Constant Contact - Create Email Marketing Campaigns Like a Pro

WordPress Vs Constant Contact Website Builder Payment Options

Constant Contact have actually remained in the e-mail marketing game because 1995. During that time, they’ve handled to turn into one of one of the most used email tools in the world, after Mailchimp.

Something I discovered is that Constant Contact is extremely usually the top choice for numerous other evaluation sites. Naturally, I wonder to see if our thorough evaluation creates the same outcome.

You could have checked out the Constant Contact testimonials supplied by customers online, as well, and also whilst they are quite positive, they might not give you the whole picture. Our testimonial of Constant Contact is based upon a systematic technique and also uses our functional experience and knowledge of dozens of various other easy and sophisticated advertising and marketing automation tools.

What makes them special is that they’ve included numerous functions for many years that few of their competitors sporting activity, such as electronic product downloads, occasion management, appointment organizing and social projects. These all contribute to the varied checklist of email choices offered, in addition to automations and persisting newsletters.

Constant Contact boast a industry with around 400 apps and integrations that accommodate also the most specific niche of items. Yet in spite of these fancy numbers and attributes, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. Enough reason for us to take a more detailed take a look at Constant Contact’s outs & ins and inspect if it’s still appropriate in the 21st century.
Discover below!

Constant Contact Summary

Constant Contact is routed towards local business, yet their rates aren’t one of the most affordable, especially when you take into consideration that their functions just aren’t that advanced. Strategies start from $9.99/ month, but this just allows for 500 clients, and also rates increase quite greatly afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our full rates guide

Pros and Cons


Is Constant Contact the ideal newsletter service for you?

Recommended if:

You run events:

Constant Contact is fairly special hereof, being one of minority email marketing tools to allow you to manage occasion invites, tickets, and also registrations . Bear in mind that this function comes with its own charges: 5.4% + $0.80 for each and every ticket offered or transaction conducted.

Not advised if:

You require sophisticated automation:

Remarkably, for the costs it bills, Constant Contact does not offer one of the most advanced automations. While they do use set off projects, autoresponders and also abandoned cart campaigns (for Shopify just), you’ll find that various other much cheaper tools use comparable degrees of automation– MailerLite and also Sendinblue.

Score information


Relieve of Use

Typically it’s very easy to browse, though a little bit dull-looking. You can reach most areas within a number of clicks, though as they’ve added a lot more performance, some things have actually ended up being a little surprise, for example, automations.

E-newsletter Creation


The editor is quick, but light on functions, particularly in the designing division. Apart from that it’s simple to deal with.


of course

This is really fundamental, just allowing you to insert basic greetings or get in touch with details. There is no if/then/else reasoning available.

Email kinds

Timeless, autoresponders, fundamental automations, repeating newsletters, A/B screening, event enrollments, studies, polls and also coupons .

Choice and Flexibility of Template Designs

Not bad. There are about 200 (!) layouts to choose from, with varying levels of high quality (some are decent, while others look a little fundamental and also outdated). You can also start from scratch, and make use of a useful attribute called ‘Brand your e-mail’ to auto-generate a design template based on your web site’s shades and also logo design.

Email Marketing Automation

It likewise produces pre-defined contact segments based on your consumers’ interactions with your online shop (e.g. repeat, expired and also possible consumers). Automations based on call triggers (e.g. e-mail opens up, clicks) are likewise offered.

Listing Management

You can develop sections from call activity, list subscription, call information, tags, or ecommerce task. You can likewise create a section from your contact insights and also tag get in touches with based on contact field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the form, and it simply uses a description box, standard area options (which you can’t add to) and after that a checklist, or lists, that people can inspect to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute as well badly, getting to one of the most preferred email carriers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Records and also Analysis

In addition to conventional open and click reports, spam, bounce and unsubscribe rates are additionally offered. You also obtain click warmth maps, as well as some useful summary reports such as open and click patterns, opens up by gadget, % of calls involved, as well as many effective subject line.


The tool and the site are only offered in English. You can pick to transform some of the non-editable email sections (e.g. footer and privacy plan text) to one of 10 languages readily available, mostly European.

