to sustain multilingual customers and also audiences.

Further Features

Spam- and Design-Testing

Spam testing isn’t readily available, however, there is a attribute to inspect the email for errors (missing links, placeholder text that hasn’t been upgraded, and so on). There’s likewise a tool that allows you to preview how e-mails will certainly search for particular recipients, although this really did not appear to function when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 tests, it’s a little high.

Bounce Management

of course

Soft bounces are placed on temporary hold for 15 days, and then frown at. They are moved right into a suspended bounce group if it occurs again. They have a ‘ suggested for elimination’ filter available to see these, yet don’t remove them automatically.


of course

Import/export readily available although it’s not as uncomplicated as it could be– you need to initially allow sophisticated email authorizations under Account Settings.

Storage available for information and pictures


All plans come with unlimited storage space.

Pro Features



SPF as well as DKIM are sustained.

Own Domain


Various degrees of account gain access to

of course

The Account Owner can also assign duties to be either an Account Manager or a Campaign Creator.



Constant Contact provide a huge amount of combinations and also apps , almost 400.

Touchdown Page Builder


This is just offered through their kind building contractor, as well as it’s really standard. Rather, we ‘d advise these free touchdown web page building contractors.

Client Support

3.5/ 5.

There are several networks of support, including online conversation, phone assistance, a data base and community-based support. I located that the chat and phone support weren’t constantly available, which was a little discouraging. When I had the ability to acquire chat support, however, I did find them to be useful as well as responsive . Keep in mind that you’ll need to call order to terminate your registration, which is quite aggravating.

Total score.

3.6/ 5.

For a basic e-mail device, Constant Contact ticks most of the boxes. The primary issue right here, though, is that they’re asking a premium cost for a sub-premium product.


As Constant Contact themselves reiterate via their site, they are a tool for small companies. And, because of this, it’s worth reviewing them on these terms. As mentioned above, they definitely have sufficient of the fundamentals covered to satisfy most small companies, as well as if it were as basic as that after that we would certainly recommend them a lot more extremely.

The problem, these days, is that there are lots of other e-mail tools offering a lot more than Constant Contact, as well as for a whole lot much less cash. This includes not only features, however additionally individual experience. As a matter of fact, for the amount you pay with Constant Contact, you could find yourself making use of a lot more effective devices such as ActiveCampaign and GetResponse.

As well as with current improvements to automations as well as reporting, and also the enhancement of new attributes like a site home builder, it does look like they’re making an effort to boost the product. Their absence of sophisticated functions makes it difficult to recommend them over others at this cost point.

So, there you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would strongly declare that there could be other passions at play there.

Attempt Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever tried, and also it can’t be compared to Constant Contact’s simplistic strategy (it only includes autoresponders). They also provide robust reports and evaluation tools. They are also more affordable than Constant Contact.
  • Sendinblue is among the least expensive all-in-one email marketing tools on the market. It’s offered in 6 languages as well as includes sophisticated automation alternatives and a built-in CRM.
  • GetResponse is a strong option. It features many innovative features (e.g. a webinar device), uses as well as has outstanding automations one of the very best spam as well as style testing devices we’ve ever utilized. That’s why Constant Contact falls short when compared to GetResponse.

We have a comprehensive overview with the very best options to Constant Contact, check it out here. You can additionally try our Smart Finder to see which e-newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact pass on. If you ‘d like to enter into the details, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM platform. Nonetheless, at $399/month, you ‘d be better off having a look at any of these CRMs for small businesses, which will be far more inexpensive. There are also plenty of superb cost-free CRMs to choose from.

Exactly how can I terminate my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within organization hours Eastern time in order to terminate your account. Right here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email marketing software program for small businesses. It safely shops your customer data and uses a secure means to handle your subscribers.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability rates are consistently great in our bi-annual deliverability tests.

Regardless of these fancy numbers and functions, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves state through their site, they are a tool for little businesses. The issue, these days, is that there are lots of various other e-mail devices offering even extra than Constant Contact, and for a whole lot much less cash. For the amount you pay with Constant Contact, you might discover yourself making use of much a lot more powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, and it can’t be contrasted to Constant Contact’s simple method (it only features autoresponders).

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