Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually been in the email advertising game given that 1995. Throughout that time, they’ve taken care of to become one of the most pre-owned e-mail tools on the planet, after Mailchimp.

One thing I observed is that Constant Contact is really often the top selection for lots of various other testimonial internet sites. Naturally, I wonder to see if our thorough analysis creates the exact same outcome.

You might have had a look at the Constant Contact evaluations supplied by customers online, also, and also whilst they are pretty positive, they might not provide you the whole picture. Our evaluation of Constant Contact is based upon a methodical approach and also uses our practical experience as well as understanding of loads of various other simple and also innovative advertising automation tools.

What makes them special is that they’ve added several features for many years that few of their competitors sport, such as digital product downloads, occasion management, consultation scheduling and social projects. These all include in the diverse listing of e-mail alternatives offered, in addition to automations and repeating newsletters.

Constant Contact brag a industry with around 400 apps and integrations that cater to also one of the most specific niche of items. Despite these fancy numbers as well as attributes, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. Sufficient reason for us to take a more detailed consider Constant Contact’s outs & ins and also examine if it’s still relevant in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small businesses, however their costs aren’t one of the most affordable, particularly when you take into consideration that their functions just aren’t that advanced. Plans begin with $9.99/ month, but this only permits 500 subscribers, and costs rise quite greatly afterwards.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our complete prices guide

Pros and also Cons


Is Constant Contact the ideal newsletter service for you?

Advised if:

You run events:

Constant Contact is quite unique hereof, being just one of minority email advertising devices to permit you to handle occasion registrations, tickets, and invites . Remember that this function comes with its own charges: 5.4% + $0.80 for each and every ticket sold or transaction performed.

Not suggested if:

You need innovative automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t offer one of the most advanced automations. While they do provide set off campaigns, autoresponders as well as deserted cart projects (for Shopify only), you’ll discover that much cheaper devices offer similar degrees of automation– MailerLite as well as Sendinblue, as an example.

Ranking details


Relieve of Use

Usually it’s easy to navigate, though a little bit dull-looking. You can get to most areas within a couple of clicks, though as they’ve added a lot more functionality, some things have ended up being a little hidden, for example, automations.

E-newsletter Creation


The editor is fast, but light on functions, particularly in the designing department. Besides that it’s easy to collaborate with.



This is very basic, just enabling you to put straightforward introductions or get in touch with details. There is no if/then/else reasoning readily available.

Email kinds

Timeless, autoresponders, standard automations, recurring newsletters, A/B screening, event enrollments, promo codes, studies and surveys .

Option as well as Flexibility of Template Designs

Not negative. You can additionally begin from scrape, and utilize a useful attribute called ‘Brand your e-mail’ to auto-generate a design template based on your website’s shades and logo design.

Email Marketing Automation

It likewise produces pre-defined call sectors based on your clients’ interactions with your online shop (e.g. repeat, expired as well as prospective customers). Automations based on contact triggers (e.g. e-mail opens up, clicks) are additionally offered.

Listing Management

You can produce sections from call activity, list subscription, contact details, tags, or ecommerce activity. You can additionally create a section from your call understandings and tag get in touches with based upon call field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the kind, and it merely supplies a summary box, standard field options (which you can not include in) and then a list, or lists, that people can examine to be included in.


As you can see in our deliverability tests, Constant Contact does not do also badly, getting to the most popular email companies (AOL, Gmail, Yahoo, as well as Outlook) most of the time.

Reports and Analysis

In enhancement to conventional open as well as click records, spam, bounce and also unsubscribe prices are likewise offered. You likewise obtain click warmth maps, and some beneficial overview records such as open and also click trends, opens up by tool, % of contacts engaged, and many effective subject line.


Right here’s where it obtains a bit unshaven. The device and the site are only readily available in English. You can choose to transform a few of the non-editable e-mail sections (e.g. footer and also privacy plan text) to one of 10 languages available, primarily European. Support and also the knowledge base is available in 4 languages. Slightly complicated, but at least there’s some initiative to support multilingual individuals as well as target markets.