Additional Features

Spam- and Design-Testing

Spam screening isn’t readily available, nonetheless, there is a feature to examine the e-mail for mistakes ( missing out on links, placeholder text that hasn’t been updated, and so on). There’s also a device that allows you to sneak peek how emails will certainly look for certain receivers, although this really did not appear to function when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 examinations, it’s a little steep.

Jump Management


Soft bounces are placed on short-term hold for 15 days, and then feel bitter. They are relocated into a put on hold bounce classification if it takes place again. They have a ‘ advised for removal’ filter readily available to watch these, yet don’t eliminate them instantly.



Import/export offered although it’s not as simple as maybe– you need to first make it possible for advanced e-mail approvals under Account Settings.

Storage readily available for images and also data


All strategies include limitless storage.

Pro Features


of course

SPF as well as DKIM are sustained.

Very own Domain


Different degrees of account access

of course

The Account Owner can also appoint roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a large amount of combinations and also applications , nearly 400.

Touchdown Page Builder

of course

This is just readily available through their form builder, as well as it’s extremely standard. Instead, we would certainly suggest these complimentary touchdown page home builders.

Client Support

3.5/ 5.

There are numerous channels of assistance, including live chat, phone support, a expertise base and also community-based support. I discovered that the conversation and also phone support weren’t always readily available, which was a little frustrating.

Total ranking.

3.6/ 5.

For a fundamental email device, Constant Contact ticks a lot of packages. The major concern right here, however, is that they’re asking a premium rate for a sub-premium product.


As Constant Contact themselves restate through their website, they are a tool for small businesses. As well as, therefore, it’s worth reviewing them on these terms. As stated above, they most definitely have sufficient of the fundamentals covered to please most small companies, and if it were as easy as that then we ‘d suggest them extra extremely.

The problem, these days, is that there are lots of other e-mail devices offering much more than Constant Contact, and also for a lot less money. This includes not only features, however additionally customer experience. For the amount you pay with Constant Contact, you could find yourself making use of much more powerful devices such as ActiveCampaign and GetResponse.

They do pick up factors for their good deliverability prices, combinations ( especially social media sites assimilations), and also for enabling different accessibility degrees for different individuals. As well as with current enhancements to automations and coverage, as well as the enhancement of new functions like a website builder, it does appear like they’re making an initiative to enhance the product. Their absence of sophisticated functions makes it tough to recommend them over others at this rate factor. (You’ll see we do not detail them as a excellent Mailchimp choice, either.).

So, there you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would boldly claim that there may be other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever before tried, and it can’t be contrasted to Constant Contact’s simplistic strategy (it just features autoresponders). They additionally offer robust reports and also evaluation devices. In addition to that, they are even less expensive than Constant Contact.
  • Sendinblue is among the most inexpensive all-in-one email marketing devices on the market. It’s available in 6 languages and also features advanced automation options as well as a integrated CRM.
  • GetResponse is a strong alternative. It includes numerous sophisticated features (e.g. a webinar tool), has superb automations and also provides one of the best spam and also style testing devices we’ve ever used. That’s why Constant Contact fails when contrasted to GetResponse.

We have a in-depth overview with the most effective choices to Constant Contact, check it out below. You can also check out our Smart Finder to see which e-newsletter solution is best suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a look at our Mailchimp vs Constant Contact contrast if you ‘d like to obtain right into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM platform. At $399/month, you would certainly be much better off taking a look at any of these CRMs for small services, which will be much a lot more inexpensive. There are also a lot of exceptional cost-free CRMs to choose from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising software for local business. It safely shops your customer information and provides a safe and secure method to handle your subscribers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability rates are continually great in our bi-annual deliverability examinations.

In spite of these showy numbers and also features, interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves repeat via their website, they are a tool for small organizations. The concern, these days, is that there are lots of various other email devices providing also more than Constant Contact, and for a whole lot less cash. For the amount you pay with Constant Contact, you might discover on your own utilizing much more effective devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, as well as it can not be compared to Constant Contact’s simplistic approach (it just includes autoresponders).

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