More Features

Spam- and Design-Testing

Spam screening isn’t offered, nevertheless, there is a feature to check the e-mail for errors ( missing out on links, placeholder message that hasn’t been updated, and so on). There’s additionally a tool that permits you to preview exactly how e-mails will certainly look for particular recipients, although this really did not appear to function when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are positioned on temporary hold for 15 days, and after that feel bitter. If it happens again, they are moved right into a suspended bounce group. They have a ‘ suggested for removal’ filter offered to see these, yet do not remove them immediately.


of course

Import/export offered although it’s not as straightforward as maybe– you need to first enable advanced e-mail consents under Account Settings.

Storage readily available for data and images


All plans feature limitless storage.

Pro Features



SPF and DKIM are supported.

Very own Domain


Various levels of account access


The Account Owner can also assign duties to be either an Account Manager or a Campaign Creator.



Constant Contact provide a enormous quantity of applications and also combinations , virtually 400.

Landing Page Builder


This is only offered via their type contractor, as well as it’s really fundamental. Instead, we ‘d recommend these complimentary touchdown web page home builders.

Customer Support

3.5/ 5.

There are several networks of support, including real-time conversation, phone support, a understanding base as well as community-based assistance. I found that the conversation and phone support weren’t always readily available, which was a little irritating.

Overall score.

3.6/ 5.

For a basic e-mail device, Constant Contact ticks a lot of packages. The primary problem here, though, is that they’re asking a costs price for a sub-premium item.


As Constant Contact themselves reiterate through their site, they are a tool for local business. And also, thus, it’s worth examining them on these terms. As pointed out above, they definitely have enough of the fundamentals covered to please most local business, and if it were as simple as that then we ‘d recommend them a lot more extremely.

The problem, these days, is that there are a lot of various other e-mail tools supplying even more than Constant Contact, and for a great deal much less money. This consists of not only features, yet also individual experience. For the quantity you pay with Constant Contact, you could find on your own making use of a lot more powerful tools such as ActiveCampaign as well as GetResponse.

They do get factors for their good deliverability prices, assimilations (particularly social media assimilations), and for enabling various access degrees for different users. And also with current improvements to automations and coverage, and also the addition of new features like a website builder, it does look like they’re making an effort to improve the product. Their absence of innovative attributes makes it difficult to suggest them over others at this price point. (You’ll see we do not list them as a good Mailchimp choice, either.).

There you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would frankly claim that there might be various other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among one of the most sophisticated automation systems we’ve ever attempted, and also it can’t be compared to Constant Contact’s simple strategy (it just features autoresponders). They additionally offer robust reports as well as evaluation tools. In addition to that, they are even cheaper than Constant Contact.
  • Sendinblue is among the most affordable all-in-one email marketing tools on the market. It’s readily available in 6 languages as well as features advanced automation alternatives and also a integrated CRM.
  • GetResponse is a solid alternative. It comes with several advanced attributes (e.g. a webinar tool), supplies and also has superb automations among the best spam and design screening devices we’ve ever used. That’s why Constant Contact fails when contrasted to GetResponse.

We have a comprehensive overview with the most effective options to Constant Contact, check it out right here. You can likewise try our Smart Finder to see which e-newsletter service is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact by far. Take a appearance at our Mailchimp vs Constant Contact contrast if you ‘d like to get into the details.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM system. Nevertheless, at $399/month, you ‘d be much better off taking a look at any of these CRMs for small businesses, which will be much more affordable. There are also lots of excellent complimentary CRMs to choose from.

Just how can I cancel my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within company hrs Eastern time in order to terminate your account. Below is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software for small companies. It safely stores your consumer information and offers a safe way to handle your customers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are continually great in our bi-annual deliverability examinations.

Despite these fancy numbers and attributes, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat through their website, they are a tool for little services. The concern, these days, is that there are plenty of various other email devices providing even a lot more than Constant Contact, as well as for a lot less money. For the amount you pay with Constant Contact, you might locate yourself utilizing a lot a lot more effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever tried, and also it can’t be compared to Constant Contact’s simple approach (it only includes autoresponders).

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